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Overnights
Fox's World Series sinks competition
A number of shows hit season lows opposite baseball as Yankees clinch title. Big hits for ABC's 'Cougar' and CBS's 'Minds.'

Magazines
Fortune Small Business shuts down
The closure of the 18-year-old title, owned by American Express and published by Time Inc., comes amid bigger cuts at the Time Warner company

Radio
The real flaw with Arbitron's PPM
It's not that it undercounts minorities, it's that the sample is too small to accurately reflect who's listening to what stations

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TV Reviews
'Real Housewives of O.C,' been there
Truth is, the spinoffs are more entertaining to watch than the original, whose characters and storylines are now predictable

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Alternative media
For these runners, let the real race begin
They're all over 40, and they're running marathons sponsored by TNT to promote its new drama 'Men of a Certain Age'

Radio
A hearty nod to the vast reach of radio
So who listens to radio? Just about everybody. Turns out its reach is second only to TV. Talking with Nielsen's Lorraine Hadfield.

Here & there
PTC to CW affiliates: Dump 'Girl' threesome
Other shorts: RDA's Purpose Driven Connection closes - Programming shorts: CBS cuts 'Numb3rs' - Study: Watching TV makes 3-year-olds violent

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TV This Week
From Vegas, the music of Latinos
Big and loud, enough to drown out the Big Five networks in key demos as Univision hosts the 10th annual Latin Grammy Awards

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Overnights
ABC's 'V' has year's top scripted debut
Much-hyped show averages a 5.0 in 18-49s, even beating CBS's 'NCIS' in the 8 p.m. slot, and boosts network to No. 2 for the night

Television
CBS orders more 'Accidentally on Purpose'
Network wants five more episodes of Monday sitcom starring Jenna Elfman despite so-so ratings thus far in the heart of its comedy lineup

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Sports TV
Fox surges ahead on Yankees baseball
Huge ratings for the World Series deliver the best fall week for a broadcast network since 2004, thanks to the Bronx Bombers

Cable recap
'Project Runway' loses some of its strut
Ratings are off sharply since its debut on Lifetime. It's now drawing a smaller audience than in its last season on Bravo.

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Broadcast recap
Faltering, once sure-fire medical dramas
All three new series are failing, even as returning shows flourish. What ails? Writers trying to rewrite the formula (charts).

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Alternative media
The growing clout of digital signage
As more boards go up, more Americans notice them, and that's leading to more advertising dollars--and lots more to come

Here & there
Bloomberg joining the pay wall herd
Other shorts: WSJ: We're in a New York state of mind - Programming notes: Alley getting reality show - Toyota's F1 sponsorship goes off track

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TV This Week
For Bill Cosby, an honor worth the wait
He's accepting the Mark Twain Prize for humor from the Kennedy Center, after twice turning it down. On PBS at 8 p.m.

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Your client with holiday shoppers
How to reach Americans as they flock to malls to shop for gifts, using traditional signage as well as the new digital formats
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