POPULATION
|
| City |
Metro |
| 1998 |
%
since 1990 |
1997 |
%
since 1990 |
| 1.20M |
+21.3 |
2.84M |
+26.9 |
|
| |
| U.S.
Census |
ETHNIC
MIX
|
| Population
by race % |
| White |
Black |
Hispanic |
Asian |
| 91.4 |
4.0 |
19.5 |
2.2 |
|
| |
| U.S.
Census 1996 estimates may equal more than 100 percent |
WIREDNESS
|
| Percentage
of adults online |
| February 1999 |
February 1998 |
| |
|
| 43.4 |
38.1 |
| |
|
43.7
National Average
|
39.5
National Average
|
|
| © Scarborough Research 1999 |
SQAD
TV Households
| Daypart |
Second
Quarter CPP Data |
Third
Quarter CPP Data |
| Average |
Average |
| Early Morning |
|
128 |
136 |
231 |
320 |
326 |
280 |
223 |
|
124 |
113 |
245 |
307 |
317 |
279 |
215 |
|
| Day |
| Early News |
| Prime Access |
| Primetime |
| Late News |
| Combined Fringe |
|
| © Spot Quotations
& Data Inc. |
TELEVISION STATIONS
Call letters |
Network affiliation |
| K19DD |
IND |
| K25AL |
IND |
| K45AJ |
IND |
| KAET-TV |
PBS |
| KASW |
WB |
| KBCZ |
|
| KBPX |
IND |
| KDRX-LP |
SPN |
| KMOH-TV |
WB |
| KNAZ-TV |
NBC |
| KNXV-TV |
ABC |
| KPAZ |
TBN |
| KPHO-TV |
CBS |
| KPHZ |
IND |
| KPNX |
NBC |
| KPPX |
IND |
| KSAZ-TV |
FOX |
| KTVK |
IND |
| KTVP-LP |
|
| KTVW-TV |
SPN |
| KUSK |
IND |
| KUTP |
UPN |
|
|
| |
CABLE SYSTEMS
Name |
Subscribers |
Type |
| CableOne
Advertising - Arizona Region |
53,000 |
Primary
Interconnect |
| BCS Cable
Advertising |
90,450 |
Primary
Interconnect |
| Cable TV
Advertising |
13,270 |
Primary
Interconnect |
| CableRep
Advertising - Phoenix |
605,243 |
Primary
Interconnect |
|
|
|
INCOME
| Per
capita income for the metropolitan region |
| $19,018 |
|
1992 |
DAILY NEWSPAPERS
| Name |
Circulation |
| M-Sat. |
Sunday |
| Arizona Sun |
11,312 |
13,537 |
| Republic |
923,618 |
559,170 |
| Mesa Tribune |
N/A |
N/A |
| ©
ABC, combined M-Sat., Sunday Circulations as of 9/30/00 |
SPARC
RADIO
| Daypart |
Third Quarter CPP Data |
AM DRIVE
6 A.M. to A.M. |
|
|
DAY
10 A.M. to 3 P.M. |
PM DRIVE
3 P.M. to 7 P.M. |
EVENING
7 P.M. to MIDNIGHT |
|
| Target
Adults 18+ |
| © Spot Quotations
& Data Inc. 1999 |
RADIO Phoenix MSA
|
Call letters |
Frequency |
Format |
AQH |
|
| KBZG-FM |
104.3 |
Rhythm/Blues |
2,800 |
| KDDJ-FM |
100.3 |
Alternative |
3,600 |
| KDKB-FM |
93.3 |
Album Oriented Rock |
7,800 |
| KEDJ-FM |
106.3 |
Alternative |
7,100 |
| KESZ-FM |
99.9 |
Adult Contemporary |
17,300 |
| KFNN-AM |
1510 |
Business News |
1,300 |
| KFYI-AM |
910 |
News/Talk |
17,500 |
| KGME-AM |
550 |
Sports |
3,000 |
| KHOT-FM |
105.9 |
Regional Mexican |
5,800 |
| KIDR-AM |
740 |
Spanish-News/Talk |
2,000 |
| KKFR-FM |
92.3 |
Contemporary Hit Radio |
19,600 |
| KKLT-FM |
98.7 |
Adult Contemporary |
14,400 |
| KLNZ-FM |
103.5 |
Regional Mexican |
8,000 |
| KMJK-FM |
106.9 |
Urban Contemporary |
2,300 |
| KMLE-FM |
107.9 |
Country |
20,100 |
| KMVP-AM |
860 |
Sports |
1,700 |
| KMXP-FM |
96.9 |
Adult Contemporary |
13,600 |
| KMYL-AM |
1190 |
Adult Standards |
2,900 |
| KMYL-FM |
105.3 |
Adult Standards |
900 |
| KNIX-FM |
102.5 |
Country |
21,900 |
| KOOL-FM |
94.5 |
Oldies (50's-70's) |
20,000 |
| KOY-AM |
1230 |
Adult Standards |
12,500 |
| KPTY-FM |
103.9 |
Modern Rock |
6,600 |
| KSLX-FM |
100.7 |
Classic Rock |
11,000 |
| KSUN-AM |
1400 |
Spanish-Contemporary |
2,000 |
| KTAR-AM |
620 |
News/Talk/Sports |
21,500 |
| KUPD-FM |
97.9 |
Album Oriented Rock |
14,200 |
| KVVA-FM |
107.1 |
Spanish |
1,800 |
| KYOT-FM |
95.5 |
Jazz |
18,000 |
| KZON-FM |
101.5 |
Alternative |
11,400 |
| KZZP-FM |
104.7 |
Hot AC |
15,900 |
|
|
| Copyright © 2000 The Arbitron Company, Radio Datatrak 3Q99 Arbitron |
|
