NBC wins first night of the new year
Averages a 1.6 in 18-49s, led by a repeat of 'Off Their Rockers,'
January 2, 2013
With the other networks largely in repeats, NBC got an easy victory to start off 2013 thanks to one of the Big Five’s two original shows last night.
The network averaged a 1.6 adults 18-49 rating and 4 share in primetime, according to Nielsen overnights, 33 percent ahead of No. 2 CBS at 1.2/3.
NBC had the night’s No. 1 and No. 2 two shows. A repeat of “Betty White’s Off Their Rockers” topped the night with a 1.8 at 9:30, capping a four-rerun block.
And the new 10 p.m. episode of “Parenthood” averaged a 1.7, down 15 percent from its most recent original, which is no surprise. It was at a disadvantage as the only original show on NBC last night.
The Big Five’s only other original, the CW’s first-year drama “Emily Owens, M.D.,” drew a 0.4 at 9 p.m. “Owens” has already been canceled.
Note the broadcast networks faced heavy cable competition last night with ESPN airing the end of the Rose Bowl and the Orange Bowl in primetime.
NBC finished first for the night among 18-49s with a 1.6 average overnight rating and a 4 share. Univision was second at 1.5/4, CBS third at 1.2/3, ABC fourth at 0.9/2, Fox fifth at 0.7/2, Telemundo sixth at 0.5/1 and CW seventh at 0.3/1.
As a reminder, all ratings are based on live-plus-same-day DVR playback, which includes shows replayed before 3 a.m. the night before. Seven-day DVR data won’t be available for several weeks. Forty-six percent of Nielsen households have DVRs.
At 8 p.m. ABC and Univision tied for first at 1.5, ABC for a repeat of “Shark Tank” and Univision for “Por Ella Soy Eva.” NBC was third with a 1.4 for repeats of “Rockers,” and CBS fourth with a 1.3 for a rerun of “NCIS.” Fox and Telemundo tied for fifth at 0.6, Fox for reruns of “Ben and Kate” and Telemundo for the end of the movie “Ice Age” and start of “The Chronicles of Narnia: The Lion, the Witch and the Wardrobe.” The CW was seventh with a 0.3 for a repeat of “Hart of Dixie.”
NBC took the lead at 9 p.m. with a 1.7 for more “Rockers” reruns, with Univision second with a 1.6 for “Amores Verdaderos.” CBS was third with a 1.4 for a repeat of “NCIS: Los Angeles,” Fox fourth with a 0.7 for reruns of “New Girl,” ABC fifth with a 0.6 for repeats of “Happy Endings” and “Don’t Trust the B—- in Apartment 23,” Telemundo sixth with a 0.5 for its movie and CW seventh with a 0.4 for “Owens.”
At 10 p.m. NBC was first with a 1.7 for “Parenthood,” followed by Univision with a 1.3 for “Amor Bravio.” CBS was third with a 0.9 for a “Vegas” rerun, Telemundo fourth with a 0.6 for its movie and ABC fifth with a 0.5 for a repeat of “Nashville.”
CBS was first for the night among households with a 5.5 average overnight rating and a 9 share. NBC was second at 3.2/5, ABC third at 1.9/3, Univision fourth at 1.8/3, Fox fifth at 1.0/2, CW sixth at 0.8/1 and Telemundo seventh at 0.5/1.
Where do people watch Hulu? Everywhere, turns out.
Disney slashes jobs at Maker Studios in shakeup
How Bill Paxton’s death will impact ‘Training Day’
Finally, a new broadcast show has been canceled
‘How to Get Away With Murder’ equals a season high
Satellite’s now an afterthought in the era of digital radio
NASCAR spins its wheels as season gets underway
Best of the week: Ranking black American influencers
Paper cuts: Axe swings at The Financial Times
It’s time to get over the gimcrack of Times Square
Weekend TV: It’s Oscar time in la la land
People really didn’t like media coverage of the election
Cable overnights: ‘Alaskan Bush People’ rises in finale
- ABC EVP of marketing and chief marketing officer Marla Provencio exits
- Michelle Galván becomes co-host of Univision’s ‘Primer Impacto’
- Bryan Bell joins HLN as senior director of programming
- Cress Williams joins the CW’s ‘Black Lightning’ pilot
- Nyambi Nyambi joins CBS All Access’ ‘The Good Fight’
- Gwendoline Yeo joins Amazon’s American Girl special
- Donald Trump: I’m skipping the White House Correspondents’ Association dinner
- ‘Game of Thrones’ actor Neil Fingleton dies at 36
This week’s broadcast ratings
This week’s top-rated movies, songs and books
This week’s cable ratings
This week’s daypart ratings
This month’s digital traffic data: December 2016
Opening for a media planner at a top OOH agency
Orlando agency looking for a media planner/buyer
Freelance media planner/buyer available
Junior media planner/buyer position in Minneapolis-St. Paul
Media sales coordinator opening in New York