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'Joe
Millionaire' isn't
the only hot new show
'Bachelorette,'
'Surreal Life,' Star Search' . . .
By Toni Fitzgerald
Viewers apparently were sick of the same old shows.
They sampled a variety of new programs last week, most of
them reality series, as the midseason replacements hit the air.
Fox's much-publicized "Joe Millionaire" looks as if
it will be the breakout hit, but ABC's "The Bachelorette", the
WB's "Surreal Life," CBS's "Star Search" and NBC's
"Mister Sterling" all managed strong debuts somewhat lost amidst
"Joe's" deserved hype.
ABC’s “The Bachelorette” gave first-season “Bachelor”
castoff Trista Rehn a chance to pick her mate. It also gave ABC a 6.4
18-49 rating, ahead of NBC’s Wednesday time slot competitor “The West
Wing.”
Although ABC’s “Celebrity Mole” lost some “Bachelorette” lead-in, the series nonetheless performed decently against
NBC’s powerful “Law & Order.” “L&O” earned a 7.1 18-49
rating in the 10 p.m. slot while “Mole” managed a 5.2.
The WB’s “Surreal Life” gave the network its best-ever
Thursday night debut in 18-34s (3.6) and 18-49s (2.8) in the tough 9 p.m.
slot, facing NBC’s “Will & Grace” and CBS’s “CSI.” It did
especially well among women 18-34 (4.0).
“Surreal Life” even managed to best UPN’s WWE program
in its second half-hour.
On CBS, the re-jiggered “Star Search,” with overexposed
Jack Osbourne as a guest judge, won its Wednesday 8 p.m. time slot among
18-49s with a 5.1. But once Fox’s “American Idol” returns to that
slot next week, “Star” may have trouble replicating those numbers.
There were actually a few non-reality shows among the debuts,
too. CBS’s Friday “Queens Supreme” looks like as much of a ratings
stinker as the show it replaced (the critically acclaimed “Robbery
Homicide Division”). The show ranked third in 18-49s in its 10 p.m. slot
with a 2.6 rating. That’s the same rating “Robbery” scored in its
debut.
Also Friday, “Mister Sterling” may prove that NBC was,
indeed, correct to cancel the weeper “Providence.” Network executives
had been recasting “Providence’s” December series finale as a season
finale, reopening the possibility of a fifth year.
“Sterling” managed a 3.5 18-49 rating last week. For
comparison, the much-publicized two-hour “Providence” finale recorded
a 3.7 rating.
Of course, the new series still only edged ABC’s workhorse
“America’s Funniest Home Videos” by .1.
The network most in need of a hit, the flailing Fox,
seems to have finally found one with “Joe.”
Airing in the Monday at 9 p.m.
time slot that originally housed David E. Kelley’s “girls club,”
"Joe" scored the best series debut numbers of any new show this season.
“Joe’s” strong numbers, combined with a primetime NFL playoff
game Saturday night, pumped Fox to its second-best weekly adults 18-49
average of the season. Its 5.2, which led all networks, was behind only
the 5.6 the network scored during the World Series in October.
Fox needed a surge, after its ratings dropped by nearly a third
during the November sweeps. The network took full advantage of its huge
football audiences this season by starting to run “Joe” previews back
in early December.
“Joe” earned a 10.1 18-49 rating last week, placing
first in its time slot in the major demographics and improving on lead-in
“Boston Public’s” ratings by 75 percent.
“Joe” placed behind only two network series, “Friends”
and “ER,” to rank No. 6 last week among 18-49s (three football games
took the other spots).
Perhaps more surprising is that “Joe” retained much of
its audience this week. It earned a 10.0 18-49 rating during its second
half-hour Monday, presumably surging when viewers clicked away from CBS’s
9 p.m. “Everybody Loves Raymond.”
