POPULATION
|
| City |
Metro |
| 1998 |
%
since 1990 |
1997 |
%
since 1990 |
| 1.79M |
+8.0 |
4.32M |
+15.8 |
|
| |
| U.S.
Census |
ETHNIC
MIX
|
| Population
by race % |
| White |
Black |
Hispanic |
Asian |
| 76.5 |
18.3 |
23.6 |
4.8 |
|
| |
| U.S.
Census 1996 estimates may equal more than 100 percent |
WIREDNESS
|
| Percentage
of adults online |
| February 1999 |
February 1998 |
| |
|
| 48.8 |
43.0 |
| |
|
43.7
National Average
|
39.5
National Average
|
|
| © Scarborough Research 1999 |
TELEVISION
SQAD
TV Households
| Daypart |
Second
Quarter CPP Data |
Third
Quarter CPP Data |
| Average |
Average |
| Early Morning |
|
108 |
110 |
202 |
237 |
372 |
416 |
138 |
|
93 |
75 |
153 |
163 |
260 |
396 |
109 |
|
| Day |
| Early News |
| Prime Access |
| Primetime |
| Late News |
| Combined Fringe |
|
| © Spot Quotations
& Data Inc. |
TELEVISION STATIONS
Call letters |
Network affiliation |
| KETX |
IND |
| KHOU-TV |
CBS |
| KHSH |
IND |
| KHWB-TV |
WB |
| KLTJ-LP |
IND |
| KNWS-TV |
IND |
| KPRC-TV |
NBC |
| KPXB |
IND |
| KRIV |
FOX |
| KTMD |
SPN |
| KTRK-TV |
ABC |
| KTXH |
UPN |
| KUHT-TV |
PBS |
| KVVV |
IND |
| KXLN-TV |
SPN |
| KZJL |
IND |
| |
CABLE SYSTEMS
Name |
Subscribers |
Type |
| Tri Cities
Cable - Cleveland |
2,550 |
Primary
System |
| CableTime |
37,784 |
Primary
Interconnect |
| CableTime -
Livingston |
2,386 |
Primary
System |
| Northland Cable
Advertising |
14,500 |
Primary
Interconnect |
| Kingwood Cable
Advertising |
27,000 |
Primary
Interconnect |
| Peoples Choice
- Houston |
17,500 |
Primary
System |
| Optel Cable -
West Houston |
75,000 |
Primary
System |
| Time Warner
Cable Advertising |
675,000 |
Primary
Interconnect |
| |
|
|
INCOME
| Per
capita income for the metropolitan region |
| $21,737 |
|
1992 |
DAILY NEWSPAPERS
| Name |
Circulation |
| M-Sat. |
Sunday |
| Brazosport
Facts |
16,760 |
17,905 |
| Texas City Sun |
5,870 |
6,191 |
| Galveston
County Daily News |
23,663 |
24,479 |
| Houston
Chronicle |
546,799(2000) |
743,009(2000) |
| ©
ABC, combined M-Sat., Sunday Circulations as of 9/30/99 |
RADIO
SPARC
RADIO
| Daypart |
Third Quarter CPP Data |
AM DRIVE
6 A.M. to A.M. |
|
|
DAY
10 A.M. to 3 P.M. |
PM DRIVE
3 P.M. to 7 P.M. |
EVENING
7 P.M. to MIDNIGHT |
|
| Target
Adults 18+ |
| © Spot Quotations
& Data Inc. 1999 |
RADIO
Houston MSA
|
Call letters |
Frequency |
Format |
AQH |
|
| KBME--AM |
790 |
Adult
Standards |
15,000 |
| KBXX-FM |
97.9 |
Contemporary
Hit Radio |
46,000 |
| KCOH-AM |
1430 |
Rhythm/Blues |
2,900 |
| KEYH-AM |
850 |
Spanish |
3,100 |
| KHMX-FM |
96.5 |
Adult
Contemporary |
30,000 |
| KIKK-AM |
650 |
Country |
300 |
| KIKK-FM |
95.7 |
Country |
15,500 |
| KILT-AM |
610 |
Sports |
8,400 |
| KILT-FM |
100.3 |
Country |
29,400 |
| KKBQ-FM |
92.9 |
Country |
17,400 |
| KKRW-FM |
93.7 |
Classic
Rock |
22,400 |
| KKTL-FM |
97.1 |
Alternative |
600 |
| KLAT-AM |
1010 |
Spanish |
6,700 |
| KLDE-FM |
94.5 |
Oldies |
23,000 |
| KLOL-FM |
101.1 |
Album
Oriented Rock |
20,600 |
| KLTN-FM |
102.9 |
Regional
Mexican |
29,300 |
| KMIC-AM |
1590 |
Childrens |
1,900 |
| KMJQ-FM |
102.1 |
Urban
Adult Contemporary |
28,200 |
| KODA-FM |
99.1 |
Adult
Contemporary |
34,000 |
| KOVA-FM |
104.9 |
Spanish |
1,900 |
| KPRC-AM |
950 |
News/Talk/Sports |
18,900 |
| KQQK |
106.5 |
Tejano |
8,000 |
| KRBE-FM |
104.1 |
Contemporary
Hit Radio |
36,800 |
| KRTS-FM |
92.1 |
Classical |
5,000 |
| KRTX-AM |
980 |
Tejano |
300 |
| KRTX-FM |
100.7 |
Tejano |
2,200 |
| KSEV-AM |
700 |
News/Talk/Sports |
6,000 |
| KTBZ-FM |
107.5 |
Alternative |
24,500 |
| KTRH-AM |
740 |
News/Talk/Sports |
22,700 |
| KUST-FM |
99.7 |
Country |
200 |
| KVST-FM |
103.7 |
Country |
3,100 |
| KWWJ-AM |
1360 |
Gospel |
3,500 |
| KXYZ-AM |
1320 |
Spanish-News/Talk |
3,400 |
|
|
| Copyright © 2000 The Arbitron Company, Radio Datatrak 3Q99 Arbitron |
|
