POPULATION
|
| City |
Metro |
| 1998 |
%
since 1990 |
1997 |
%
since 1990 |
| 1.08M |
6.8 |
4.68M |
+16 |
|
| |
| U.S.
Census |
ETHNIC
MIX
|
| Population
by race % |
| White |
Black |
Hispanic |
Asian |
| 81.8 |
14.2 |
15.1 |
3.4 |
|
| |
| U.S.
Census 1996 estimates may equal more than 100 percent |
WIREDNESS
|
| Percentage
of adults online |
| February 1999 |
February 1998 |
| |
|
| 49.6 |
46.3 |
| |
|
43.7
National Average
|
39.5
National Average
|
|
| © Scarborough Research 1999 |
TELEVISION
SQAD
TV Households
| Daypart |
Second
Quarter CPP Data |
Third
Quarter CPP Data |
| Average |
Average |
| Early Morning |
|
110 |
167 |
250 |
404 |
459 |
414 |
202 |
|
88 |
126 |
220 |
364 |
457 |
365 |
170 |
|
| Day |
| Early News |
| Prime Access |
| Primetime |
| Late News |
| Combined Fringe |
|
| © Spot Quotations
& Data Inc. |
TELEVISION STATIONS
Call letters |
Network affiliation |
| KDAF-TV |
WB |
| KDFI-TV |
IND |
| KDFW |
FOX |
| KDTN |
PBS |
| KDTX-TV |
|
| KERA-TV |
PBS |
| KFWD |
SPN |
| KHSX-TV |
IND |
| KLDT |
IND |
| KMPX-TV |
IND |
| KPXD |
IND |
| KTAQ |
IND |
| KTVT |
CBS |
| KTXA |
UPN |
| KUVN |
SPN |
| KXAS-TV |
NBC |
| KXTX-TV |
IND |
| WFAA-TV |
ABC |
| |
CABLE SYSTEMS
Name |
Subscribers |
Type |
| CableTime -
Tyler Region |
10,353 |
Primary
Interconnect |
| CableOne
Advertising - Bonham |
3,000 |
Primary
System |
| CableTime -
Paris Region |
45,704 |
Primary
Interconnect |
| Charter
Communications - Denton |
26,600 |
Subsidiary
System |
| Northland Cable
Advertising |
9,000 |
Primary
Interconnect |
| Cable TV
Advertising |
52,660 |
Primary
Interconnect |
| CableTime -
Bryan/College Station Region |
5,681 |
Primary
System |
| Dallas-Ft.
Worth Interconnect |
708,500 |
Primary
Interconnect |
| CableTime -
North Texas Region |
46,035 |
Primary
Interconnect |
| Paragon Cable
Advertising |
90,500 |
Subsidiary
System |
| North Texas
CableComm - Granbury |
9,800 |
Primary
System |
| |
|
|
INCOME
| Per capita income for the metropolitan region |
| $22,424 |
|
1992 |
DAILY NEWSPAPERS
RADIO
SPARC
RADIO
| Daypart |
Third Quarter CPP Data |
AM DRIVE
6 A.M. to A.M. |
|
|
DAY
10 A.M. to 3 P.M. |
PM DRIVE
3 P.M. to 7 P.M. |
EVENING
7 P.M. to MIDNIGHT |
|
| Target Adults 18+ |
| © Spot Quotations
& Data Inc. 1999 |
RADIO
Dallas
MSA
|
Call letters |
Frequency |
Format |
AQH |
|
| KBFB-FM |
97.9 |
Adult Contemporary |
11,100 |
| KDGE-FM |
94.5 |
Alternative |
15,800 |
| KDMX-FM |
102.9 |
Adult Contemporary |
22,000 |
| KDXX-AM |
1480 |
Regional Mexican |
4,500 |
| KDXX-AM |
107.9 |
Regional Mexican |
2,100 |
| KEGL-FM |
97.1 |
Modern Rock |
29,500 |
| KESS-AM |
1270 |
Spanish-Talk |
5,600 |
| KFJZ-AM |
870 |
Spanish |
2,200 |
| KHCK-FM |
99.1 |
Tejano |
9,100 |
| KHKS-FM |
106.1 |
Contemporary Hit Radio |
41,200 |
| KHVN-AM |
970 |
Gospel |
6,800 |
| KKDA-AM |
730 |
Rhythm/Blues |
3,600 |
| KKDA-FM |
104.5 |
Urban Contemporary |
47,900 |
| KKZN-FM |
93.3 |
Alternative |
11,100 |
| KLIF-AM |
570 |
News/Talk/Sports |
8,000 |
| KLTY-FM |
94.1 |
Contemporary Christian |
22,200 |
| KLUV-AM |
1190 |
Oldies (60's-70's) |
2,300 |
| KLUV |
98.7 |
Oldies (60's-70's) |
22,300 |
| KOAI-FM |
107.5 |
New Adult Contemporary |
18,500 |
| KPLX-FM |
99.5 |
Country |
20,700 |
| KRBV-FM |
100.3 |
Contemporary Hit Radio |
14,600 |
| KRLD-AM |
1080 |
News/Talk/Sports |
23,400 |
| KRNB |
105.7 |
Rhythm/Blues |
6,900 |
| KRVA-FM |
106.9 |
Spanish |
2,100 |
| KRVF-FM |
107.1 |
Spanish |
1,900 |
| KSCS-FM |
96.3 |
Country |
31,400 |
| KTCK-AM |
1310 |
Sports |
18,100 |
| KTXQ-FM |
102.1 |
Rhythmic Oldies |
25,000 |
| KVIL-FM |
103.7 |
Soft Contemporary |
27,800 |
| KWRD-FM |
94.9 |
Christian |
3,200 |
| KYNG-FM |
105.3 |
Country |
14,300 |
| KZMP-AM |
1540 |
Spanish |
2,400 |
| KZPS-FM |
92.5 |
Classic Rock |
24,900 |
| WBAP-AM |
820 |
News/Talk |
30,400 |
| WRR-FM |
101.1 |
Classical |
15,700 |
|
|
| Copyright © 2000 The Arbitron Company, Radio Datatrak 3Q99 Arbitron |
|