POPULATION
|
| City |
Metro |
| 1998 |
%
since 1990 |
1997 |
%
since 1990 |
| 970,196 |
-5.6 |
5.44M |
+4.9 |
|
| |
| U.S.
Census |
ETHNIC
MIX
|
| Population
by race % |
| White |
Black |
Hispanic |
Asian |
| 76.8 |
21.0 |
2.3 |
1.9 |
|
| |
| U.S.
Census 1996 estimates may equal more than 100 percent |
WIREDNESS
|
| Percentage
of adults online |
| February 1999 |
February 1998 |
| |
|
| 38.8 |
33.3 |
| |
|
43.7
National Average
|
39.5
National Average
|
|
| © Scarborough Research 1999 |
TELEVISION
SQAD
TV Households
| Daypart |
Second
Quarter CPP Data |
Third
Quarter CPP Data |
| Average |
Average |
| Early Morning |
|
102 |
99 |
213 |
282 |
450 |
336 |
179 |
|
94 |
87 |
170 |
236 |
389 |
270 |
162 |
|
| Day |
| Early News |
| Prime Access |
| Primetime |
| Late News |
| Combined Fringe |
|
| © Spot Quotations
& Data Inc. |
TELEVISION STATIONS
CABLE SYSTEMS
Name |
Subscribers |
Type |
| MediaOne
Advertising Services-Livingston/Washtenaw Counties |
108,700 |
Subsidiary
Interconnect |
| Radius
Communications- Outer Ring |
66,000 |
Subsidiary
Interconnect |
| Comcast Cable-
Taylor |
67,500 |
Subsidiary
System |
| TCI Media
Services |
159,000 |
Subsidiary
Interconnect |
| MediaOne
Advertising Services |
30,0000 |
Subsidiary
Interconnect |
| Comcast Cable
of S.E. Michigan |
207,555 |
Subsidiary
Interconnect |
| Comcast Cable-
Detroit |
130,000 |
Subsidiary
System |
| AdNex Detroit |
1.076,000 |
Primary
Interconnect |
| CableTime |
24,077 |
Subsidiary
Interconnect |
| Time
Warner
Cable Detroit |
86,000 |
Subsidiary
System |
| Cable Company -
Monroe |
22,000 |
Subsidiary
System |
|
|
|
INCOME
| Per
capita income for the metropolitan region |
| $21,000 |
|
1992 |
DAILY NEWSPAPERS
| Name |
Circulation |
| M-Sat. |
Sunday |
| Adrian Telegram |
15,361 |
16,489 |
| Pontiac Oakland
Press |
76,118 |
94,350 |
| Macomb Daily |
53,832 |
78,394 |
| Ann Arbor News |
57,191 |
71,968 |
| Detroit News /
Free Press |
1,168,663 |
748,383 |
| ©
ABC, combined M-Sat., Sunday Circulations as of 9/30/00 |
RADIO
SPARC
RADIO
| Daypart |
Third Quarter CPP Data |
AM DRIVE
6 A.M. to A.M. |
|
|
DAY
10 A.M. to 3 P.M. |
PM DRIVE
3 P.M. to 7 P.M. |
EVENING
7 P.M. to MIDNIGHT |
|
| Target Adults 18+ |
| © Spot Quotations
& Data Inc. 1999 |
RADIO
Detroit MSA
|
Call letters |
Frequency |
Format |
AQH |
|
| WCHB-AM |
1200 |
News/Talk |
2,600 |
| WCSX-FM |
94.7 |
Classic
Rock |
26,900 |
| WDFN-AM |
1130 |
Sports |
8,700 |
| WDMK-FM |
102.7 |
Rhythm/Blues |
6,200 |
| WDRQ-FM |
93.1 |
Adult
Contemporary |
25,900 |
| WDTJ-FM |
105.9 |
Urban
Contemporary |
26,000 |
| WEXL-AM |
1340 |
Gospel |
3,100 |
| WGPR-FM |
107.5 |
Rhythm/Blues |
9,400 |
| WHMI-FM |
93.5 |
Adult
Contemporary |
2,100 |
| WJLB-FM |
97.9 |
Urban
Contemporary |
44,300 |
| WJR-AM |
760 |
News/Talk/Sports |
39,900 |
| WKQI-FM |
95.5 |
Adult
Contemporary |
19,900 |
| WKRK-FM |
97.1 |
Talk |
7,000 |
| WMUZ-FM |
103.5 |
Christian |
7,000 |
| WMXD-FM |
92.3 |
Urban Adult
" Contemporary |
24,100 |
| WNIC-FM |
100.3 |
Adult
Convemporary |
45,000 |
| WOMC |
104.3 |
Oldies
(50's-70's) |
34,200 |
| WPLT-FM |
96.3 |
Modern Rock |
15,300 |
| WQBH |
1400 |
Rhythm/Blues |
5,900 |
| WRIF-FM |
101.1 |
Album
Oriented Rock |
33,300 |
| WVMV-FM |
98.7 |
New Adult
Contemporary |
29,100 |
| WWJ-AM |
950 |
News |
29,800 |
| WWWW-FM |
106.7 |
Classic
Hits |
22,200 |
|
|
| Copyright © 2000 The Arbitron Company, Radio Datatrak 3Q99 Arbitron |
|
