POPULATION
|
| City |
Metro |
| 1998 |
%
since 1990 |
1997 |
%
since 1990 |
| NA |
N/A |
140,066 |
+19.7 |
|
| |
| U.S.
Census |
ETHNIC
MIX
|
| Population
by race % |
| White |
Black |
Hispanic |
Asian |
| ? |
0.9 |
45.2 |
1.1 |
|
| |
| U.S.
Census 1996 estimates may equal more than 100 percent |
WIREDNESS
|
| Percentage
of adults online |
| February 1999 |
February 1998 |
| |
|
| 38.4 |
36.4 |
| |
|
43.7
National Average
|
39.5
National Average
|
|
| © Scarborough Research 1999 |
TELEVISION
SQAD
TV Households
| Daypart |
Second
Quarter CPP Data |
Third
Quarter CPP Data |
| Average |
Average |
| Early Morning |
|
|
|
| Day |
| Early News |
| Prime Access |
| Primetime |
| Late News |
| Combined Fringe |
|
| © Spot Quotations
& Data Inc. |
TELEVISION STATIONS
Call letters |
Network affiliation |
| K56FB |
IND |
| K59DB |
IND |
| KAPX |
IND |
| KASA-TV |
FOX |
| KASY-TV |
UPN |
| KBEI |
|
| KCHF |
IND |
| KENW-TV |
PBS |
| KLUZ-TV |
SPN |
| KNAT |
|
| KNME-TV |
PBS |
| KOAT |
ABC |
| KOB-TV |
NBC |
| KRPV |
|
| KRQE-TV |
CBS |
| KTEL-LP |
SPN |
| KUPC |
|
| KVBA-LP |
IND |
| KWBQ |
WB |
| |
CABLE SYSTEMS
Name |
Subscribers |
Type |
| CableTime -
Amarillo Region |
13,700 |
Primary
Interconnect |
| New Mexico
Cable Communications - Espanola |
6,300 |
Primary
System |
| CableTime -
Midland Region |
19,059 |
Primary
Interconnect |
| CableOne
Advertising |
15,900 |
Primary
System |
| OTI Video
Services |
23,880 |
Primary
Interconnect |
| TCI Media
Services |
74,320 |
Primary
Interconnect |
| Jones
Communications |
136,137 |
Primary
Interconnect |
| |
|
|
INCOME
| Per
capita income for the metropolitan region |
| $16,499 |
|
1990 |
DAILY NEWSPAPERS
SPARC
RADIO
| Daypart |
Third Quarter CPP Data |
AM DRIVE
6 A.M. to A.M. |
|
|
DAY
10 A.M. to 3 P.M. |
PM DRIVE
3 P.M. to 7 P.M. |
EVENING
7 P.M. to MIDNIGHT |
|
| Target
Adults 18+ |
| © Spot Quotations
& Data Inc. 1999 |
RADIO
Santa Fe MSA
|
Call letters |
Frequency |
Format |
AQH |
|
| KABG-FM |
98.5 |
Oldies (60's-70's) |
1,300 |
| KABQ-AM |
1350 |
Spanish |
800 |
| KBTK-AM |
1310 |
Talk |
3,000 |
| KCHQ-FM |
105.1 |
Contemporary Hit Radio |
1,500 |
| KDEF-AM |
1150 |
Sports Talk |
300 |
| KDZZ-AM |
1580 |
Adult Standards |
300 |
| KEXT-FM |
104.7 |
Spanish-Contemporary |
500 |
| KHFM-FM |
96.3 |
Classical |
4,200 |
| KHTL-AM |
920 |
News/Talk/Sports |
700 |
| KIOT-FM |
102.5 |
Classic Rock |
3,700 |
| KKOB-AM |
770 |
News/Talk |
7,000 |
| KKOB-FM |
93.3 |
Adult Contemporary |
4,900 |
| KKSS-FM |
97.3 |
Contemporary Hit Radio |
3,800 |
| KLSK-FM |
104.1 |
Classic Rock |
2,200 |
| KLVO-FM |
97.7 |
Spanish |
2,900 |
| KMGA-FM |
99.5 |
Adult Contemporary |
4,400 |
| KMMG-FM |
95.5 |
Adult Contemporary |
2,300 |
| KNKT-FM |
107.1 |
Christian |
700 |
| KNML-AM |
1050 |
Sports |
900 |
| KPEK-FM |
100.3 |
Adult Contemporary |
4,300 |
| KRQS-FM |
101.3 |
Album Oriented Rock |
1,400 |
| KRST-FM |
92.3 |
Contemporary Country |
7,200 |
| KRZY-AM |
1450 |
Regional Mexican |
400 |
| KRZY-FM |
105.9 |
Spanish-Contemporary |
1,700 |
| KSYU-AM |
1520 |
Christian |
100 |
| KTBL-FM |
103.3 |
Classic Country |
3,300 |
| KTEG-FM |
107.9 |
Alternative |
3,400 |
| KXKS-AM |
1190 |
Spanish |
600 |
| KYLZ-FM |
106.3 |
Contemporary Hit Radio |
3,500 |
| KZKL-FM |
101.7 |
Oldies |
1,400 |
| KZRR-FM |
94.1 |
Album Oriented Rock |
3,900 |
| KZSS-AM |
610 |
Christian |
600 |
|
|
| Copyright © 2000 The Arbitron Company, Radio Datatrak 3Q99 Arbitron |
|
