Monday, January 30, 2012 Overnights Fox's 'Dynamite' implodes in second week New animated comedy averages a 2.1 in adults 18-49, less than half its debut, which was buoyed by big ratings for an NFL playoff game Market profile Tampa: Pricier even before political surge Demand was already up, led by auto and finance, even before the lowest unit-rate political window opened for the Florida primary Here & there Tab scandal spreads: Four Sun editors arrested Other shorts: Study: Animals are effective in Super Bowl ads - HBO leads with five trophies at SAG Awards - Friday and Saturday overnights TV Reviews 'The Amandas,' the fun side of OCD The boss on this Style Network series is super organized with a neat-freak streak but still an endearing creature for all her flaws Webinars How to leverage LinkedIn, and at no cost Bill DeRosa of Talking Finger explains how to get the most out of this important social media site by using free tools available to all TV This Week On 'Gossip Girl,' a very grownup event Blair weds a prince wearing a Vera Wang dress, signaling a maturing of the signature CW show and the network Overnights Big gains for Fox's new drama 'The Finder' 'Bones' spinoff jumps 32 percent to a 2.9 in 18-49s for its third episode, airing behind 'Idol,' which slid 4 percent from last week This week in out of home Your client at mixed martial arts events It attracts the most brutal fighters around, with few holds barred, but also an audience very desirable to advertisers: Young males What's new in alternative media Just like hard time: A night on the Rock Living small: Life on a subway platform A Mary with a very different message Whoa! Come slide with Donald Duck. People 'Seinfeld' actor Ian Abercrombie dies at 77 Diego Panich becomes commercial editor at Wild(child) The word: Lex Fenwick in talks to become Dow Jones CEO Bruce Seidel becomes CEO at Electus online food channel Dan Fletcher becomes managing editor at Facebook Bill Hamilton becomes national security editor at The New York Times Thomas Tillman rises to deputy Washington bureau chief at CBS News Shawnee Smith joins FX's 'Anger Management' David Arquette guesting on ABC's 'Cougar Town' Kevin Weisman joins NBC's 'Awake' TV director John Rich dies at age 86 Cuba Gooding Jr. starring in ABC's 'Firelight' Eddie Marsan and Dash Mihok join Showtime's 'Ray Donovan' Tuesday, January 31, 2012 Overnights 'Alcatraz' slides but Fox still wins Monday New drama averages a 2.7 in 18-49s, down 10 percent from last week and 18 percent from its debut. Fox takes the night with a 2.8. New media Facebook sees a huge jump in advertising Now accounts for 27.9 percent of all online display ads, up from 21 percent in 2010, with forecasters seeing even more growth Sports TV Buyers: Sunday's game will set a record Majority think Super Bowl XLVI will top last year's 111 million viewers, thanks to the popularity of the Giants and Patriots Sports TV A media buyer's primer to Super Bowl The facts and numbers you need to know for Sunday's game, as well as who's advertising and what this year's spats are about Sports TV The great Super Bowl ad buzz machine Nowadays the push to build awareness for spots begins weeks before the game. Speaking with SpotBowl's Michael Pavone. Here & there Super Bowl abortion ad stokes controversy Other shorts: Patriots score Twitter touchdown - NFL's most marketable player: Rodgers - 'X Factor' boots Jones and Scherzinger - Programming notes TV Reviews 'Key & Peele,' playing the race card The comics in this Comedy Central show are biracial, and they play off that, but the humor is in the quality of the sketches TV This Week Celebrating Hollywood's leading man The timing could not be better, heading into the Oscars, for a sitdown with George Clooney on Bravo's 'Inside the Actors Studio' People Julian Assange guesting on 'The Simpsons' Patrick Syms becomes group planning director at Euro RSCG Susan McPherson rises to director of global marketing at Fenton Monica Lovett becomes associate director of media at Mercury Media News Corp. SVP of communications Teri Everett exiting Ida Chacon becomes VP of marketing at Latinum Network Sasha Emmons and Jennifer Allen Kay rise at Bonnier's Parenting Group Georgia Galanoudis rises at Meredith Xcelerated Marketing Betsy Rella becomes VP of ad sales research at The Weather Channel Regina Thomas rises to VP of programming at BET Dan Arnall becomes EP at Bloomberg Television Shirley MacLaine joins 'Downton Abbey' Ryan Murray becomes director of sales at StrikeAd Wednesday, February 01, 2012 Overnights Stronger tune for Fox's musical comedy 'Glee' Michael Jackson tribute episode averages a 3.6 in 18-49s, best rating since October and leading the network to an easy nightly win Television 'X Factor': Bloodied but still a contender Fox talent show undergoes a major makeover, shedding three from cast, after failing to pull boffo ratings. But a stinker it's not. Here & there Nielsen: Auto leads in Super Bowl ad buys Other shorts: Monthly cable ratings: Football scores for ESPN - Fox News Channel hits 10 years at No. 1 - Programming notes: ABC picks up Cherry pilot Broadcast recap In faceoff, 'Big Bang' tops 'American Idol' CBS sitcom takes a 12 percent lead in 18-49s over Fox hit in half hour they compete, and it also outpaces in viewers (charts) Cable recap For HBO's 'Luck,' a jump start of sorts Network renews the racehorse drama after just one airing and poor ratings, largely based on positive reviews by critics (charts) TV Reviews 'Beast Tracker,' full of good