TWC secures deal for Lakers networks
November 5, 2012
Despite some impressive off-season acquisitions, the Los Angeles Lakers are off to an unimpressive start, with just one win in four games.
But now at least more people in the LA area will be able to see them play.
Time Warner Cable signed a deal with Cox Communications, one of the area’s bigger cable companies, to distribute its new networks, SportsNet and Deportes.
The networks won the rights to this season’s Lakers games, but TWC has had trouble locking in distribution deals because of what cable companies are complaining are unreasonable per-subscriber rates. It wants a reported $3.95.
But yesterday TWC and Cox settled their differences, bringing the number of local systems where SportsNet and Deportes are available to five: Cox, Charter, Bright House, Verizon FIOS and AT&T U-verse.
TWC remains at odds with DISH Network, DirecTV and Comcast.
The two channels will air 70 of the Lakers’ 82 games this season.
The Mad Hatter chats it up at Disneyland
NBC takes Tuesday with ‘The Voice’ finale
Shocker: Boomers aren’t so different from Millennials
CBS makes a clean sweep of the season
Western Conference finals score a slam dunk
The secrets to advertising on Snapchat
So what’s your take on the fall schedules?
For ‘Nashville,’ the abrupt end of the melody
Estrella upfront: Spinoffs and summer talent shows
What’s next in the Bill Cosby criminal case
Surprise: ABC surges past NBC on final Monday
Billboard Music Awards tumble on Twitter
Imagine, cable TV brought to you by Hulu
- Rachel Mercer becomes digital strategy director at Deutsch
- Becka Walter-Vigorito and Silmo Bonomi join VML
- Krysten de Quesada rises to account director at Pinta
- Kt Thayer becomes creative director at Crispin Porter + Bogusky
- María Martínez-Guzmán and Gabriela Tristán rise at Univision
- Keith Summa, George Lansbury and Alexis Madrigal rise at Fusion
- Dana Bowen becomes executive editor at Martha Stewart Living
- Dayne Damme becomes marketing director at Entercom
- Madelin Bosakewich becomes VP of sales at IBT Media
- George Grobar rises to COO at Penske Media Corp.
- Jim Shilale becomes global head of supply at Cuebiq
- Michael Azzolino becomes EVP of creative affairs at ITV Studios
This week’s top-rated movies, songs and books
This week’s daypart ratings
This week’s broadcast ratings
This week’s cable ratings
This month’s new media traffic data
This week’s younger viewer ratings
Freelance broadcast planner/buyer available
Assistant media buyer job in Fort Worth
Needed in Louisville: In-house media buyer
Memphis agency seeks a media planner
Needed: Globally conscious sales/marketing rep