POPULATION
|
| City |
Metro |
| 1998 |
%
since 1990 |
1997 |
%
since 1990 |
| 472,221 |
+6.2 |
1.03M |
+7.5 |
|
| |
| U.S.
Census |
ETHNIC
MIX
|
| Population
by race % |
| White |
Black |
Hispanic |
Asian |
| 82.3 |
10.8 |
4.6 |
2.2 |
|
| |
| U.S.
Census 1996 estimates may equal more than 100 percent |
WIREDNESS
|
| Percentage
of adults online |
| February 1999 |
February 1998 |
| |
|
| 39.7 |
36.5 |
| |
|
43.7
National Average
|
39.5
National Average
|
|
| © Scarborough Research 1999 |
TELEVISION
SQAD
TV Households
| Daypart |
Second
Quarter CPP Data |
Third
Quarter CPP Data |
| Average |
Average |
| Early Morning |
|
|
|
| Day |
| Early News |
| Prime Access |
| Primetime |
| Late News |
| Combined Fringe |
|
| © Spot Quotations
& Data Inc. |
TELEVISION STATIONS
CABLE SYSTEMS
Name |
Subscribers |
Type |
| CableOne
Advertising |
3,302 |
Primary
Interconnect |
| Texoma Cable
Advertising |
18,200 |
Primary
Interconnect |
| CableOne
Advertising - Ponca City |
14,500 |
Primary
Interconnect |
| TCI Media
Services - Oklahoma City Area |
42,000 |
Primary
Interconnect |
| Falcon Cable
Advertising - Shawnee |
9,900 |
Primary
System |
| Oklahoma Cable
Advertising |
242,000 |
Primary
Interconnect |
|
|
|
INCOME
| Per
capita income for the metropolitan region |
| $16,006 |
|
1992 |
DAILY NEWSPAPERS
| Name |
Circulation |
| M-Sat. |
Sunday |
| Daily Oklahoman |
198,576 |
287,347 |
| Enid News &
Eagle |
19,863(1999) |
22,075(1999) |
| ©
ABC, combined M-Sat., Sunday Circulations as of 9/30/00 |
RADIO
SPARC
RADIO
| Daypart |
Third Quarter CPP Data |
AM DRIVE
6 A.M. to A.M. |
|
|
DAY
10 A.M. to 3 P.M. |
PM DRIVE
3 P.M. to 7 P.M. |
EVENING
7 P.M. to MIDNIGHT |
|
| Target
Adults 18+ |
| © Spot Quotations
& Data Inc. 1999 |
RADIO
Oklahoma City MPA
|
Call letters |
Frequency |
Format |
AQH |
|
| KATT-FM |
100.5 |
Album Oriented Rock |
10,300 |
| KCYI-FM |
97.9 |
New Adult Contemporary |
2,400 |
| KEBC-AM |
1340 |
Spanish |
2,200 |
| KJYO-FM |
102.7 |
Contemporary Hit Radio |
14,100 |
| KKNG-FM |
93.3 |
Classic Country |
4,700 |
| KMGL-FM |
104.1 |
Adult Contemporary |
7,500 |
| KNTL-FM |
104.9 |
Sports Talk |
1,400 |
| KOMA-AM |
1520 |
Oldies (50's-60's) |
1,600 |
| KOMA-FM |
92.5 |
Oldies (50's-60's) |
6,900 |
| KQCV-AM |
800 |
Christian |
1,200 |
| KQSR-FM |
94.7 |
Adult Contemporary |
5,000 |
| KRXO-FM |
107.7 |
Classic Rock |
7,500 |
| KTOK-AM |
1000 |
News/Talk/Sports |
8,400 |
| KTST |
101.9 |
Contemporary Country |
9,000 |
| KTUZ-FM |
105.5 |
Spanish |
2,700 |
| KVSP-AM |
1140 |
Urban Contemporary |
4,100 |
| KXXY-FM |
96.1 |
Country |
10,100 |
| KYIS-FM |
98.9 |
Adult Contemporary |
7,800 |
| WKY-AM |
930 |
Talk |
1,400 |
| WWLS-AM |
640 |
Sports |
1,500 |
|
|
| Copyright © 2000 The Arbitron Company, Radio Datatrak 3Q99 Arbitron |
|