On a slow night, Univision dashes ahead
Finishes first with a 1.6 18-49 rating, just ahead of NBC
February 13, 2013
On a night littered with reruns leading into the State of the Union address, there was only one original show on the Big Four networks.
That paved the way for a rare weeknight victory for Univision, which also won every hour of the evening with its original telenovelas.
Univision drew a 1.6 adults 18-49 rating and 4 share in primetime, according to Nielsen overnights, just ahead of No. 2 NBC with a 1.4/4.
“Amores Verdaderos” was the night’s top show with a 1.8 at 9 p.m.
However, the Big Four’s numbers for the SOTU should go up when final numbers come in later today. The overnights do not account for time zone differences and measure only timeslot data.
ABC had the only original show of the night on the Big Four with “The Taste.” It averaged a 1.5 at 8 p.m., down 17 percent from last week.
ABC finished third for the night at 1.3/3, followed by CBS in fourth at 1.2/3, Fox fifth at 0.9/3 and CW and Telemundo tied for sixth at 0.5/1.
As a reminder, all ratings are based on live-plus-same-day DVR playback, which includes shows replayed before 3 a.m. the night before. Seven-day DVR data won’t be available for several weeks. Forty-seven percent of Nielsen households have DVRs.
At 8 p.m. Univision led with a 1.6 for “Por Ella Soy Eva,” with ABC and CBS tied for second at 1.5, ABC for “Taste” and CBS for a repeat of “NCIS: Los Angeles.” NBC was fourth with a 1.3 for reruns of “Betty White’s Off Their Rockers,” Fox fifth with a 1.1 for repeats of “Raising Hope” and “New Girl,” and CW and Telemundo tied for sixth at 0.4, CW for “When in Rome” and Telemundo for “Pasion Prohibida.”
Univision was first again at 9 p.m. with a 1.8 for “Amores Verdaderos,” followed by NBC with a 1.6 for the president. ABC was third with a 1.2, CBS fourth with a 1.1 and Fox fifth with a 0.8, all for the president, with Telemundo sixth with a 0.7 for “La Patrona” and CW seventh with a 0.6 for its movie.
At 10 p.m. Univision led once again with a 1.4 for “Amor Bravio,” while NBC remained second with a 1.2 for State of the Union coverage. ABC was third with a 1.1 for State of the Union and a repeat of “Modern Family,” CBS fourth with a 1.0 for the president and a “Mike & Molly” rerun and Telemundo fifth with a 0.5 for “El Rostro de la Venganza.”
CBS was first for the night among households with a 4.5 average overnight rating and a 7 share. NBC was second at 3.4/5, ABC third at 2.9/4, Univision fourth at 2.0/3, Fox fifth at 1.5/2, CW sixth at 1.0/2 and Telemundo seventh at 0.7/1.
‘Pitch Perfect’ tops the non-Super Bowl ratings
The big Super Bowl ad trend: Humor
Early ratings: New high for Colbert
Early ratings: Second best Super Bowl ever
This week’s top movies, songs and books
Super Bowl 50 by the numbers
Solid crowd for Saturday’s Republican debate
TBS’s ‘Full Frontal’: Funny woman on late night
Tell us, which Super Bowl ads did you like?
Don’t miss this: The new face of radio
For ‘Castle,’ finally showing some cracks
Super Bowl surprise: ‘Good Wife’ is ending
Another Friday, another win for ‘Shark Tank’
- Ed Castillo becomes global chief strategy officer at Arnold
- Juan Cruz Vassallo becomes associate creative director at the community
- Robert Cappuccino becomes VP of national sales at Foundations Marketing
- Simon White becomes chief strategy officer at FCB West
- Lynn Eastep becomes president at Fathom
- Jason Patric joins the cast of Fox's 'Wayward Pines'
- Zelda Williams, Alberto Frezza and Eli Goree join Freeform's 'Dead of Summer'
- Catherine Hardwicke joins USA's upcoming 'Eyewitness'
- Ice-T and Coco hosting Oxygen Valentine's Day marathon
This week’s top movies, songs and books
This week’s daypart ratings
This week’s broadcast ratings
This week’s cable ratings
This month’s new media traffic data
This week’s younger viewer ratings
Digital content manager opening in Atlanta
Senior media planner wanted in Des Moines
Media planner/buyer position in Cincinnati
Looking for a media strategist in Cincinnati
Opening for a marketing communications manager