Media Life Magazine - For media buyers and Planners

Media By The Numbers

This month’s new media traffic data

By Diego Vasquez

May 1, 2013

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In online ratings for March, according to comScore, Google Sites was the No. 1 web property, followed by Yahoo! Sites, Microsoft Sites, Facebook and Amazon Sites.

In comScore’s AdFocus rankings, ShareThis was No. 1, followed by Outbrain, Yahoo Sites, Google and Facebook.

Top 25 Online Properties March 2013 (U.S., Total)
Rank	Property	Unique Visitors (000)
1	Google Sites	192,351
2	Yahoo! Sites	191,407
3	Microsoft Sites	166,320
4	Facebook	148,482
5	Amazon Sites	121,394
6	AOL, Inc.	114,528
7	Glam Media	104,532
8	Wikimedia Foundation Sites	89,646
9	CBS Interactive	88,691
10	Turner Digital	81,280
11	Apple Inc.	78,778
12	Demand Media	76,049
13	Viacom Digital	71,993
14	Ask Network	71,000
15	eBay	70,983
16	Comcast NBCUniversal	69,260
17	About	67,180
18	VEVO	52,922
19	Answers.com Sites	51,995
20	The Weather Company	51,582
21	Gannett Sites	50,385
22	Linkedin	49,957
23	craigslist, inc.	49,251
24	Hearst Corporation	41,177
25	Wal-Mart	41,014
Source: comScore Media Metrix

Ad Focus Ranking March 2013 (U.S., Total)
Rank	Property	Unique Visitors (000)	% Reach
1	ShareThis	212,624	95.4
2	Outbrain	193,330	86.7
3	Yahoo! Sites	191,407	85.9
4	Google	185,826	83.4
5	FACEBOOK.COM	147,357	66.1
6	YOUTUBE.COM*	128,832	57.8
7	AOL, Inc.	114,528	51.4
8	MSN	108,376	48.6
9	AMAZON.COM*	105,099	47.1
10	Glam Media	104,532	46.9
11	Bing	81,827	36.7
12	Demand Media	76,049	34.1
13	Ask Network	71,000	31.8
14	About	67,180	30.1
15	Meebo	67,006	30.1
16	Windows Live	66,857	30.0
17	Blogger	61,682	27.7
18	5min Media Platform	53,273	23.9
19	Answers.com Sites	51,995	23.3
20	Gannett Sites	50,385	22.6
21	MTV Music Group	50,303	22.6
22	Linkedin	49,957	22.4
23	RockYou	49,903	22.4
24	Weather Channel, The	45,118	20.2
25	APPLE.COM	43,390	19.5
Source: comScore Media Metrix Reach % denotes the percentage of the total Internet population that viewed a particular entity at least once in March. For instance, Yahoo! Sites was seen by 85.9 percent of the 223 million internet users in March. * Entity has assigned some portion of traffic to other syndicated entities