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for Fox's 'Idol'
Top summer show in 18-49s and network's best
By Kevin Downey
When the final ratings come in later today for last night’s conclusion to “American Idol: The Search for a Superstar,” don’t expect an audience anywhere near the 52 million who tuned in for the “Survivor” finale two summers ago.
What can be expected is something closer to 20 million viewers.
That’s the estimate being bandied about by several media researchers and would give “Idol’s” finale an audience a bit lower than the average 24 million people who watch shows like “Friends” and “CSI” in the regular broadcast season.
What is already clear from last week’s ratings, however, is that the “Idol” finale will be the summer’s highest-rated show in the adult 18-49 demographic and will rank as Fox’s best summer rating ever in that demographic.
The show will also very likely bring in one of Fox’s biggest audiences ever.
Recent episodes are pulling in more viewers than ABC’s “Who Wants to be a Millionaire” did in its original summer run a few years ago.
And, with an estimated audience of 18.2 million, “Idol’s” Tuesday episode had more viewers this week than Fox’s top shows averaged in the past two seasons.
“Idol’s” two episodes last week had an average audience of just under 16 million and ranked as the week’s most watched programs.
The episodes also ranked as the top shows in the adult 18-49 demographic and pushed Fox to No. 2 for the week.
NBC was the highest-rated network with a 2.8 adult 18-49 rating. Fox had a 2.7, CBS had a 2.4 and ABC had a 2.3. UPN had a 1.2 and the WB had a 1 rating.
NBC, in fact, had eight of the top 20 shows in the 18-49 demographic.
The network’s highest-rated programs were its reality shows “Meet My Folks,” “Dog Eat Dog,” “Fear Factor,” the newsmagazine “Dateline NBC,” and “Law & Order.”
NBC’s only trouble spots were special episodes of otherwise decently rated programs, like “Crime & Punishment,” and the new series “Forensic Files,” which tied at No. 60 with a 1.7 adult 18-49 rating.
While Fox was competitive last week, it suffered from relatively low ratings for everything other than “Idol.”
Fox only had five shows among the week’s top 20. And outside of “Idol,” the network’s highest-rated shows were “30 Seconds to Fame,” “That 70’s Show,” and “Grounded for Life,” all of which tied at No. 15.
Even CBS did better than Fox in terms of the number of shows it had among the highest-rated.
Two episodes of “CSI,” for example, ranked in the top 10 as did “Everybody Loves Raymond” and “Big Brother 3.”
Meanwhile, ABC continued its streak at last place in the demographic.
The network’s top-rated shows were preseason football and “Monk,” the detective series that has its original run on the USA cable network.
The show ranked No. 21 with a 3.1 rating.
