POPULATION
|
| City |
Metro |
| 1998 |
%
since 1990 |
1997 |
%
since 1990 |
| 3.60M |
+3.2 |
15.61M |
+7.4 |
|
| |
| U.S.
Census |
ETHNIC
MIX
|
| Population
by race % |
| White |
Black |
Hispanic |
Asian |
| 79.8 |
8.4 |
37.8 |
11.1 |
|
| |
| U.S.
Census 1996 estimates may equal more than 100 percent |
WIREDNESS
|
| Percentage
of adults online |
| February 1999 |
February 1998 |
| |
|
| 48.7 |
44.6 |
| |
|
43.7
National Average
|
39.5
National Average
|
|
| © Scarborough Research 1999 |
TELEVISION
SQAD
TV Households
| Daypart |
Second
Quarter CPP Data |
Third
Quarter CPP Data |
| Average |
Average |
| Early Morning |
|
401 |
428 |
639 |
846 |
1975 |
747 |
621 |
|
358 |
317 |
657 |
730 |
1813 |
780 |
534 |
|
| Day |
| Early News |
| Prime Access |
| Primetime |
| Late News |
| Combined Fringe |
|
| © Spot Quotations
& Data Inc. |
TELEVISION STATIONS
CABLE SYSTEMS
Name |
Subscribers |
Type |
| Adlink |
3,200,000 |
Primary
Interconnect |
| Comcast Cable -
Orange County |
101,000 |
Subsidiary
Interconnect |
| Comcast Cable -
Simi Valley |
29,700 |
Subsidiary
System |
| Falcon Cable
Advertising - Mailbu |
26,000 |
Subsidiary
System |
| Century Cable
Ad Sales - Orange County |
175,000 |
Subsidiary
Interconnect |
| MediaOne
Advertising Services - Santa Clarita Area |
87,000 |
Subsidiary
Interconnect |
| CableTime -
Bishop |
4,521 |
Primary
System |
| Liberty Cable |
13,000 |
Primary
Interconnect |
| Jones
Intercable - Oxnard |
39,880 |
Subsidiary
System |
| Century Cable
Ad Sales - Los Angeles |
240,500 |
Subsidiary
Interconnect |
| Comcast Cable |
101,058 |
Subsidiary
Interconnect |
| Time Warner
Cable |
230,000 |
Subsidiary
Interconnect |
| Falcon Cable
Advertising |
46,000 |
Subsidiary
Interconnect |
| TCI Media
Services - Los Angeles County |
507,657 |
Subsidiary
Interconnect |
| Charter
Communications |
289,000 |
Subsidiary
Interconnect |
| Jones
Intercable - Palmdale/Lancaster |
75,000 |
Subsidiary
System |
| MediaOne
Advertising Services - Bellflower Area |
142,000 |
Subsidiary
Interconnect |
| MediaOne
Advertising Services - Corona Area |
119,000 |
Subsidiary
Interconnect |
| Cable TV
Advertising |
5,845 |
Primary
Interconnect |
| CableRep
Advertising |
203,768 |
Subsidiary
Interconnect |
| MediaOne
Advertising Services - LA West Area |
234,000 |
Subsidiary
Interconnect |
| Time Warner
Cable - West Valley |
119,000 |
Subsidiary
System |
| |
|
|
INCOME
|
Per
capita income for the metropolitan region |
| $21,434 |
|
1992 |
DAILY NEWSPAPERS
| Name |
Circulation |
| M-Sat. |
Sunday |
| San Bernardino
County Sun |
154,178 |
83,600 |
| Los Angeles
Times |
1,972,014 |
1,379,564 |
| Los Angeles
Daily News |
375,364 |
210,239 |
| Orange County
Register |
358,654 |
417,247 |
| Inland Valley
Daily Bulletin |
137,011 |
74,582 |
| Ventura County
Star |
96,571 |
109,509 |
| Riverside
Press-Enterprise |
166,935 |
174,636 |
| ©
ABC, combined M-Sat., Sunday Circulations as of 9/30/00 |
RADIO
SPARC
RADIO
| Daypart |
Third Quarter CPP Data |
AM DRIVE
6 A.M. to A.M. |
|
|
DAY
10 A.M. to 3 P.M. |
PM DRIVE
3 P.M. to 7 P.M. |
EVENING
7 P.M. to MIDNIGHT |
|
| Target
Adults 18+ |
| © Spot Quotations
& Data Inc. 1999 |
RADIO
Los Angeles MSA
|
Call letters |
Frequency |
Format |
AQH |
|
| KABC |
790 |
Talk |
39,100 |
| KACD |
103.1 |
Adult
Alternative Airplay |
6,900 |
| KACE |
103.9 |
Urban Gold |
10,900 |
| KBCD |
103.1 |
Adult
Alternative Airplay |
3,900 |
| KBIG |
104.3 |
Adult
Contemporary |
36,500 |
| KBUA |
94.3 |
Spanish |
7,000 |
| KBUE |
105.5 |
Spanish |
46,700 |
| KCBS |
93.1 |
Classic
Rock |
42,300 |
| KCMG |
100.3 |
Rhythmic
Oldies |
43,600 |
| KFI |
640 |
Talk |
57,300 |
| KFSG |
96.3 |
Christian |
6,300 |
| KFWB |
980 |
News |
33,100 |
| KGIL |
1260 |
Adult
Standards |
10,000 |
| KGXL |
1650 |
Adult
Standards |
700 |
| KIEV |
870 |
Talk |
12,900 |
| KIIS |
102.7 |
Contemporary
Hit Radio |
80,100 |
| KJLH |
102.3 |
Urban Adult
Contemporary |
20,200 |
| KKBT |
92.3 |
Urban
Contemporary |
52,400 |
| KKGO |
105.1 |
Classical |
34,400 |
| KKHJ |
930 |
Spanish |
23,400 |
| KKLA |
99.5 |
Christian |
9,700 |
| KLAC |
570 |
Nostalgia |
29,200 |
| KLAX |
97.9 |
Spanish-Contemporary |
51,900 |
| KLOS |
95.5 |
Album
Oriented Rock |
41,600 |
| KLSX |
97.1 |
Talk |
38,700 |
| KLVE |
107.5 |
Spanish-Contemporary |
100,900 |
| KLYY-FM |
107.1 |
Modern Rock |
11,300 |
| KNX-AM |
1070 |
News |
34,200 |
| KOST-FM |
103.5 |
Soft
Contemporary |
61,000 |
| KPWR-FM |
105.9 |
Contemporary
Hit Radio |
69,600 |
| KRLA-AM |
1110 |
Talk |
14,000 |
| KROQ-FM |
106.7 |
Alternative |
63,400 |
| KRTH-FM |
101.1 |
Oldies |
50,100 |
| KRTO-FM |
98.3 |
Urban Gold |
2,300 |
| KSCA-FM |
101.9 |
Regional
Mexican |
106,000 |
| KSSE-FM |
97.5 |
Contemporary
Hit Radio |
30,800 |
| KTNQ-AM |
1020 |
Spanish-Talk |
32,400 |
| KTWV-FM |
94.7 |
New Adult
Contemporary |
50,600 |
| KWKW-AM |
1330 |
Spanish-Talk |
11,900 |
| KWVE-FM |
107.9 |
Christian |
9,600 |
| KXTA-AM |
1150 |
Sports |
12,600 |
| KYSR-FM |
98.7 |
Adult
Contemporary |
54,300 |
| KZLA-FM |
93.9 |
Country |
37,10 |
|
|
| Copyright © 2000 The Arbitron Company, Radio Datatrak 3Q99 Arbitron |
|