information Discovery series is one of those rare reality shows that actually informs, teaching us lots about alligators and tiger sharks Webinars How to leverage LinkedIn, and at no cost Bill DeRosa of Talking Finger explains how to get the most out of this important social media site by using free tools available to all TV This Week Ahead of Super Bowl, a peek at the ads CBS airs 'Super Bowl's Greatest Commercials 2012,' a look at great game ads of the past and some that will air Sunday People Justin Bieber appearing on 'SNL' Natalie Ravitz becomes chief of staff at News Corp. Gabe Vehovsky becomes EVP of digital strategy at Discovery Jane Wooldridge becomes cruise editor at Travel + Leisure Adam Deutsch becomes senior director of product development at ESPN Michael Blauner, Becky Allegra and Renee Hartman rise at Christal Sandra Dewey rises to EVP at Turner T.C. McCarthy rises to social media coordinator at Newsday Ted Hong becomes CMO at M-GO Christy Benson rises at and Russell Cooper joins Outdoor Channel Michael Breedlove rises to digital media director at Inspiration Networks Jeff Rossen becomes national investigative correspondent at NBC's 'Today' Stephen Amell joins CW's drama pilot 'Arrow' Thursday, February 02, 2012 Overnights 'Idol' slides 9 percent as Fox wins the night Hit singing show averages a 5.9 in 18-49s, down from a 6.5 last week, but Fox earns an easy victory with a 4.4 for the night Television For 'American Idol,' the bloom's finally off Ratings for the hit Fox show are down a quarter this season, its eleventh, and on Thursdays it's finishing in second place Sports TV This Super Bowl's going social big time Advertisers are integrating social media into their own game plans in ways that will engage viewers as they watch the game Here & there The lessons from Facebook's IPO Other shorts: Hearst intern sues over lack of pay - News Corp.'s case of the deleted email - Programming notes - Newspaper sites draw 111M users Sports TV When a Super Bowl ad makes sense Some big brands may see a return on investment, but not all. For niche brands, it's a waste. Talking with Baylor's Kirk Wakefield. TV Reviews 'How to Rock,' better to hide under one Nick tween series copycats the worst elements of the genre, from the stock characters and plots to the ham acting and lazy writing Media economy The next wave: Spots face the challenge In the first internet wave, print took a beating as readers and advertisers moved online. Now TV and radio are feeling the heat. TV This Week Aging yet still spry: 'Grey's Anatomy' ABC drama excels at the art of integrating new characters, and that's helped it hold a devoted audience after all these years People Networks remember Don Cornelius John O'Hea joins DOJO San Francisco Rocky Sisson rises at Clear Channel Outdoor Michelle Lee becomes SVP of content at Hollywood.com Nancy Lane becomes executive producer at CBSNews.com Eric Czechowski becomes head of insight at Ink Germaine Deagan Sweet rises at National Geographic Channels Olivier Knox becomes White House correspondent at Yahoo News Kelly Evans becomes on-air reporter at CNBC Andrew Beaujon becomes senior online reporter at The Poynter Institute Kevin Bacon joins Fox drama pilot Alexis Clark becomes editor at Charity & Social Datebook Chris Klein guesting on TNT's 'Franklin & Bash' Friday, February 03, 2012 Overnights 'Bang' beats 'Idol' in shared timeslot again CBS sitcom averages a 5.4 to Fox reality show's 5.0 during the 8 p.m. half hour. But 'Idol' grows to a 5.8 in second half of show. Media economy Early upfront outlook: A merry May Forecast: Big Four broadcast networks will see 8 percent CPM gains over last year, with total sales coming in flat to last year Sports TV Super Bowl ads getting the most buzz Tops on the list is VW's 'Little Darth' sequel, 'The Dog Strikes Back.' Also in the top 10: Ads from Acura, Century, Audi and H&M. Alternative media Madonna, Madonna, all across the skies Talk about timing: Pop star's new video will debut on seven Clear Channel digital billboards leading up to her Sunday Super Bowl gig Here & there Study: Second screens big this Super Bowl Other shorts: Super Bowl ad targets distressed Green Bay fans - More new shows to pump Nick ratings - Kodak wants out of theater sponsorship TV Reviews 'Napoleon Dynamite,' more like a bomb Fox animated series mangles the 2004 feature film from which it's adapted, substituting mindless action for the original's satire Rachel speaks Rachel, I need to mend some fences The writer is estranged from someone she worked for at the beginning of her career and wants advice on how to reconnect with her TV This Week Best tube bets this weekend Friday: Knicks vs. Celtics on ESPN; Saturday: Super Bowl Fan Jam on CMT; Sunday: Super Bowl and 'The Voice' on NBC People Lex Fenwick becomes Dow Jones CEO Ramond Romero becomes VP of digital media activation at Horizon Jourdan Laik becomes lead developer at Bader Rutter Turner EVP of operations Jim McCaffrey exiting Sean Cocchia rises to SVP and GM at Disney Channels Worldwide Chris Mohney becomes editor in chief at Tumblr Randy Suchy becomes project manager at Cannella Response TV Jon Lovett becomes a correspondent at The Atlantic Liza McGuirk becomes EP at CNN International's 'Amanpour' Jim Avila rises and Reena Ninan joins at ABC News The word: Cowell wants Beyonce for 'X Factor' Jonathan Hills becomes general manager at AllYou.com Timothy Boell becomes group head of distribution at Asia TV USA
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