March 2, 2014
CW has signed Gina Rodriguez to star in its drama pilot “Jane the Virgin,” based on the Venezuelan telenovela “Juana la Virgen.” Rodriguez has most recently made appearances on “Rizzoli & Isles” and “Longmire.” The CW project is about a woman who is accidentally artificially inseminated.
Nexstar Broadcasting, which owns 74 TV stations in the U.S., has named Christopher Berg director of local content development for the West region. Berg was previously assistant news director at WFAA-TV in the Dallas/Fort Worth market.
CBS has added Aimee Garcia to the cast of its drama pilot “Red Zone,” about a retired CIA agent who goes back to work following a terrorist attack. Garcia will play a case officer in the CIA’s counter-terrorism unit.
Dean Winters has joined CBS’s upcoming drama “Battle Creek,” from “Breaking Bad” creator Vince Gilligan. Winters currently has a recurring role on NBC’s “Law & Order: Special Victims Unit.”
TBWA\Chiat\Day has named Chad Hopenwasser head of integrated production in its New York office, working alongside executive creative director Matt Ian. Hopenwasser was most recently vice president and director of video production at Crispin, Porter + Bogusky.
Direct response agency Havas Edge has made three additions, naming Chris Brombach director of client services for the short-form media group, Keith Gerr general manager for digital services in its Portland office and Lisa Miller human resources director. Brombach has previously worked for Carat, DDB, PHD and Kovel/Fuller, Gerr for K2Design, Ogilvy & Mather and R/GA and Miller for McCann-Erickson Worldgroup and Young & Rubicam.
Organic has promoted Tracy Richards to chief marketing officer, a new position at the agency. Richards had been group director for global business development.
AMC Networks has named John Brohel senior vice president of international finance, reporting to executive vice president and chief financial officer Sean Sullivan. Brohel was previously chief financial officer at Leftfield Entertainment.
Actress Della Reese will guest on Hallmark Channel’s upcoming series “Signed, Sealed, Delivered,” appearing in two episodes. Reese most recently appeared in the TV movie “Miracle at Gate 213.”
Joe Gallagher has been named senior vice president of channel sales at Collective, a digital audience targeting company. Gallagher has previously held positions at Firefly Video, Exponential, BBE, The Wall Street Journal and Real Media.
Alas, 2014 wasn’t good for advertising
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Tell us your thoughts on Hispanic media
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Cable overnights: ‘O’Reilly’ tops 3 million again
CBS slates summer premiere dates
FCC votes yes on new net neutrality laws
Solid rebound for Fox’s Daytona 500
Yes, ‘Empire’ hits yet another series high
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The Big Four: Crossing the big gray line
- Dan Matarelli becomes VP and director at SMG Performance Marketing
- Chris Gyorgy becomes group creative director at Havas Chicago
- Jonathan Lewis and Dave Ortega rise at McKee Wallwork + Co.
- Alan Brydon becomes CEO at the Outdoor Media Centre
- Mike Sundet becomes director of sports and entertainment at Momentum
- Remy Stern rises to chief digital officer at The New York Post
- Deena Schacter joins and Katie Tomlinson rises at Veranda
- Luz Maria Doria, Irma Martinez and Luz Avila-Kyncl join Siempre Mujer
- Mark Boudreaux becomes director of sales at Entercom New Orleans
- Duncan Lawrence and Sharna Morelli rise at Morpace
- Rob Stone becomes studio host for Fox's Women's World Cup
- Andrew J. West joins CW's 'Dead People'
- Adam Rodriguez joins ABC drama pilot 'Runner'
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