Friday overnights: ‘Shark’ finale surges
May 20, 2013
The season finale of ABC’s “Shark Tank” was once again Friday’s top show on broadcast among viewers 18-49.
“Shark” showed solid gains over its previous finale and wrapped up its highest-rated season ever, 17 percent better than last year.
The 9 p.m. season-ender posted a 1.9 rating among 18-49s, according to Nielsen overnights, No. 1 for the night and up 27 percent from a 1.5 for last year’s finale.
That pushed ABC to a first-place finish for the night in the demo with a 1.5 average overnight rating and a 6 share, with NBC and Univision tied for second at 1.2/4. CBS was fourth at 1.0/4, Telemundo fifth at 0.7/3, Fox sixth at 0.6/2 and CW seventh at 0.3/1.
As a reminder, all ratings are based on live-plus-same-day DVR playback, which includes shows replayed before 3 a.m. the night before. Seven-day DVR data won’t be available for several weeks. Forty-eight percent of Nielsen households have DVRs.
At 8 p.m. ABC led with a 1.2 for a special edition of “Shark,” while NBC and Univision tied for second at 1.1, NBC for “Dateline” and Univision for “Porque el Amor Manda.” CBS was fourth with a 1.0 for “Undercover Boss,” Fox fifth with a 0.7 for a repeat of ‘Kitchen Nightmares,” Telemundo sixth with a 0.5 for “Pasion Prohibida” and CW seventh with a 0.4 for “Nikita.”
ABC was first again at 9 p.m. with the 1.9 for the “Shark” finale, followed by Univision with a 1.5 for “Amores Verdaderos.” NBC was third with a 1.2 for more “Dateline,” CBS fourth with a 1.1 for a repeat of “Undercover Boss,” Telemundo fifth with a 0.7 for “La Patrona,” Fox sixth with a 0.6 for a “Bones” rerun and CW seventh with a 0.3 for a repeat of “Supernatural.”
At 10 p.m. ABC was first with a 1.5 for “20/20,” while NBC moved to second with a 1.3 for “Rock Center with Brian Williams.” Univision was third with a 1.1 for “Que Bonito Amor,” Telemundo fourth with a 1.0 for “El Señor de los Cielos” and CBS fifth with a 0.9 for “48 Hours.”
ABC also finished first for the night among households with a 3.7 average overnight rating and a 7 share. NBC was a close second at 3.6/7, CBS third at 3.3/6, Univision fourth at 1.6/3, Fox fifth at 1.5/3, Telemundo sixth at 0.8/2 and CW seventh at 0.6/1.
So tell us, how are upfront negotiations going?
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