No laughing matter: Tuesday sitcoms sink
October 31, 2012
A special two-hour Tuesday edition of NBC’s hit singing show “The Voice” took a toll on ABC and Fox’s competing sitcoms last night.
Fox’s “New Girl” and “The Mindy Project” and ABC’s “Happy Endings” and “Don’t Trust the B—- in Apartment 23” all fell double-digit percentages compared to last week airing opposite the second hour of “Voice.”
“Voice” averaged a 4.8 at 9 p.m., according to Nielsen overnights, more than double the 2.1 that “Go On” and “The New Normal” averaged in the same timeslot last week for the network.
“Girl” was easily the best of the four sitcoms airing opposite “Voice,” averaging a 2.3 in adults 18-49, off 15 percent from last week.
In the same 9 p.m. slot, ABC’s “Happy Endings” fell 22 percent from last week’s season premiere to a 1.4.
At 9:30 Fox’s “Mindy” averaged a 1.5, off 21 percent from its most recent episode three weeks ago, while ABC’s competing “Trust” managed just a 1.2, off 29 percent from last week.
Elsewhere last night, CBS’s new drama “Vegas” crept up slightly from last week’s series low to a 1.7.
Note that local preemptions due to Hurricane Sandy likely impacted last night’s ratings.
NBC was first for the night among 18-49s with a 4.0 average overnight rating and a 10 share. CBS was second at 2.6/7, Fox and Univision tied for third at 1.7/4, ABC was fifth at 1.5/4, Telemundo sixth at 0.6/2 and CW seventh at 0.5/1.
As a reminder, all ratings are based on live-plus-same-day DVR playback, which includes shows replayed before 3 a.m. the night before. Seven-day DVR data won't be available for several weeks. Forty-six percent of Nielsen households have DVRs.
At 8 p.m. NBC led with a 4.3 for "Voice," followed by CBS with a 3.4 for "NCIS." ABC was third with a 1.9 for "Dancing with the Stars," Univision fourth with a 1.8 for "Por Ella Soy Eva," Fox fifth with a 1.6 for "Raising Hope" (1.7) and "Ben and Kate" (1.4), CW sixth with a 0.6 for "Hart of Dixie" and Telemundo seventh with a 0.5 for "Rosa Diamante."
NBC was first again at 9 p.m. with a 4.8 for more "Voice," while CBS remained second with a 2.8 for "NCIS: Los Angeles." Fox was third with a 1.9 for "Girl" (2.3) and "Mindy" (1.5), Univision fourth with a 1.8 for "Abismo de Pasion," ABC fifth with a 1.3 for "Endings" (1.4) and "Trust" (1.2) Telemundo sixth with a 0.6 for "Corazon Valiente" and CW seventh with a 0.3 for "Emily Owens, M.D."
At 10 p.m. NBC finished first with a 2.9 for an NBC News special on Hurricane Sandy, with CBS second with a 1.7 for "Vegas." Univision was third with a 1.5 for "Amor Bravio," ABC fourth with a 1.3 for a special "20/20" on the storm and Telemundo sixth with a 0.6 for "Pablo Escobar: El Patron del Mal" (0.8) and "El Rostro de la Venganza" (0.5).
Among households, CBS led the night with a 9.5 average overnight rating and a 14 share. NBC was second at 6.3/10, ABC third at 4.7/7, Fox fourth at 2.2/3, Univision fifth at 2.1/3, CW sixth at 0.8/1 and Telemundo seventh at 0.7/1.
Tags: abc, cbs, cw, don't trust the b---- in apartment 23, dvr, happy endings, hurricane sandy, mindy project, nbc, new girl, overnight ratings, overnights, ratings, sitcoms, the voice, tuesday comedies, tuesday overnights
‘Carmichael Show’ grows in week two
The internet of things, commercialized
A stark outlook for Canadian media
Save this: Fall’s TV premiere dates
‘Pickle and Peanut,’ better than most
Catch the next big wave: Hispanic media
Weekend TV: College football kickoff
Study: Hostile couch potatoes at risk of injury
The scoop on Millennials’ viewing habits
Big surge for ‘Señor de los Cielos’
New from Hulu, commercial-free viewing
Rebekah Brooks back at News Corp. Really.
NFL pushes further into streaming
- Kerri Clark rises to VP at Turner Content Distribution
- Amol Jadhav becomes VP of global expansion at The Weather Co.
- Michelle Harper rises to VP of sales at Cox Media Group
- Tom Betts rises to chief data officer at The Financial Times
- Julie Shapiro becomes executive producer at PRX's Radiotopia
- David Hill and Reginald Hudlin producing ABC's Oscars telecast
- Alex Kingston appearing in BBC America's 'Doctor Who' Christmas special
- Eric Stoltz guesting on CBS's 'Madam Secretary'
- Ross Partridge joins the cast of Netflix's 'Stranger Things'
- Sarah Carter joins CBS's 'Hawaii Five-0'
- Ronny Chieng, Desi Lydic and Roy Wood Jr. join ‘The Daily Show’
This week’s top movies, songs and books
This week’s daypart ratings
This week’s broadcast ratings
This week’s cable ratings
This month’s new media traffic data
This week’s younger viewer ratings
Interactive media buyer job in Cedar Falls, Iowa
Junior media planner wanted in Austin
Assistant media planner job in Atlanta
Local marketing specialist wanted in Greensboro
Part-time media buyer job in Lake Bluff, Illinois