|
PRIMETIME AVERAGES BY NETWORK
Ranked
on Households
Week Ending Jan. 12
|
|
Network |
Households* |
People 2+ |
Adults 18-49 |
|
Rtg% |
(000) |
Shr |
Rtg% |
(000) |
Shr |
Rtg% |
(000) |
Shr |
|
CBS |
9.9 |
10600 |
16 |
5.6 |
15270 |
14 |
5.1 |
6550 |
13 |
|
NBC |
8.4 |
8970 |
13 |
4.7 |
12760 |
12 |
4.8 |
6170 |
12 |
|
FOX |
7.0 |
7440 |
11 |
4.2 |
11530 |
10 |
5.2 |
6670 |
13 |
|
ABC |
5.5 |
5820 |
9 |
3.2 |
8640 |
8 |
3.3 |
4200 |
8 |
|
WB |
2.6 |
2790 |
4 |
1.5 |
4180 |
4 |
1.9 |
2400 |
5 |
|
UPN |
2.4 |
2550 |
4 |
1.4 |
3910 |
4 |
1.6 |
2120 |
4 |
|
PAX |
0.9 |
920 |
1 |
0.4 |
1190 |
1 |
0.3 |
380 |
1 |
|
* Each rating
point is equivalent to 1.067 million homes
Source: Nielsen Media Research
|
|
NETWORK TV
Ranked
on Households
Week Ending Jan. 12
|
|
# |
PROGRAMS |
Net |
HOUSEHOLDS |
PERSONS 2+ |
|
Rtg% |
Shr |
(000) |
RANK |
Rtg% |
(000) |
|
1 |
CSI |
CBS |
15.5 |
24 |
16584 |
1 |
9.4 |
25484 |
|
2 |
FRIENDS |
NBC |
15.2 |
24 |
16224 |
3 |
8.7 |
23673 |
|
3 |
FOX NFC PLAYOFF-SAT(S) |
FOX |
14.8 |
25 |
15817 |
2 |
9.2 |
24931 |
|
4 |
E.R. |
NBC |
13.7 |
23 |
14636 |
4 |
7.9 |
21521 |
|
5 |
LAW AND ORDER |
NBC |
13.2 |
22 |
14123 |
5 |
7.2 |
19550 |
|
6 |
EVERYBODY LOVES RAYMOND |
CBS |
12.5 |
18 |
13359 |
5 |
7.2 |
19705 |
|
7 |
60 MINUTES |
CBS |
12.1 |
18 |
12889 |
8 |
6.5 |
17606 |
|
8 |
CSI: MIAMI |
CBS |
11.6 |
19 |
12327 |
9 |
6.4 |
17516 |
|
9 |
SCRUBS |
NBC |
11.3 |
18 |
12027 |
11 |
6.3 |
17177 |
|
10 |
BACHELORETTE, THE |
ABC |
11.2 |
17 |
11965 |
9 |
6.4 |
17443 |
|
11 |
JOE MILLIONAIRE |
FOX |
11.1 |
16 |
11875 |
7 |
6.8 |
18611 |
|
12 |
LAW AND ORDER:SVU |
NBC |
11.0 |
19 |
11700 |
12 |
6.1 |
16595 |
|
13 |
WITHOUT A TRACE |
CBS |
10.7 |
18 |
11457 |
13 |
6.0 |
16340 |
|
14 |
WILL & GRACE |
NBC |
10.6 |
16 |
11363 |
13 |
6.0 |
16250 |
|
15 |
JAG |
CBS |
10.4 |
16 |
11117 |
16 |
5.9 |
16045 |
|
15 |
LAW AND ORDER:CRIM INTENT |
NBC |
10.4 |
15 |
11070 |
13 |
6.0 |
16210 |
|
17 |
PEOPLE'S CHOICE AWARDS(S) |
CBS |
10.0 |
16 |
10627 |
20 |
5.4 |
14664 |
|
17 |
STILL STANDING |
CBS |
10.0 |
15 |
10692 |
17 |
5.8 |
15744 |
|
19 |
JUDGING AMY |
CBS |
9.5 |
16 |
10173 |
22 |
5.1 |
13947 |
|
19 |
YES, DEAR |
CBS |
9.5 |
14 |
10097 |
19 |
5.5 |
14855 |
|
21 |
KING OF QUEENS |
CBS |
9.4 |
14 |
10011 |
20 |
5.4 |
14678 |
|
21 |
WEST WING |
NBC |
9.4 |
14 |
10040 |
22 |
5.1 |
13962 |
|
23 |
GUARDIAN, THE |
CBS |
8.9 |
13 |
9496 |
25 |
4.8 |
13105 |
|
24 |
GOOD MORNING MIAMI |
NBC |
8.6 |
13 |
9129 |
25 |
4.8 |
13019 |
|
25 |
STAR SEARCH-WED |
CBS |
8.5 |
13 |
9024 |
22 |
5.1 |
13841 |
|
Source: Nielsen
Media Research
|
|
TOP 30 PROGRAMS - BROADCAST
& CABLE TV
Adults
18-49
Week Ending Jan. 12
|
|
Rank |
Program |
Adults 18-49 |
|
Net |
Rtg% |
In Millions |
|
1 |
