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Indianapolis                                             No. 26 DMA


    POPULATION

City Metro
1998  % since 1990 1997 % since 1990
741,304 +1.4 1.50M +8.9
 
U.S. Census 

 


    ETHNIC MIX

Population by race %
White Black Hispanic Asian
85.2 13.6 1.1 1.0
 
U.S. Census 1996 estimates may equal more than 100 percent

 

     SQAD                                TV Households
Daypart Second Quarter CPP Data Third Quarter CPP Data
Average Average
Early Morning

45

59

132

128

253

119

84

40

44

116

111

208

117

63

Day
Early News
Prime Access
Primetime
Late News
Combined Fringe
Spot Quotations & Data Inc.


TELEVISION STATIONS

Call letters 

Network affiliation

WCLJ TBN
WFYI-TV PBS
WHMB-TV IND
WIPB-TV PBS
WIPX IND
WIPX-LP
WISH-TV CBS
WNDY-TV UPN
WRTV ABC
WSOT-LP IND
WTBU-TV PBS
WTHR NBC
WTIU-TV PBS
WTTV-TV WB
WXIN-TV FOX

 


CABLE SYSTEMS

Name 

Subscribers

Type

Insight Media Advertising

175,750

Primary Interconnect
Marcus Media Advertising Sales

60,470

Primary Interconnect
Indianapolis Interconnect

242,000

Primary Interconnect
Time Warner Cable Advertising

164,000

Primary Interconnect
Comcast Cable - Hendricks County

15,000

Primary Interconnect
Century Cable - Muncie

31,500

Primary System
 
 
INCOME
  Per capita income for the metropolitan region
$20,992
1992


DAILY NEWSPAPERS

Name Circulation
M-Sat. Sunday
Kokomo Tribune 51,286 24,976
Indianapolis Star/News 270,442(1999) 372,597(1999)
Bloomington Herald-Times 27,704 40,064
Anderson Herald Bulletin 28,600 30,009
Muncie Star/Evening Press 33,367 36,484
ABC, combined M-Sat., Sunday Circulations as of 9/30/00

RADIO

     SPARC                                RADIO
Daypart Third Quarter CPP Data
AM DRIVE
6 A.M. to A.M.

68

48

62

66

DAY
10 A.M. to 3 P.M.
PM DRIVE
3 P.M. to 7 P.M.
EVENING
7 P.M. to MIDNIGHT
Target Adults 18+
Spot Quotations & Data Inc. 1999



     RADIO                  
     Indianapolis MSA  


    Call letters Frequency  Format  AQH
WBKS-FM

106.7

Rhythmic Oldies

3,400

WCBK-FM

102.3

Country

1,000

WENS-FM

97.1

Adult Contemporary

8,800

WFBQ-FM

94.7

Album Oriented Rock

14,400

WFMS-FM

95.5

Classic Country

21,500

WGLD-FM

104.5

Oldies (50's-70's)

8,500

WGRL-FM

93.9

Contemporary Country

2,500

WHHH-FM

96.3

Contemporary Hit Radio

10,300

WIBC-AM

1070

News/Talk/Sports

15,400

WKLU-FM

101.9

Classic Rock

1,000

WMYS-AM

1430

Nostalgia

4,600

WNAP-FM

93.1

Classic Rock

7,300

WNDE-AM

1260

News/Talk/Sports

2,400

WRZX-FM

103.3

Alternative

10,300

WSYW-FM

107.1

Jazz

600

WTLC-AM

1310

Gospel

1,900

WTLC-FM

105.7

Urban Contemporary

8,300

WTPI-FM

107.9

Soft Contemporary

7,200

WTTS-FM

92.3

Adult Alternative Airplay

4,200

WXIR-FM

98.3

Contemporary Christian

2,300

WYJZ-FM

100.9

Jazz

4,200

WZPL-FM

99.5

Contemporary Hit Radio

10,000

Copyright 2000 The Arbitron Company, Radio Datatrak 3Q99 Arbitron