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Ex-CNNer
Kaplan
rejoining ABC News
Famously tangled
with Dobbs before his ouster
Rick Kaplan, the news
executive who tangled with Lou Dobbs during his three-year run as head of
CNN, has found a permanent new home at ABC News.
Kaplan, who spent 18 years at ABC in his
pre-CNN days, will be one of three senior vice presidents in charge of
day-to-day news operations. His turf will include "World News Tonight
with Peter Jennings," "Nightline" and "This Week with
George Stephanopoulos."
Kaplan's counterparts are Phyllis McGrady,
who oversees "Good Morning America" and primetime news
programming, and Paul Slavin, who will graduate to chief of worldwide news
gathering as soon as ABC names someone to replace him as producer of
"World News Tonight."
Kaplan has been back at ABC News on a temporary basis since February, when
he signed on to oversee the network's war coverage. Since leaving CNN, he
had been filling his days teaching at Harvard University’s John F.
Kennedy School of Government.
CNN fired Kaplan in August 2000, blaming him for the network's falling
ratings and for his inability to get along with financial news star Lou
Dobbs. Dobbs left the network in a huff in mid-1999 to launch the web site
Space.com. He has since returned.
Kaplan's strategy at CNN was to wean the
network off its dependence on breaking news by developing
"appointment programming" that would generate consistent ratings
even during news lulls. The strategy was widely deemed a failure, and
Kaplan's signature show, "NewsStand," was canceled.
Ironically, it was by pursuing a similar
strategy that Fox News has overtaken CNN in the ratings race, the difference
being that Fox draws its audience with opinionated talk and flashy
execution, not newsmagazines.
ABC News stumbled
somewhat in its early
coverage of the Iraq war. On the night air strikes on Baghdad commenced,
ABC was the last network to go live with the news, apparently because
Peter Jennings had already left the studio.
Later that night, the network notified affiliates that it would be
sticking with round-the-clock war coverage throughout the night.
Unfortunately, no one told Jennings, who signed off at 11 p.m., leaving
many stations with dead air.
June 10, 2003© 2003 Media Life

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