POPULATION
|
| City |
Metro |
| 1998 |
%
since 1990 |
1997 |
%
since 1990 |
| 340,520 |
-7.9 |
2.36M |
-1.4 |
|
| |
| U.S.
Census |
ETHNIC
MIX
|
| Population
by race % |
| White |
Black |
Hispanic |
Asian |
| 90.7 |
8.3 |
0.7 |
0.9 |
|
| |
| U.S.
Census 1996 estimates may equal more than 100 percent |
WIREDNESS
|
| Percentage
of adults online |
| February 1999 |
February 1998 |
| |
|
| 30.8 |
28.6 |
| |
|
43.7
National Average
|
39.5
National Average
|
|
| © Scarborough Research 1999 |
SQAD
TV Households
| Daypart |
Second
Quarter CPP Data |
Third
Quarter CPP Data |
| Average |
Average |
| Early Morning |
|
58 |
69 |
109 |
141 |
276 |
192 |
112 |
|
70 |
61 |
116 |
139 |
260 |
190 |
103 |
|
| Day |
| Early News |
| Prime Access |
| Primetime |
| Late News |
| Combined Fringe |
|
| © Spot Quotations
& Data Inc. |
TELEVISION STATIONS
Call letters |
Network affiliation |
| KDKA-TV |
CBS |
| W63AU |
IND |
| WBGN |
IND |
| WBPA |
IND |
| WCWB |
WB |
| WNPA |
UPN |
| WNPB-TV |
PBS |
| WPCB-TV |
IND |
| WPGH-TV |
FOX |
| WPXI |
NBC |
| WQED-TV |
PBS |
| WTAE-TV |
ABC |
| |
CABLE SYSTEMS
Name |
Subscribers |
Type |
| Century Cable -
Morgantown, WV |
33,000 |
Primary
System |
| CableTime |
16,065 |
Primary
Interconnect |
| Time Warner
Cable - Franklin |
6,300 |
Primary
System |
| Ryno
Productions |
22,100 |
Primary
Interconnect |
| TCI Media
Services |
795,127 |
Primary
Interconnect |
| |
|
|
INCOME
|
Per
capita income for the metropolitan region |
| $24,957 |
|
1992 |
DAILY NEWSPAPERS
SPARC
RADIO
| Daypart |
Third Quarter CPP Data |
AM DRIVE
6 A.M. to A.M. |
|
|
DAY
10 A.M. to 3 P.M. |
PM DRIVE
3 P.M. to 7 P.M. |
EVENING
7 P.M. to MIDNIGHT |
|
| Target
Adults 18+ |
| © Spot Quotations
& Data Inc. 1999 |
RADIO
Pittsburgh MSA
|
Call letters |
Frequency |
Format |
AQH |
|
| KDKA-AM |
1020 |
News/Talk/Sports |
36,200 |
| KQV-AM |
1410 |
News |
3,900 |
| WAMO-AM |
860 |
Oldies |
1,800 |
| WAMO-FM |
106.7 |
Urban Contemporary |
12,300 |
| WASP-FM |
94.9 |
Contemporary Country |
5,000 |
| WBUT-AM |
1050 |
Adult Contemporary |
1,200 |
| WBVP-AM |
1230 |
News/Talk/Sports |
1,100 |
| WBZZ-FM |
93.7 |
Contemporary Hit Radio |
18,600 |
| WDSY-FM |
107.9 |
Country |
26,900 |
| WDVE-FM |
102.5 |
Album Oriented Rock |
26,400 |
| WEAE-AM |
1250 |
Sports |
5,200 |
| WJAS-AM |
1320 |
Nostalgia |
15,900 |
| WJJJ-FM |
104.7 |
Rhythmic Oldies |
12,,800 |
| WJPA-AM |
1450 |
Oldies |
100 |
| WJPA-FM |
95.3 |
Oldies |
1,900 |
| WLSW-FM |
103.9 |
Adult Contemporary |
1,300 |
| WLTJ-FM |
92.9 |
Soft Contemporary |
12,600 |
| WMBS-AM |
590 |
Oldies (60's-70's) |
2,200 |
| WORD-FM |
101.5 |
Christian |
3,400 |
| WPHH-FM |
96.1 |
Hot AC |
9,200 |
| WPIT-AM |
730 |
Christian |
2,000 |
| WPTT-AM |
1360 |
Talk |
4,300 |
| WRRK-FM |
96.9 |
Classic Rock |
10,600 |
| WSHH-FM |
99.7 |
Adult Contemporary |
14,300 |
| WSSZ-FM |
107.1 |
Urban Contemporary |
1,500 |
| WWSW-AM |
970 |
Oldies |
1,700 |
| WWSW-FM |
94.5 |
Oldies |
16,900 |
| WXDX-FM |
105.9 |
Alternative |
18,500 |
| WZPT-FM |
100.7 |
Classic Hits |
9,800 |
|
|
| Copyright © 2000 The Arbitron Company, Radio Datatrak 3Q99 Arbitron |
|
