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Europeans download 3M songs (legally) in '03
Europeans played by the rules in 2003, giving hope to the waning music industry. Black and blue from the beating it took from illegal internet file-swapping services such as the original Napster and more recently Kazaa, the music industry has looked to online music stores to provide a legal way to get music. In 2003, Europeans bought more than 3 million songs online from the continent’s major internet music store, OD2. Of course, this won’t undo damage from continued weak CD sales, but the thriving download market is giving some record label execs hope. OD2 says the number of downloads is expanding 25 percent month to month. And the U.S. market is gaining even more momentum, with 30 million songs downloaded in 2003 from online music stores, such as Apple’s iTunes.

Where to get political poop? Online, of course.
A new Gallup Poll Tuesday Briefing survey shows nearly half of Americans log on to the internet to get political and candidate information, an increase of 31 percent from 2000. The millennium brought the first presidential election that really used the internet as a significant tool for distributing political and campaign information. As the 2004 election approaches, presidential candidate Howard Dean shows he is internet-savvy too. He has used online techniques to rally a host of internet supporters.

Sensitive Microsoft doesn't get Mike Rowe's joke
Microsoft is getting snippy with a teen over a “soft” subject. Mike Rowe, a 17-year-old from Victoria, British Columbia, thought it would be funny to add “soft” to the end of his name to create a memorable title for a web site design company. Microsoft, however, doesn’t think that’s so cute. The computer software giant’s attorneys have demanded that Rowe surrender his domain name. Rowe registered the name in August, and three months later received a letter from Microsoft’s Canadian lawyers, Smart & Biggar informing him he had committed copyright infringement. When asked to give up the name, Rowe requested compensation for the surrender. Thrifty Microsoft offered him $10 in U.S. funds, which he dismissed for a request of the higher sum of $10,000. Microsoft responded by accusing Rowe of coercing them into giving him a larger settlement. Rowe is now seeking legal advice against Microsoft.

Next generation of NASCAR: Nextel web treats
This sure ain’t your father’s tobacco-laden NASCAR. Nextel, the new title sponsor of NASCAR’s top series, has started showing what new technology it will bring to the sport. Some of the new items: Motorola-made NASCAR-themed handsets, featuring 10 driver phones that come complete with driver-specific wallpapers, ring tones and a digital racing stopwatch; a newly remodeled NASCAR wireless web site, which will feature a live leaderboard, driver backgrounds, a race schedule and contest signups; audio services with Nextel online customers receiving up-to-the-minute race broadcasts to their handsets and NASCAR alerts; and NASCAR-branded accessories. Of course, no partnership would be complete without advertising. The Nextel/NASCAR ads began this past weekend with drivers Dale Earnhardt Jr. and Michael Waltrip. Other commercials will follow later this year.


January 21, 2004© 2004 Media Life


 


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