No laughing matter: Tuesday sitcoms sink
October 31, 2012
A special two-hour Tuesday edition of NBC’s hit singing show “The Voice” took a toll on ABC and Fox’s competing sitcoms last night.
Fox’s “New Girl” and “The Mindy Project” and ABC’s “Happy Endings” and “Don’t Trust the B—- in Apartment 23” all fell double-digit percentages compared to last week airing opposite the second hour of “Voice.”
“Voice” averaged a 4.8 at 9 p.m., according to Nielsen overnights, more than double the 2.1 that “Go On” and “The New Normal” averaged in the same timeslot last week for the network.
“Girl” was easily the best of the four sitcoms airing opposite “Voice,” averaging a 2.3 in adults 18-49, off 15 percent from last week.
In the same 9 p.m. slot, ABC’s “Happy Endings” fell 22 percent from last week’s season premiere to a 1.4.
At 9:30 Fox’s “Mindy” averaged a 1.5, off 21 percent from its most recent episode three weeks ago, while ABC’s competing “Trust” managed just a 1.2, off 29 percent from last week.
Elsewhere last night, CBS’s new drama “Vegas” crept up slightly from last week’s series low to a 1.7.
Note that local preemptions due to Hurricane Sandy likely impacted last night’s ratings.
NBC was first for the night among 18-49s with a 4.0 average overnight rating and a 10 share. CBS was second at 2.6/7, Fox and Univision tied for third at 1.7/4, ABC was fifth at 1.5/4, Telemundo sixth at 0.6/2 and CW seventh at 0.5/1.
As a reminder, all ratings are based on live-plus-same-day DVR playback, which includes shows replayed before 3 a.m. the night before. Seven-day DVR data won't be available for several weeks. Forty-six percent of Nielsen households have DVRs.
At 8 p.m. NBC led with a 4.3 for "Voice," followed by CBS with a 3.4 for "NCIS." ABC was third with a 1.9 for "Dancing with the Stars," Univision fourth with a 1.8 for "Por Ella Soy Eva," Fox fifth with a 1.6 for "Raising Hope" (1.7) and "Ben and Kate" (1.4), CW sixth with a 0.6 for "Hart of Dixie" and Telemundo seventh with a 0.5 for "Rosa Diamante."
NBC was first again at 9 p.m. with a 4.8 for more "Voice," while CBS remained second with a 2.8 for "NCIS: Los Angeles." Fox was third with a 1.9 for "Girl" (2.3) and "Mindy" (1.5), Univision fourth with a 1.8 for "Abismo de Pasion," ABC fifth with a 1.3 for "Endings" (1.4) and "Trust" (1.2) Telemundo sixth with a 0.6 for "Corazon Valiente" and CW seventh with a 0.3 for "Emily Owens, M.D."
At 10 p.m. NBC finished first with a 2.9 for an NBC News special on Hurricane Sandy, with CBS second with a 1.7 for "Vegas." Univision was third with a 1.5 for "Amor Bravio," ABC fourth with a 1.3 for a special "20/20" on the storm and Telemundo sixth with a 0.6 for "Pablo Escobar: El Patron del Mal" (0.8) and "El Rostro de la Venganza" (0.5).
Among households, CBS led the night with a 9.5 average overnight rating and a 14 share. NBC was second at 6.3/10, ABC third at 4.7/7, Fox fourth at 2.2/3, Univision fifth at 2.1/3, CW sixth at 0.8/1 and Telemundo seventh at 0.7/1.
Tags: abc, cbs, cw, don't trust the b---- in apartment 23, dvr, happy endings, hurricane sandy, mindy project, nbc, new girl, overnight ratings, overnights, ratings, sitcoms, the voice, tuesday comedies, tuesday overnights
Related News
For May sweeps, a three-way tie
ABC and CBS tie for No. 1 on sweeps’ final night
OMG, teens are so over Facebook
CBS snaps Fox’s eight-year win streak
Twitter increases security measures
Discovery launches online video network
CBS adds another comedy for next season
‘The Office’ series finale a social media hit
‘Hit the Floor,’ no, grab the remote
Rachel, I’m irked. My friend got a raise.
Order up: One freshly made billboard
Best tube bets this weekend
So, how will the upfront shake out?
People
- Marianne Gambelli becomes chief investment officer at Horizon Media
- Andy Grant becomes associate creative director at CP + B
- Shashi Seth becomes president at Tribune Digital Ventures
- Julie Piepenkotter rises to EVP of research at FX
- Cherie Cohen becomes SVP of cable ad sales at NBCUniversal
- Andrew Leisner rises to motorcycle group publisher at Bonnier
- Dominic Laval becomes director of business development at Capablue
- Paul Barford becomes chief scientist at Broadcast Interactive Media
- Mia Maestro joins FX drama pilot 'The Strain'
- Giuliana Rancic and Nick Jonas hosting NBC's 'Miss USA'
This week’s cable ratings
This week’s broadcast ratings
This week’s top movies, songs and books
This week’s daypart ratings
This month’s new media traffic data
This week’s younger viewer ratings
Media planner/buyer opening in Des Moines
Opening for a director of sponshorship research
Media planner opening in San Francisco
Media buyer/search specialist in Los Angeles
Media supervisor position in Kohler, WI