Although it’s not a breakout hit on broadcast, “Monk” is giving ABC its best rating for a regular series and is doing especially well considering it competes directly with Fox’s “American Idol” on Tuesdays.
It also did well among households, at No. 19 with a 5.9 rating.
CBS ranked No. 1 last week in that demographic with a 5.2 household rating and 9 share. NBC had a 5/9, ABC had a 4.6/8 and Fox had a 4/7. UPN had a 1.9/3 and the WB had a 1.7/3.
|
PRIMETIME AVERAGES BY NETWORK |
|||||||||
|
Network |
Households |
People 2+ |
Adults 18-49 |
||||||
|
Rtg% |
(000) |
Shr |
Rtg% |
(000) |
Shr |
Rtg% |
(000) |
Shr |
|
|
CBS |
5.2 |
5550 |
9 |
2.8 |
7630 |
8 |
2.4 |
3080 |
8 |
|
NBC |
5.0 |
5370 |
9 |
2.7 |
7360 |
8 |
2.8 |
3580 |
9 |
|
ABC |
4.6 |
4870 |
8 |
2.5 |
6750 |
7 |
2.3 |
3010 |
7 |
|
FOX |
4.0 |
4300 |
7 |
2.4 |
6460 |
7 |
2.7 |
3480 |
9 |
|
UPN |
1.9 |
2050 |
3 |
1.1 |
3080 |
3 |
1.2 |
1570 |
4 |
|
WB |
1.7 |
1830 |
3 |
0.9 |
2560 |
3 |
1.0 |
1290 |
3 |
|
PAX |
0.8 |
890 |
2 |
0.4 |
1120 |
1 |
0.3 |
360 |
1 |
|
Source: Nielsen Media Research |
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|
SEASON-TO-DATE* |
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|
Network |
Households |
People 2+ |
Adults 18-49 |
||||||
|
Rtg% |
(000) |
Shr |
Rtg% |
(000) |
Shr |
Rtg% |
(000) |
Shr |
|
|
NBC |
7.9 |
8280 |
13 |
4.4 |
11900 |
12 |
4.6 |
5870 |
13 |
|
CBS |
7.4 |
7800 |
13 |
4.1 |
11070 |
11 |
3.4 |
4370 |
10 |
|
ABC |
5.7 |
5980 |
10 |
3.2 |
8630 |
9 |
3.2 |
4020 |
9 |
|
FOX |
5.1 |
5420 |
9 |
3.1 |
8260 |
8 |
3.6 |
4600 |
10 |
|
UPN |
2.4 |
2570 |
4 |
1.4 |
3870 |
4 |
1.6 |
2100 |
5 |
|
WB |
2.2 |
2350 |
4 |
1.2 |
3370 |
3 |
1.4 |
1820 |
4 |
|
PAX |
0.9 |
920 |
1 |
0.5 |
1230 |
1 |
0.3 |
400 |
1 |
|
* Regular
broadcast season ended May 22, 2002 |
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|
NETWORK TV |
||||||||
|
# |
PROGRAMS |
Net |
HOUSEHOLDS |
PERSONS 2+ |
||||
|
Rtg% |
Shr |
(000) |
RANK |
Rtg% |
(000) |
|||
|
1 |
AMERICAN IDOL-WEDNESDAY |
FOX |
9.7 |
16 |
10370 |
1 |
6.2 |
16936 |
|
1 |
EVERYBODY LOVES RAYMOND |
CBS |
9.7 |
15 |
10321 |
3 |
5.4 |
14739 |
|
3 |
CSI-MON |
CBS |
9.5 |
16 |
10107 |
4 |
5.2 |
14038 |
|
4 |
LAW AND ORDER |
NBC |
9.1 |
16 |
9718 |
6 |
4.7 |
12873 |
|
5 |
AMERICAN IDOL-TUESDAY |
FOX |
8.7 |
14 |
9238 |
2 |
5.5 |
14980 |
|
6 |
CSI |
CBS |
8.6 |
14 |
9135 |
5 |
4.9 |
13299 |
|
7 |
DATELINE NBC-TUE |
NBC |
8.5 |
15 |
9065 |
7 |
4.4 |
12002 |
|
8 |
NFL PRE-SEASON FTBL SP-2(S) (Greenbay vs. Cleveland) |
ABC |
7.8 |
13 |
8271 |
9 |
4.2 |
11339 |
|
9 |
60 MINUTES |
CBS |
7.3 |
16 |
7743 |
10 |
4.0 |
10771 |
|
10 |
DOG EAT DOG |
NBC |
7.1 |
11 |
7599 |
7 |
4.4 |
12105 |
|
11 |
MEET MY FOLKS |
NBC |
6.8 |
11 |
7227 |
11 |
3.9 |
10716 |
|
12 |
YES, DEAR |
CBS |
6.5 |
11 |
6901 |
12 |
3.6 |
9772 |
|
13 |
KING OF QUEENS |
CBS |
6.4 |
11 |
6793 |
13 |
3.5 |
9555 |
|
13 |
LAW AND ORDER:SVU |
NBC |
6.4 |
12 |
6875 |
15 |
3.4 |
9373 |
|
15 |
PRIMETIME THURSDAY |