AFC DIVISIONAL PLAYOFF-SU(S)-01/12 |
CBS |
14.2 |
18.32 |
|
2 |
FRIENDS |
NBC |
11.5 |
14.76 |
|
3 |
AFC DIVISIONAL PLAYOFF-SA(S)-01/11 |
CBS |
11.3 |
14.54 |
|
4 |
FOX NFC PLAYOFF-SAT(S)-01/11 |
FOX |
10.5 |
13.45 |
|
5 |
E.R. |
NBC |
10.4 |
13.32 |
|
6 |
JOE MILLIONAIRE |
FOX |
10.1 |
12.98 |
|
7 |
CSI |
CBS |
9.1 |
11.74 |
|
8 |
BACHELORETTE, THE |
ABC |
8.4 |
10.83 |
|
9 |
SCRUBS |
NBC |
8.3 |
10.63 |
|
10 |
WILL & GRACE |
NBC |
8.1 |
10.37 |
|
11 |
LAW AND ORDER |
NBC |
7.1 |
9.17 |
|
12 |
CSI: MIAMI |
CBS |
6.6 |
8.44 |
|
13 |
GOOD MORNING MIAMI |
NBC |
6.4 |
8.23 |
|
14 |
EVERYBODY LOVES RAYMOND |
CBS |
6.4 |
8.18 |
|
15 |
FEAR FACTOR |
NBC |
6.4 |
8.16 |
|
16 |
SIMPSONS |
FOX |
6.1 |
7.84 |
|
17 |
LAW AND ORDER:SVU |
NBC |
5.8 |
7.47 |
|
18 |
PEOPLE'S CHOICE AWARDS(S)-01/12 |
CBS |
5.6 |
7.22 |
|
19 |
WITHOUT A TRACE |
CBS |
5.5 |
7.12 |
|
20 |
STILL STANDING |
CBS |
5.4 |
6.98 |
|
21 |
LAW AND ORDER:CRIM INTENT |
NBC |
5.4 |
6.93 |
|
22 |
KING OF THE HILL |
FOX |
5.3 |
6.82 |
|
23 |
FRASIER |
NBC |
5.2 |
6.69 |
|
24 |
CELEBRITY MOLE HAWAII |
ABC |
5.2 |
6.68 |
|
25 |
60 MINUTES |
CBS |
5.2 |
6.68 |
|
26 |
YES, DEAR |
CBS |
5.1 |
6.60 |
|
27 |
STAR SEARCH-WED |
CBS |
5.1 |
6.52 |
|
28 |
KING OF QUEENS |
CBS |
4.9 |
6.35 |
|
29 |
CROSSING JORDAN |
NBC |
4.9 |
6.32 |
|
30 |
ACCORDING TO JIM |
ABC |
4.9 |
6.28 |
|
Source: MTV
Networks, based on data from Nielsen Media Research
|
|
CABLE TV
Ranked
on Households
Week Ending Jan. 5
|
|
BASIC CABLE |
|
# |
PROGRAM NAME |
NET |
Households |
Persons 2+ |
|
(000) |
Rtg% |
(000) |
|
1 |
OUTBACK-BOWL L
(FLORIDA/MICHIGAN) |
ESPN |
3633 |
3.4 |
5336 |
|
2 |
PEACH BOWL L
(TENNESSEE/MARYLAND) |
ESPN |
3489 |
3.3 |
5330 |
|
3 |
SPONGEBOB |
NICK |
2902 |
2.7 |
4282 |
|
4 |
FAIRLY ODD PARENTS |
NICK |
2889 |
2.7 |
4038 |
|
5 |
TRADING SPACES |
TLC |
2826 |
2.6 |
4143 |
|
6 |
TBS PRIME MOVIE (PAYBACK) |
TBS |
2812 |
2.6 |
3986 |
|
7 |
DEAD ZONE, THE |
USA |
2769 |
2.6 |
4050 |
|
8 |
JIMMY NEUTRON |
NICK |
2706 |
2.5 |
4091 |
|
9 |
THE DIVISION |
LIF |
2697 |
2.5 |
3407 |
|
10 |
SPONGEBOB |
NICK |
2578 |
2.4 |
3721 |
|
11 |
SPONGEBOB |
NICK |
2547 |
2.4 |
3714 |
|
12 |
WWE ENTERTAINMENT (WWE RAW) |
TNN |
2539 |
2.4 |
3870 |
|
13 |
WHL U WERE OUT 1/4-2/2 |
TLC |
2532 |
2.4 |
3604 |
|
14 |
SPONGEBOB |
NICK |
2494 |
2.3 |
3855 |
|
15 |
SPONGEBOB |
NICK |
2459 |
2.3 |
4242 |
|
PAY CABLE |
|
# |
PROGRAM NAME |
NET |
Households |
Persons 2+ |
|
(000) |
Rtg% |
(000) |
|
1 |
OZ(S)-01/05 |
HBO |
2659 |
2.5 |
3860 |
|
2 |
ICEMAN & PSYCHIATRIST: AU |
HBO |
2495 |
2.3 |
3445 |
|
3 |
HARRY POTTER SORCERERS ST |
HBO |
2359 |
2.2 |
3815 |
|
4 |
BEAUTIFUL MIND, A |
HBO |
2277 |
2.1 |
3391 |
|
5 |
ROBIN WILLIAMS LIVE |
HBO |
2257 |
2.1 |
3172 |
|
Total U.S.
