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Whither Diller? Latest rumors
have him talking a deal with ABC
Big synergies seen under new
duopoly rules
Barry Diller is a master at rousing
speculation over his ambitions, and these days Diller is not only ambitious but
cash-rich. And this being a slow news week, Diller speculation is getting lots of
press.
Two rounds of reports are in the air--that he will start new
cable channels to enrich his existing collection, which includes the Sci-Fi channel and
the Home Shopping Network. Recent reports had him considering a women's channel to compete
with Lifetime and the soon-to-launch Oxygen channel, set for a February debut.
The other round of reports is that Diller will hook up with one
of the Big Four networks to take advantage of the government's revised duopoly rules
allowing broadcasters to operate more than one station in certain markets.
Speculation was that Diller was about to link up with NBC. But
that was last week.
This week the deal is with ABC. So reports, among others, The
Hollywood Reporter.
Here's the thinking. ABC needs outlets for its programming, and
Diller, whose USA Inc. owns 13 stations, would be an ideal partner.
This would bring ABC up to par with NBC, which
bought the struggling Pax network in order to create outlets for its programming.
But there are yet other opportunities.
Note that Diller and ABC each own stations in major markets, such
as New York, Chicago and Los Angeles. ABC has 10 owned and operated stations. This
opens up a raft of potential deals.
Moreover, according to these reports, Diller and Disney boss
Michael Eisner have been also talking about ways to create synergies between their cable
holdings.
The issue is who would control such a joint-venture. Diller
is something of a control freak, and he has made it clear he will enter no deal that
involves giving up equity in his considerable media properties.
Diller is also rolling in money, which puts him in a strong
bargaining position. USA kicks off $750 million in cash flow a year.
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