ABC |
6.3 |
11 |
6759 |
19 |
3.2 |
8777 |
|
16 |
PRE-SEASON SHOWCASE-2(S) |
ABC |
6.1 |
12 |
6526 |
19 |
3.2 |
8628 |
|
17 |
BIG BROTHER 3-SPCL(S) |
CBS |
6.0 |
11 |
6405 |
15 |
3.4 |
9227 |
|
17 |
LAW AND ORDER:CRIM INTENT |
NBC |
6.0 |
11 |
6388 |
15 |
3.4 |
9310 |
|
19 |
EVERYBDY LOVES RAYMND-SPC(S) |
CBS |
5.9 |
12 |
6318 |
21 |
3.1 |
8468 |
|
19 |
MONK |
ABC |
5.9 |
10 |
6306 |
15 |
3.4 |
9172 |
|
21 |
FEAR FACTOR |
NBC |
5.8 |
10 |
6181 |
13 |
3.5 |
9441 |
|
21 |
WEST WING |
NBC |
5.8 |
9 |
6168 |
27 |
2.8 |
7659 |
|
23 |
FRASIER |
NBC |
5.7 |
9 |
6059 |
24 |
2.9 |
7808 |
|
24 |
FRIENDS |
NBC |
5.5 |
10 |
5840 |
24 |
2.9 |
7859 |
|
24 |
LAW AND ORDER:SVU 8/30(S) |
NBC |
5.5 |
10 |
5842 |
24 |
2.9 |
7867 |
|
Source: Nielsen Media Research |
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|
CABLE TV |
|||||
|
BASIC CABLE |
|||||
|
# |
PROGRAM NAME |
NET |
Households |
Persons 2+ |
|
|
(000) |
Rtg% |
(000) |
|||
|
1 |
SHARPIE 500 WINSTON CUP |
TNT |
4137 |
3.9 |
7085 |
|
2 |
WWE ENTERTAINMENT (WWE RAW ZONE) |
TNN |
3462 |
3.3 |
5746 |
|
3 |
WWE ENTERTAINMENT (WWE RAW) |
TNN |
3290 |
3.1 |
5454 |
|
4 |
PRIME MOVIE (THE SECRET LIFE OF ZOEY) |
LIF |
3284 |
3.1 |
4411 |
|
5 |
SUNDAY MOVIE I (SWEET DREAMS) |
LIF |
2875 |
2.7 |
3815 |
|
6 |
SPONGEBOB |
NICK |
2850 |
2.7 |
3802 |
|
7 |
SPONGEBOB |
NICK |
2699 |
2.6 |
3895 |
|
8 |
SPONGEBOB |
NICK |
2667 |
2.5 |
3507 |
|
9 |
SPONGEBOB |
NICK |
2665 |
2.5 |
3780 |
|
10 |
SUNDAY MOVIE II (CRUEL JUSTICE) |
LIF |
2581 |
2.4 |
3370 |
|
11 |
LTL LEAGUE WRLD SERIE L (WORCESTER MA/HARLEM NY) |
ESPN |
2556 |
2.4 |
3297 |
|
12 |
MONK |
USA |
2549 |
2.4 |
3696 |
|
13 |
SPONGEBOB |
NICK |
2528 |
2.4 |
3911 |
|
14 |
SPONGEBOB |
NICK |
2488 |
2.4 |
3900 |
|
15 |
STRONG MEDICINE |
LIF |
2461 |
2.3 |
3132 |
|
PAY CABLE |
|||||
|
# |
PROGRAM NAME |
NET |
Households |
Persons 2+ |
|
|
(000) |
Rtg% |
(000) |
|||
|
1 |
SEX AND THE CITY(S)-08/25 |
HBO |
5180 |
4.9 |
7375 |
|
2 |
HYSTERICAL BLINDNESS |
HBO |
3840 |
3.6 |
5511 |
|
3 |
EXIT WOUNDS |
HBO |
2210 |
2.1 |
2983 |
|
4 |
DONT SAY A WORD |
HBO |
2169 |
2.1 |
3075 |
|
5 |
ME, MYSELF & IRENE |
HBO |
1876 |
1.8 |
2454 |
|
Total U.S.
ratings and household projections are based on 105.5 million TV
homes. |
|||||
|
SYNDICATION |
||||
|
# |
PROGRAMS |
Syndicator |
Households |
|
|
US Rtg% |
(000) |
|||
|
1 |
WHEEL OF FORTUNE |
KIN |
7.6 |
8057 |
|
2 |
JEOPARDY |
KIN |
6.2 |
6526 |
|
3 |
FRIENDS-SYN (AT) |
WB |
6.0 |
6364 |
|
4 |
SEINFELD (AT) |
CTS |
5.6 |
5911 |
|
5 |
EVRY LVS RAYMOND-SYN (AT) |
KIN |
5.3 |
5621 |
|
6 |
ENTERTAINMENT TONIGHT(AT) |
PRM |
5.1 |
5408 |
|
7 |
JUDGE JUDY (AT) |
PRM |
5.0 |
5270 |
|
8 |
OPRAH WINFREY SHOW (AT) |
KIN |
4.9 |
5133 |
|
9 |
SEINFELD-WKND (AT) |
CTS |
4.8 |
5091 |
|
10 |
KING OF THE HILL-SYN(AT) |
2/T |
3.4 |
3632 |
|
Source: Nielsen Media Research |
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|
SPANISH-LANGUAGE TELEVISION |
