Is News Corp. pursuing regional sports net? YES.
November 15, 2012
Before News Corp. announces its long-anticipated national cable sports network, it’s pushing further into the local sports market.
The company is rumored to be buying a stake in YES Network, the New York regional channel that is partially owned by the New York Yankees and broadcasts their games as well as those of the Brooklyn Nets.
The deal could be announced tomorrow, according to The New York Times.
The Yankees would maintain their majority 34 percent stake in the cable channel, with News Corp. making its purchase from shares owned by equity partners in the network, such as Goldman Sachs.
The purchase would solidify News Corp.’s foothold in the world of regional sports. It already owns a string of regional Fox Sports that holds rights to local baseball or basketball games.
And it would continue to set up the anticipated general-interest sports channel, a challenger to ESPN, that News Corp. has long been rumored to be pursuing.
News Corp. has never commented on a timeline for such a project, but it has been stockpiling sports rights deals to give the network content.
Tags: Brooklyn Nets, cable, cable sports network, espn, Goldman Sachs, New York, new york yankees, news corp sports channel, news corp sports network, news corp yes, news corp., sports, yes, yes channel, yes network, yes news corp
ABC and Fox tie for first on Thursday
The coming political boom for radio
How papers are reaching out to Millennials
Local Super Bowl advertising at a glance
Rachel, my boss doesn’t know when day’s done
So, what are your thoughts on Donald Trump now?
Weekend TV: The zombies are back
Newsweek tears down its paywall
Maybe it’s not quite time for the smartwatch
Cable overnights: Less excitement for Cavs-Lakers
A tight Wednesday night for broadcast
Programming blog: What’s canceled and renewed
Our most endangered medium: Direct mail
- Philippe Krakowsky rises to chairman at IPG Mediabrands
- Rodrigo Grau becomes CCO at JWT Latin America
- Charles Thornton becomes VP of digital at the Automotive Ad Agency
- Todd Eisner becomes creative director at barrettSF
- Sarah Katt becomes VP of product development at AccuWeather
- David Pescovitz becomes editor at large at WebbyAwards.com
- Eddie Jordan and Sabine Schmitz join BBC America's 'Top Gear'
- Lee Majors joins Starz' 'Ash vs. Evil Dead'
- Kyle Schmid joins History military drama 'Six'
- Shawn Ashmore joins ABC drama pilot 'Conviction'
- Scott Wilson joins Netflix's 'The OA'
This week’s broadcast ratings
This week’s cable ratings
This week’s top movies, songs and books
This week’s daypart ratings
This month’s new media traffic data
This week’s younger viewer ratings
Digital content manager opening in Atlanta
Senior media planner wanted in Des Moines
Media planner/buyer position in Cincinnati
Looking for a media strategist in Cincinnati
Opening for a marketing communications manager