The election by the numbers on Facebook
November 9, 2012
Two days after the presidential election there were still three states buzzing more on Facebook about Republican nominee Mitt Romney than President Barack Obama.
As of early Thursday afternoon Romney was still getting more Facebook mentions than Obama in West Virginia, Wyoming and Utah, although nationwide the president was getting mentioned roughly four times more often than Romney, 1.01 million to Romney's 273,000.
That's according to the Facebook CNN-Election Insights page, which breaks down the social Facebook conversation by state, gender, age and day.
Not surprisingly, the overall conversation has slowed since Tuesday's election, with mentions of Obama down 73 percent Wednesday and those of Romney down 77 percent versus the previous day.
Facebook and social media as a whole played its largest role yet for a presidential election. A photo of the first couple embracing that was posted by the president's Twitter account minutes after he was reelected set a record for retweets, and it was also the most-liked photo in the history of Facebook.
Also, a thank you note posted on Facebook by Mitt Romney's team was shared nearly 27,000 times and liked by nearly 700,000 users.
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