On a slow night, Univision dashes ahead
Finishes first with a 1.6 18-49 rating, just ahead of NBC
February 13, 2013
On a night littered with reruns leading into the State of the Union address, there was only one original show on the Big Four networks.
That paved the way for a rare weeknight victory for Univision, which also won every hour of the evening with its original telenovelas.
Univision drew a 1.6 adults 18-49 rating and 4 share in primetime, according to Nielsen overnights, just ahead of No. 2 NBC with a 1.4/4.
“Amores Verdaderos” was the night’s top show with a 1.8 at 9 p.m.
However, the Big Four’s numbers for the SOTU should go up when final numbers come in later today. The overnights do not account for time zone differences and measure only timeslot data.
ABC had the only original show of the night on the Big Four with “The Taste.” It averaged a 1.5 at 8 p.m., down 17 percent from last week.
ABC finished third for the night at 1.3/3, followed by CBS in fourth at 1.2/3, Fox fifth at 0.9/3 and CW and Telemundo tied for sixth at 0.5/1.
As a reminder, all ratings are based on live-plus-same-day DVR playback, which includes shows replayed before 3 a.m. the night before. Seven-day DVR data won’t be available for several weeks. Forty-seven percent of Nielsen households have DVRs.
At 8 p.m. Univision led with a 1.6 for “Por Ella Soy Eva,” with ABC and CBS tied for second at 1.5, ABC for “Taste” and CBS for a repeat of “NCIS: Los Angeles.” NBC was fourth with a 1.3 for reruns of “Betty White’s Off Their Rockers,” Fox fifth with a 1.1 for repeats of “Raising Hope” and “New Girl,” and CW and Telemundo tied for sixth at 0.4, CW for “When in Rome” and Telemundo for “Pasion Prohibida.”
Univision was first again at 9 p.m. with a 1.8 for “Amores Verdaderos,” followed by NBC with a 1.6 for the president. ABC was third with a 1.2, CBS fourth with a 1.1 and Fox fifth with a 0.8, all for the president, with Telemundo sixth with a 0.7 for “La Patrona” and CW seventh with a 0.6 for its movie.
At 10 p.m. Univision led once again with a 1.4 for “Amor Bravio,” while NBC remained second with a 1.2 for State of the Union coverage. ABC was third with a 1.1 for State of the Union and a repeat of “Modern Family,” CBS fourth with a 1.0 for the president and a “Mike & Molly” rerun and Telemundo fifth with a 0.5 for “El Rostro de la Venganza.”
CBS was first for the night among households with a 4.5 average overnight rating and a 7 share. NBC was second at 3.4/5, ABC third at 2.9/4, Univision fourth at 2.0/3, Fox fifth at 1.5/2, CW sixth at 1.0/2 and Telemundo seventh at 0.7/1.
So what’s going on at ‘The View,’ anyway?
It’s going to be a green Valentine’s Day
Yep, it’s another comic book series
NFL gets its own YouTube channel
Super Bowl ads: Fun’s not always effective
Billboard: ‘Deflate mortgages, not balls’
NBC’s Miss Universe surges on new night
Man shoots himself outside FNC offices
This week’s top movies, songs and books
Buyer’s primer on Super Bowl viewing
Seattle: Big bump from the Super Bowl
‘Ellen’s Design Challenge,’ eye-catching
So it begins, week of the Super Bowl
- Tom Smith becomes managing director at Allison+Partners
- Rachel Rusch becomes VP of event series at Fox
- Sixteen join Rodale's upcoming title Organic Life
- Amy Emmerich becomes head of video at Refinery29
- Kyle Dean Massey joins the cast of ABC's 'Nashville'
- Richard Lewis joins Starz's 'Blunt Talk'
- Colm Feore joins the cast of Fox's 'Gotham'
- Adam Levine performing on ABC's Oscars telecast
- Carrie Underwood performing NBC's Super Bowl opening theme
- Will Ferrell, Kevin Hart and Ariana Grande guesting on 'Tonight'
This week’s top movies, songs and books
This week’s daypart ratings
This week’s broadcast ratings
This week’s cable ratings
This month’s new media traffic data
This week’s younger viewer ratings
Programmatic media planner wanted in New York
Assistant digital media planner job in Dearborn, Michigan
Media planner/buyer position in Baltimore
Freelance media planner/buyer available
Media planner/buyer job in Cleveland