October 2, 2013
Actor Bob Newhart is returning to CBS’s “The Big Bang Theory,” reprising his role as Professor Proton in the Nov. 7 episode. Also set to appear in the episode is Bill Nye, who this week was eliminated from ABC’s “Dancing with the Stars.”
Ad agency BBDO has promoted Greg Hahn to chief creative officer, working in the New York office. Hahn was most recently executive creative director.
Direct and digital marketing agency Catalyst has named Jim Dellavilla chief client officer, taking over for Karen Menachof, who is now a senior strategist. Dellavilla is a former president of the Upstate New York Direct Marketing Association.
Creative content agency M3 Creative has brought in Carla Sacks, who will work out of New York and help expand the company’s East Coast business. Sacks helped work on the campaign for cable network USA’s “Characters Welcome” tagline.
Digital marketing technology company 24/7 Media has promoted Gorka Zarauz, naming him vice president of platform solutions. Zarauz has been with the company for seven years, and before that he was at Banco Santander.
Facebook has named David Lawenda vice president of global sales for the U.S., putting him in charge of the social network’s U.S. sales team. Lawenda was previously in charge of sales and marketing at Univision.
Sony Pictures Television has named Naomi Bulochnikov director of media relations for Crackle, its online video site. Bulochnikov was previously director of corporate communications at Al Jazeera America.
Nielsen vice chair Susan Whiting plans to retire at the end of this year, leaving the company after 35 years. Whiting has previously held a number of titles at the company, including president and chief executive for Nielsen Media Research and executive vice president of The Nielsen Co.
The Digital Place-Based Advertising Association has named Francois de Gaspe Beaubien chairman, replacing outgoing chair Mike DiFranza. De Gaspe Beaubien is also chair and chief coaching officer at Zoom Media.
Hispanic media company Cisneros has named Patrick Freeman president of its new real estate division, putting him in charge of the company’s real estate properties and developments. Freeman was previously vice president of sustainable development at Auberge Resorts.
CNN has made a number of moves, including promoting regional bureau chiefs Pete Janos, Darius Walker and Mary Lynn Ryan to vice presidents. Director of Washington programming Eric Sherling has also been promoted, adding the vice president title.
“Breaking Bad” star Bryan Cranston has signed on to narrate “Big History,” a 10-hour series premiering in November on H2. Cranston also recently committed to returning to guest on the final season of CBS’s “How I Met Your Mother.”
Media scrambles to cover Mandela’s death
Whoa: No. 1 show in 18-34s is on cable
NBC Christmas special soars to seven-year high
Rethinking media’s compensation model
Martin Bashir parts ways with MSNBC
Facebook: We want quality over quantity
‘Sons of Anarchy’ tops cable Tuesday
Fox: Super Bowl advertising is sold out
King of the kids specials: ‘Rudolph’
Out-of-home ad spending growth slows
‘Come Dine With Me,’ a tasteless stew
Real-time buying: Media’s next revolution
‘Music,’ hoping to hit the right notes
- Deirdre Finnegan becomes publisher at EatingWell magazine
- Sam Rosen becomes VP of marketing at The Atlantic
- Eric Schurenberg rises to president at Inc. Magazine
- Nicoletta Santoro becomes creative director at Town&Country
- Claudia Foghini rises to SVP of production strategy at Telemundo
- Leslie Scott rises to digital program director at Entercom
- Todd Porch becomes VP and GM at Comcast Wholesale AdDelivery
- Todd Taplin becomes EVP of global sales at Celtra
- Four join branding firm The Sound Research
- Rick Allen becomes lead race announcer at NBC Sports
- 'Early Start' anchor Zoraida Sambolin exiting CNN
- Ana Jurka becomes on-air personality at Deportes Telemundo
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