Longtime editor Zinczenko leaving Men’s Health
November 20, 2012
As Anna Wintour is to Conde Nast, David Zinczenko has long been to Rodale, a celebrity editor whose personal fame often outshined that of the magazine he edits, Men’s Health.
Apparently that had begun to wear on Rodale’s ownership, which wanted a brand that outshined its editor and not the other way around.
Now Zinczenko is out as editor in chief of Men’s Health, reports The New York Post, which quotes Rodale chief executive officer Maria Rodale as saying that the decision was mutual but initiated by the Rodales.
“His contract was up at year end, and we decided it was a good time to make a change,” she tells Keith Kelly.
Menshealth.com editor Bill Phillips will take over the print magazine, the latest in an increasingly long line of digital editors being tapped to help revive the print side.
Rodale Books head Steve Perrine is also leaving in the shakeup, and Kelly reports that Perrine and Zinczenko may be teaming on a new venture.
Zinczenko, the best-selling author of “Eat This, Not That” and “The Abs Diet,” had been at Rodale for 20 years and was also executive vice president and general manager of Rodale’s Healthy Living Group.
He is a frequent guest on “Today” and dated actress Rose McGowan for years.
Tags: Bill Phillips, david zinczenko, eat this not that, editor in chief, executive vice president, Healthy Living Group, keith kelly, maria rodale, men's health, print, rodale, Rodale Books, Steve Perrine, time, zinczenko
Digital advertising’s latest headache: Facebook
‘MacGyver’ makes a splash for CBS on Friday
Programming blog: What’s canceled and renewed
‘NBC Nightly News’ wins the 2015-16 season
New Thursday shows post ho-hum ratings
Readers: ABC will stay ahead on Friday nights
Readers: NBC will dominate a weak Sunday night
NFL viewership is down (but let’s not panic yet)
NFL lifts Major League Soccer to 12-year high
Rachel, with no raises, what perks should I ask for?
Tell us, what’s your take on late-night television?
Weekend TV: ‘MacGyver’ returns to CBS
Cable overnights: Yikes! Scary slide for ‘Horror Story’
- Carl Corbitt and Sherman Winfield join Fitzgerald & Co.
- Alex Kalluf becomes chief data officer at Joan
- Dolores Gavin becomes senior development executive at History
- Christa Babcock rises to VP of learning and certification at IAB
- Jane Pauley becomes anchor of 'CBS Sunday Morning'
- Phoebe Dynevor joins the cast of Crackle's 'Snatch'
This week’s broadcast ratings
This week’s cable ratings
This week’s top-rated movies, songs and books
This week’s daypart ratings
This month’s digital traffic data: June 2016
This month’s new media traffic data
Wanted: Media buyer in Providence, Rhode Island
Media buyer wanted in Savannah, Georgia
Needed: Digital media planner/buyer in NJ
Media planner/strategist job in Dallas/Fort Worth
Media planner opening in Chicago