NBC wins first night of the new year
Averages a 1.6 in 18-49s, led by a repeat of 'Off Their Rockers,'
January 2, 2013
With the other networks largely in repeats, NBC got an easy victory to start off 2013 thanks to one of the Big Five’s two original shows last night.
The network averaged a 1.6 adults 18-49 rating and 4 share in primetime, according to Nielsen overnights, 33 percent ahead of No. 2 CBS at 1.2/3.
NBC had the night’s No. 1 and No. 2 two shows. A repeat of “Betty White’s Off Their Rockers” topped the night with a 1.8 at 9:30, capping a four-rerun block.
And the new 10 p.m. episode of “Parenthood” averaged a 1.7, down 15 percent from its most recent original, which is no surprise. It was at a disadvantage as the only original show on NBC last night.
The Big Five’s only other original, the CW’s first-year drama “Emily Owens, M.D.,” drew a 0.4 at 9 p.m. “Owens” has already been canceled.
Note the broadcast networks faced heavy cable competition last night with ESPN airing the end of the Rose Bowl and the Orange Bowl in primetime.
NBC finished first for the night among 18-49s with a 1.6 average overnight rating and a 4 share. Univision was second at 1.5/4, CBS third at 1.2/3, ABC fourth at 0.9/2, Fox fifth at 0.7/2, Telemundo sixth at 0.5/1 and CW seventh at 0.3/1.
As a reminder, all ratings are based on live-plus-same-day DVR playback, which includes shows replayed before 3 a.m. the night before. Seven-day DVR data won’t be available for several weeks. Forty-six percent of Nielsen households have DVRs.
At 8 p.m. ABC and Univision tied for first at 1.5, ABC for a repeat of “Shark Tank” and Univision for “Por Ella Soy Eva.” NBC was third with a 1.4 for repeats of “Rockers,” and CBS fourth with a 1.3 for a rerun of “NCIS.” Fox and Telemundo tied for fifth at 0.6, Fox for reruns of “Ben and Kate” and Telemundo for the end of the movie “Ice Age” and start of “The Chronicles of Narnia: The Lion, the Witch and the Wardrobe.” The CW was seventh with a 0.3 for a repeat of “Hart of Dixie.”
NBC took the lead at 9 p.m. with a 1.7 for more “Rockers” reruns, with Univision second with a 1.6 for “Amores Verdaderos.” CBS was third with a 1.4 for a repeat of “NCIS: Los Angeles,” Fox fourth with a 0.7 for reruns of “New Girl,” ABC fifth with a 0.6 for repeats of “Happy Endings” and “Don’t Trust the B—- in Apartment 23,” Telemundo sixth with a 0.5 for its movie and CW seventh with a 0.4 for “Owens.”
At 10 p.m. NBC was first with a 1.7 for “Parenthood,” followed by Univision with a 1.3 for “Amor Bravio.” CBS was third with a 0.9 for a “Vegas” rerun, Telemundo fourth with a 0.6 for its movie and ABC fifth with a 0.5 for a repeat of “Nashville.”
CBS was first for the night among households with a 5.5 average overnight rating and a 9 share. NBC was second at 3.2/5, ABC third at 1.9/3, Univision fourth at 1.8/3, Fox fifth at 1.0/2, CW sixth at 0.8/1 and Telemundo seventh at 0.5/1.
Two chances to see ‘Madam Secretary’
FX renews ‘Strain’ for season two
‘America’s Got Talent’ boosts NBC to No. 1
Readers: New faces will win Emmys
Cable remembers Robin Williams
Summer’s least appreciated shows
‘Epic Ink,’ yes, it’s really about tattoos
Tell us, what’s your take on automated buying?
For ‘Suits,’ finding its quirky voice
Cable overnights: ‘MNF’ returns strong
A new owner for Fairchild Fashion Media
Islamic State: We’ve beheaded kidnapped journalist
Remembering Don Pardo, the voice of ‘SNL’
- Julie Levin becomes CMO at Publicis Worldwide North America
- Nora Zimmett becomes SVP of live programming at Weather Channel
- Ken Reiner rises to VP of programming at Raycom Media
- Carlos Bardasano and Andrés Mendoza rise at Univision
- Mike Corry rises to senior director of ad sales at Music Choice
- Jayme Beth Frieder becomes senior director of sales at Simulmedia
- Alan Ives becomes VP of North America sales at wywy
- Scott Portugal becomes publisher platform GM at Yieldbot
- Stephanie Himonidis joins Telemundo's 'Yo Soy el Artista'
- Adrianne Palicki guesting on ABC's 'Agents of S.H.I.E.L.D.'
- ABC News anchor Elizabeth Vargas returns to rehab
This week’s cable ratings
This week’s broadcast ratings
This month’s new media traffic data
This week’s top movies, songs and books
This week’s daypart ratings
This week’s younger viewer ratings
Media planner/buyer opening in Detroit
Senior media planner/buyer job in Phoenix
Opening for an associate media director in SF
Media buyer opening in Milwaukee
Manager of media planning job in Dallas