'Idol' slides 9 percent as Fox wins the night

Hit singing show averages a 5.9 in 18-49s, down from a 6.5 last week, but Fox earns an easy victory with a 4.4 for the night

For 'American Idol,' the bloom's finally off

Ratings for the hit Fox show are down a quarter this season, its eleventh, and on Thursdays it's finishing in second place

This Super Bowl's going social big time

Advertisers are integrating social media into their own game plans in ways that will engage viewers as they watch the game

The lessons from Facebook's IPO

Other shorts: Hearst intern sues over lack of pay - News Corp.'s case of the deleted email - Programming notes - Newspaper sites draw 111M users

When a Super Bowl ad makes sense

Some big brands may see a return on investment, but not all. For niche brands, it's a waste. Talking with Baylor's Kirk Wakefield.

'How to Rock,' better to hide under one

Nick tween series copycats the worst elements of the genre, from the stock characters and plots to the ham acting and lazy writing

The next wave: Spots face the challenge

In the first internet wave, print took a beating as readers and advertisers moved online. Now TV and radio are feeling the heat.

Aging yet still spry: 'Grey's Anatomy'

ABC drama excels at the art of integrating new characters, and that's helped it hold a devoted audience after all these years

Stronger tune for Fox's musical comedy 'Glee'

Michael Jackson tribute episode averages a 3.6 in 18-49s, best rating since October and leading the network to an easy nightly win

'X Factor': Bloodied but still a contender

Fox talent show undergoes a major makeover, shedding three from cast, after failing to pull boffo ratings. But a stinker it's not.

Nielsen: Auto leads in Super Bowl ad buys

Other shorts: Monthly cable ratings: Football scores for ESPN - Fox News Channel hits 10 years at No. 1 - Programming notes: ABC picks up Cherry pilot

In faceoff, 'Big Bang' tops 'American Idol'

CBS sitcom takes a 12 percent lead in 18-49s over Fox hit in half hour they compete, and it also outpaces in viewers (charts)

For HBO's 'Luck,' a jump start of sorts

Network renews the racehorse drama after just one airing and poor ratings, largely based on positive reviews by critics (charts)

'Beast Tracker,' full of good information

Discovery series is one of those rare reality shows that actually informs, teaching us lots about alligators and tiger sharks

How to leverage LinkedIn, and at no cost

Bill DeRosa of Talking Finger explains how to get the most out of this important social media site by using free tools available to all

Ahead of Super Bowl, a peek at the ads

CBS airs 'Super Bowl's Greatest Commercials 2012,' a look at great game ads of the past and some that will air Sunday