NBC dominates Monday with ‘The Voice’
October 31, 2012
On a night preempted in many markets by Hurricane Sandy coverage, NBC was an easy winner with the combination of “The Voice” and “Revolution” dominating Monday night.
NBC averaged a 4.2 adults 18-49 rating and 11 share in primetime, according to Nielsen final ratings, nearly doubling No. 2 ABC’s 2.3/6.
“Voice” was the night’s top show with a 4.8 from 8 to 10. Lead-out “Revolution” was the night’s top scripted show with a 3.0, though there wasn’t much competition.
CBS’s entire comedy lineup was in reruns, and it preempted 10 p.m. drama “Hawaii Five-0” for a CBS News special on Sandy.
ABC’s “Castle” was the only other original scripted show on Monday night, drawing a 2.2. The network’s “Dancing with the Stars” drew a 2.3 from 8 to 10.
Fox was in reruns Monday as well because it was supposed to air game five of the World Series, which wrapped up in just four games on Sunday.
With NBC well out ahead and ABC in second, CBS finished third for the night with a 2.1/5. Fox was fourth with a 0.7/2 and the CW was fifth with a 0.3/1. Ratings for the Spanish-language networks Univision and Telemundo were not available at press time.
As a reminder, all ratings are based on live-plus-same-day DVR playback, which includes shows replayed before 3 a.m. the night before. Seven-day DVR data won't be available for several weeks. Forty-six percent of Nielsen households have DVRs.
NBC’s “Voice” led at 8 p.m. with a 4.6. ABC’s “Stars” was second with a 2.3. CBS’s repeats of “How I Met Your Mother” (2.3) and “Partners” (1.8) took third with a 2.1. Fox’s rerun of “The X Factor” placed fourth with a 0.8 and the CW was fifth with a 0.3.
At 9 p.m. “Voice” grew to a 5.0. CBS’s “2 Broke Girls” (2.5) and “Mike & Molly” (2.2) repeats were second with a 2.4, just ahead of the second hour of ABC’s “Stars” with a 2.3. Fox’s “Factor” repeat took fourth with a 0.7, and the CW’s “Gossip Girl” was fifth with a 0.3.
NBC’s “Revolution” was first at 10 p.m. with a 3.0. ABC’s “Castle” was second with a 2.2, followed by CBS’s “Hurricane Sandy” with a 2.1.
Household ratings were also unavailable.
‘Blindspot’ stays strong in week three
Ravens-Steelers game tops the week on Twitter
Programming blog: Latest pickups and cancellations
Making the case for Hispanic media
Surprise, Hulu is getting up to speed
Atlanta: It’s a real buyer’s market
‘The Enfield Haunting,’ short on spook
Catch the next big wave: Hispanic media
Finally, the CW gets into the season
Sting of job cuts at Tribune Publishing
The latest buzz in magazines
The showdown: Apps vs. browsers
New ‘Quantico’ holds up in week two
- Mathew Jerrett and Tim Flood becomes ECDs at Arnold Worldwide
- Tish Graham becomes VP of technology at ABC Owned Station Group
- CBS News SVP of communications Sonya McNair exiting
- Brooke Karzen rises to EVP of alternative at Warner Horizon TV
- Associated Press managing editor Lou Ferrara exiting
- Frank Burgos becomes editor in chief at Metro U.S.
- Sarah Wire becomes state congressional reporter at The LA Times
- Kevin Arrix becomes chief revenue officer at Verve
- Elissa Reiling-Gray and Veronica Mendoza join Yieldbot
- Morgan Rigsbee becomes senior director of sales at Tapad
- Neil Robinson becomes chief revenue officer at ROKT
- Wanda Sykes joins the cast of ABC's 'black-ish'
This week’s top movies, songs and books
This week’s daypart ratings
This week’s broadcast ratings
This week’s cable ratings
This month’s new media traffic data
This week’s younger viewer ratings
Digital media planner opening in Seattle
Paid social media planner wanted in McLean, Virginia
Assistant OOH strategist position in New York
Media planner wanted in Philadelphia
Media buyer coordinator opening in New Haven