ratings and household projections are based on 106.7 million TV
homes.
Source: Nielsen Media Research
|
|
SYNDICATION
Ranked
on Households
Week Ending Dec. 29
|
|
# |
PROGRAMS |
Syndicator |
Households |
Households |
|
US Rtg% |
(000) |
|
1 |
WHEEL OF FORTUNE |
KIN |
9.2 |
9847 |
|
2 |
JEOPARDY |
KIN |
7.4 |
7852 |
|
3 |
SEINFELD (AT) |
SPT |
6.8 |
7208 |
|
4 |
FRIENDS-SYN (AT) |
WB |
6.6 |
7064 |
|
5 |
SEINFELD-WKND (AT) |
SPT |
6.4 |
6791 |
|
6 |
OPRAH WINFREY SHOW (AT) |
KIN |
5.7 |
6084 |
|
6 |
EVRY LVS RAYMOND-SYN (AT) |
KIN |
5.7 |
6038 |
|
8 |
JUDGE JUDY (AT) |
PRM |
5.4 |
5735 |
|
9 |
ENTERTAINMENT TONIGHT(AT) |
PRM |
5.2 |
5572 |
|
10 |
DR. PHIL SHOW |
KIN |
4.5 |
4831 |
|
Source: Nielsen
Media Research
|
|
SPANISH-LANGUAGE TELEVISION
Ranked
on Households
Week Ending Jan. 12
|
|
# |
PROGRAMS |
Net |
NHTI*
Rtg% |
Projection
(000) |
|
1 |
VIAS DEL AMOR TUE |
UNI |
25.3 |
2462 |
|
2 |
VIAS DEL AMOR WED |
UNI |
24.8 |
2415 |
|
3 |
ENTRE EL AMOR Y ODIO WED |
UNI |
24.5 |
2388 |
|
4 |
ENTRE EL AMOR Y ODIO MON |
UNI |
24.3 |
2362 |
|
5 |
VIAS DEL AMOR MON |
UNI |
23.6 |
2296 |
|
6 |
ENTRE EL AMOR Y ODIO TUE |
UNI |
23.3 |
2264 |
|
7 |
ENTRE EL AMOR Y ODIO FRI |
UNI |
23.2 |
2253 |
|
8 |
VIAS DEL AMOR THU |
UNI |
22.9 |
2226 |
|
9 |
VIAS DEL AMOR FRI |
UNI |
22.2 |
2163 |
|
10 |
ENTRE EL AMOR Y ODIO THU |
UNI |
22.1 |
2148 |
|
11 |
GATA SALVAJE-TUE |
UNI |
21.1 |
2057 |
|
12 |
GATA SALVAJE-WED |
UNI |
20.5 |
1995 |
|
13 |
GATA SALVAJE-THU |
UNI |
20.4 |
1983 |
|
14 |
GATA SALVAJE-MON |
UNI |
20.2 |
1965 |
|
15 |
GATA SALVAJE-FRI |
UNI |
19.4 |
1887 |
|
16 |
CASOS VIDA R: ED. ESP FRI |
UNI |
18.0 |
1748 |
|
17 |
CRISTINA-MON |
UNI |
17.7 |
1726 |
|
17 |
DON FRANCISCO PRESENTA-WE |
UNI |
17.7 |
1721 |
|
19 |
SABADO GIGANTE-SAT |
UNI |
17.0 |
1654 |
|
20 |
AQUI Y AHORA-THU |
UNI |
16.4 |
1599 |
|
* Nielsen
Hispanic Television Index; ratings based on 9.7 million Hispanic TV
homes.
Source: Nielsen Media Research
|
|