• Home|
  • About Us|
  • Subscribe|
  • Advertise|
  • Contact Us|
  • Webinar|
  • Sitemap|
  • Post a Free Classified|
Media Life Magazine - For media buyers and Planners
  • Alternative media|
  • Cable|
  • Magazines|
  • Media economy|
  • New media|
  • Newspapers|
  • Out of Home|
  • People|
  • Rachel speaks|
  • Radio|
  • Research|
  • Television|
  • TV Reviews|
  • Webinars|
  • Classifieds|
Social Media

Obama pic sets record for retweets

November 8, 2012

Share |

Viewership for this year’s presidential election results may have been down on television, but it set some records online.

Barack Obama’s tweet announcing that he had won re-election became the most-retweeted tweet in the history of Twitter.

Issued at 11:16 p.m. Eastern time, just minutes after most of the networks had declared him the winner, Obama’s tweet said simply “four more years” and linked to a photo of him embracing wife Michelle Obama.

The photo was retweeted more than 781,000 times as of this morning.

And the same picture posted on Facebook became the most-liked photo in the site’s eight-year history, drawing more than 3.9 million “likes” as of this morning.

Twitter clearly saw an election boost. The site reported 30,000 tweets per second at the height of the election results tabulating on Tuesday night, and it served up 31 million election-related tweets on the day.
 

Tags: barack obama, election, facebook, history, michelle obama, obama, online, presidential election, records, retweet, social media, television, twitter, twitter record

Related News

  • New Twitter tool gauges political sentiment
  • DNC’s social media winner: Michelle Obama
  • The election by the numbers on Facebook
  • Mega social media frenzy over pope
  • Study: Social media is top internet pursuit
  • Pew: Voters share opinions on social media
  • Study: Why Pinterest rules in retail followers
  • KitchenAid tweet cooks up controversy
  • NBC is first to call presidential race
  • Pew: 12 percent use Pinterest and Instagram
Zemanta
Subscribe to Media Life
Latest headlines
ABC and CBS tie for No. 1 on sweeps’ final night
OMG, teens are so over Facebook
CBS snaps Fox’s eight-year win streak
Twitter increases security measures
Discovery launches online video network
CBS adds another comedy for next season
‘The Office’ series finale a social media hit
‘Hit the Floor,’ no, grab the remote
Rachel, I’m irked. My friend got a raise.
Order up: One freshly made billboard
Best tube bets this weekend
So, how will the upfront shake out?
NBC wins penultimate night of sweeps

People
  • Marianne Gambelli becomes chief investment officer at Horizon Media
  • Andy Grant becomes associate creative director at CP + B
  • Shashi Seth becomes president at Tribune Digital Ventures
  • Julie Piepenkotter rises to EVP of research at FX
  • Cherie Cohen becomes SVP of cable ad sales at NBCUniversal
  • Andrew Leisner rises to motorcycle group publisher at Bonnier
  • Dominic Laval becomes director of business development at Capablue
  • Paul Barford becomes chief scientist at Broadcast Interactive Media
  • Mia Maestro joins FX drama pilot 'The Strain'
  • Giuliana Rancic and Nick Jonas hosting NBC's 'Miss USA'
Reader services
Subscribe to Media Life newsletters
Contact us
Write to the editor
Send in a press release
Send in a press release
Send in a people item
Media by the numbers
This week’s cable ratings
This week’s broadcast ratings
This week’s top movies, songs and books
This week’s daypart ratings
This month’s new media traffic data
This week’s younger viewer ratings
Media Life Classifieds
Media planner/buyer opening in Des Moines
Opening for a director of sponshorship research
Media planner opening in San Francisco
Media buyer/search specialist in Los Angeles
Media supervisor position in Kohler, WI

© Media Life Magazine 2013