||||
|
# |
PROGRAMS |
Net |
NHTI* |
Projection |
|
Rtg% |
(000) |
|||
|
1 |
PRIVILEGIO DE AMAR-THU |
UNI |
28.0 |
2724 |
|
2 |
SALOME THU |
UNI |
27.7 |
2696 |
|
3 |
PRIVILEGIO DE AMAR-MON |
UNI |
27.3 |
2661 |
|
3 |
PRIVILEGIO DE AMAR-TUE |
UNI |
27.3 |
2656 |
|
5 |
SALOME TUE |
UNI |
26.9 |
2617 |
|
6 |
SALOME MON |
UNI |
26.7 |
2596 |
|
7 |
PRIVILEGIO DE AMAR-WED |
UNI |
26.6 |
2585 |
|
8 |
SALOME WED |
UNI |
26.3 |
2562 |
|
9 |
PRIVILEGIO DE AMAR-FRI |
UNI |
24.6 |
2398 |
|
10 |
SALOME FRI |
UNI |
24.4 |
2376 |
|
11 |
GATA SALVAJE-TUE |
UNI |
20.4 |
1983 |
|
12 |
GATA SALVAJE-WED |
UNI |
19.1 |
1856 |
|
13 |
DON FRANCISCO PRESENTA-WE |
UNI |
19.0 |
1848 |
|
13 |
GATA SALVAJE-MON |
UNI |
19.0 |
1844 |
|
15 |
GATA SALVAJE-THU |
UNI |
18.8 |
1828 |
|
16 |
AQUI Y AHORA-THU |
UNI |
18.3 |
1777 |
|
17 |
CASOS VIDA R: ED. ESP FRI |
UNI |
17.7 |
1718 |
|
18 |
GATA SALVAJE-FRI |
UNI |
17.3 |
1686 |
|
18 |
CRISTINA-MON |
UNI |
17.3 |
1679 |
|
20 |
PICA Y SE EXTIENDE TUE |
UNI |
17.2 |
1673 |
|
* Nielsen
Hispanic Television Index; ratings based on 9.7 million Hispanic TV
homes. |
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|
NETWORK SPORTS |
|||||||
|
# |
PROGRAMS |
Net |
Episode |
Households |
Persons 2+ |
||
|
US Rtg% |
Shr |
(000) |
(000) |
||||
|
1 |
NFL PRE-SEASON FTBL SP-1 |
ABC |
SF |
7.6 |
13 |
7966 |
11305 |
|
2 |
LITTLE LEAGUE WLD SERIES |
ABC |
WORLD |
5.6 |
11 |
5951 |
8968 |
|
3 |
NFL PRE-SEASON FOOTBALL |
CBS |
S. DIEGO |
5.1 |
9 |
5394 |
7349 |
|
4 |
NEC WORLD SERIES GOLF-SU |
CBS |
4.8 |
12 |
5058 |
6481 |
|
|
5 |
WWE |
UPN |
3.6 |
6 |
3838 |
5867 |
|
|
6 |
LITTLE LEAGUE WRLD SERIES |
ABC |
U.S. CHAMP. |
3.5 |
7 |
3710 |
5617 |
|
7 |
NEC WORLD SERIES GOLF-SA |
CBS |
3.1 |
9 |
3296 |
4250 |
|
|
8 |
NFL ON FOX PRESEASON 2(S) |
FOX |
BALT. |
3.1 |
6 |
3322 |
4566 |
|
9 |
ABC CFTBL PIGSKIN CLASSIC(S) |
ABC |
TEX. TECH |
2.8 |
8 |
2997 |
4014 |
|
10 |
FOX SATURDAY BASEBALL |
FOX |
VAR. TEAMS AND TIMES |
2.8 |
8 |
2958 |
4056 |
|
11 |
PILOT PEN INTRNTNL |
CBS |
USTA: |
1.6 |
5 |
1663 |
2168 |
|
12 |
NEC WORLD SERIES GOLF-BNS |
CBS |
1.5 |
4 |
1573 |
1977 |
|
|
13 |
NBC SPORTS SPECIL |
NBC |
VANS TRIPLE:CHAMP OF SKATEBRDG |
1.2 |
3 |
1219 |
1551 |
|
14 |
NBC SPORTS SPECIL. |
NBC |
US CHAMPS VOLLEYBALL |
1.2 |
3 |
1251 |
1539 |
|
15 |
US AMATEUR GOLF-SAT |
NBC |
1.1 |
3 |
1111 |
1456 |
|
|
16 |
USTA TNNS: |
CBS |
PRESENTED BY AETNA |
1.0 |
3 |
1066 |
1169 |
|
17 |
WNBA-SAT |
NBC |
UTAH AT LA |
1.0 |
3 |
1009 |
1346 |
|
18 |
US AMTEUR GOLF-SUN |
NBC |
0.8 |
2 |
851 |
985 |
|
|
19 |
UNITING FORE CARE CLSC(S) |
PAX |
0.1 |
0 |
140 |
161 |
|
|
20 |
WUSA WMN SCR-FDRS CUP(S) |
PAX |
WASH. |
0.1 |
0 |
141 |
187 |
|
Source: Nielsen Media Research |
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September 5, 2002© 2002 Media Life
-Kevin Downey is a staff writer for Media Life.
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