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London
Sun's editors dupe
BBC in sex-addiction hoax
Reporter poses as randy pub
barmaid
By
Simon Bond
An independent
production company commissioned by the BBC is about to make legal history by suing The Sun
newspaper for planting an undercover reporter in a sex addiction documentary they made.
The top-selling UK tabloid sent one of its reporters to pose as a
barmaid and reveal details of her alleged sex addiction for an edition of the long-running
religious series "Everyman."
The Sun's expose of the program has now backfired following
confirmation by the BBC last week that it is to support legal action by the documentary
makers.
The reporter had signed a contract with the producers containing
an "honesty clause" asserting that her story was true. Now, in what is set to
become a landmark case for the broadcast industry, the production company will test the
validity of its contract. The "Everyman" segment, "Addicted to Love,"
was due to be broadcast last week but was pulled from BBC1's schedule at
the last minute after the Sun's revelation that its reporter, Andrea Busfield, had tricked
producers into believing her sex-addiction story.
In its defense, the saucy Murdoch-owned tab claims that it
initiated the stunt to expose how the BBC had failed to follow "the most basic rules
of journalism." The newspaper described the 50-minute documentary as a sham. The BBC
has lashed back at what it calls "months of willful deception" by the reporter.
The legal action follows a spate of "hoax" programs on
UK television.
Earlier this year commercial broadcaster Carlton was find a
record $3.2 million by the industry's regulator for screening a documentary on Colombian
drug-running in which the smugglers were later revealed to be frauds.
The was followed by the fall from grace of the Jerry
Springer inspired "Vanessa Show" following revelations that a number of its
"real-life" guests were in fact actors hired from an entertainment agency.
The "Venessa Show" has since been pulled from the
schedule and the BBC introduced honesty clauses in to its contacts for factual
documentaries as part of a "cleanup" campaign.
In this latest hoax case, The Sun reporter told
program researchers that she was a barmaid in an East London pub and signed a contract
stating she
had not misled them over her identity.
The BBC has issued a statement confirming that the
program makers had made extensive checks on the reporter, who had responded to an
advertisement in The Guardian newspaper for
contributors to a program about sex and love addiction. The program makers had checked her
mail while filming at her flat to make sure it
corresponded with the name she had given and searched registers of performers to make sure
she was not an actress.
With a documentary of this type costing up to $120,000, The Sun
could face a bill to recover all costs plus legal fees if they lose. Following only a few
weeks after The Sun's editor David Yelland was forced into making a double apology for
publishing near-topless pictures of the now Princess Sophie Rhys-Jones, reporters may soon
be responding to another advertisement in The Guardian newspaper--this time for the soon
to be
vacated editor's seat at the Sun.
-Simon Bond writes from outside London.
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