POPULATION
|
| City |
Metro |
| 1998 |
%
since 1990 |
1997 |
%
since 1990 |
| 603,507 |
-2.4 |
1.08M |
+9.9 |
|
| |
| U.S.
Census |
ETHNIC
MIX
|
| Population
by race % |
| White |
Black |
Hispanic |
Asian |
| 56.8 |
41.9 |
1.1 |
1.1 |
|
| |
| U.S.
Census 1996 estimates may equal more than 100 percent |
WIREDNESS
|
| Percentage
of adults online |
| February 1999 |
February 1998 |
| |
|
| 36.1 |
29.9 |
| |
|
43.7
National Average
|
39.5
National Average
|
|
| © Scarborough Research 1999 |
TELEVISION
SQAD
TV Households
| Daypart |
Second
Quarter CPP Data |
Third
Quarter CPP Data |
| Average |
Average |
| Early Morning |
|
|
|
| Day |
| Early News |
| Prime Access |
| Primetime |
| Late News |
| Combined Fringe |
|
| © Spot Quotations
& Data Inc. |
TELEVISION STATIONS
CABLE SYSTEMS
Name |
Subscribers |
Type |
| CableTime |
34,132 |
Primary
Interconnect |
| Time Warner
Cable of the Mid-South |
223,900 |
Primary
System |
| CableOne
Advertising - Dyersburg |
10,113 |
Primary
System |
| JCC |
4,800 |
Primary
Interconnect |
| Graham Media,
Inc. |
20,000 |
Primary
Interconnect |
| TCI Media
Services |
4,020 |
Primary
Interconnect |
| Comcast Cable -
Corinth |
8,400 |
Primary
System |
| |
|
|
INCOME
| Per
capita income for metropolitan region |
| $19,517 |
|
1992 |
DAILY NEWSPAPERS
| Name |
Circulation |
| M-Sat. |
Sunday |
| Memphis
Commercial Appeal |
350,517 |
237,097 |
| ©
ABC, combined M-Sat., Sunday Circulations as of 9/30/00 |
RADIO
SPARC
RADIO
| Daypart |
Third Quarter CPP Data |
AM DRIVE
6 A.M. to A.M. |
|
|
DAY
10 A.M. to 3 P.M. |
PM DRIVE
3 P.M. to 7 P.M. |
EVENING
7 P.M. to MIDNIGHT |
|
| Target
Adults 18+ |
| © Spot Quotations
& Data Inc. 1999 |
RADIO
Memphis MSA
|
Call letters |
Frequency |
Format |
AQH |
|
| KHLS-FM |
|
96.3 |
Country |
700 |
| KJMS-FM |
|
101.1 |
Urban Contemporary |
8,400 |
| KWAM-AM |
|
990 |
Gospel |
3,200 |
| KXHT-FM |
|
107.1 |
Urban Contemporary |
9,100 |
| WBBP-AM |
|
1480 |
Gospel |
1,600 |
| WCRV-AM |
|
640 |
Christian |
2,000 |
| WDIA-AM |
|
1070 |
News/Talk |
10,700 |
| WEGR-FM |
|
102.7 |
Classic Rock |
9,700 |
| WGKX-FM |
|
105.9 |
Country |
8,800 |
| WHBQ-AM |
|
560 |
Sports Talk |
1,200 |
| WHRK-FM |
|
97.1 |
Urban Contemporary |
13,100 |
| WJCE-AM |
|
680 |
Urban Gold |
1,000 |
| WKSL-FM |
|
107.5 |
Contemporary Hit Radio |
5,200 |
| WLOK-AM |
|
1340 |
Gospel |
7,600 |
| WMC-AM |
|
790 |
News/Talk |
2,000 |
| WMC-FM |
|
99.7 |
Adult Contemporary |
7,500 |
| WMFS-FM |
|
92.9 |
Album Oriented Rock |
3,400 |
| WOGY-FM |
|
94.1 |
Country |
5,200 |
| WOTO-FM |
|
95.7 |
Oldies |
4,600 |
| WPLX-AM |
|
1170 |
Easy Listening |
1,900 |
| WRBO-FM |
|
103.5 |
Urban Gold |
7,900 |
| WREC-AM |
|
600 |
News/Talk/Sports |
5,000 |
| WRVR-FM |
|
104.5 |
Adult Contemporary |
9,900 |
|
| Copyright © 2000 The Arbitron Company, Radio Datatrak 3Q99 Arbitron |
|