Fox wins night but part one of ‘Idol’ finale fades
Averages a 2.9 in 18-49s, off 34 percent from last year
May 16, 2013
As expected, part one of the season finale of “American Idol” plummeted from last season.
Last night’s one-hour episode at 8 p.m. was up 16 percent from the first hour of last week’s two-hour show, to a 2.9 adults 18-49 rating, according to Nielsen overnights.
But that was down 34 percent from a 4.4 from last year’s penultimate episode, which aired on the final Tuesday of sweeps.
This year Fox did not put the “Idol” finale on the last two nights of sweeps for the first time in years. The show’s ratings have faded to series lows this season, and so last night’s rating was not a surprise, though it still lifted Fox to its 18th straight victory on Wednesday, an impressive feat.
Part two of the finale airs tonight at 8 p.m.
ABC’s “Modern Family” was easily the top show of the night with a 3.5 at 9 p.m.
Both ABC’s and NBC’s 10 p.m. dramas saw growth from last week. ABC’s “Nashville” jumped 13 percent to a four-month high, a 1.8.
And NBC’s “Chicago Fire” was up 6 percent week to week to a 1.9, its best rating since February.
CBS’s “CSI” actually won the hour with a 2.0, but that was off 9 percent from last week.
Fox was first for the night among 18-49s with a 2.6 average overnight rating and an 8 share. ABC was second at 2.0/6, CBS third at 1.9/6, NBC fourth at 1.6/5, Univision fifth at 1.4/4, CW sixth at 0.9/3 and Telemundo seventh at 0.7/2.
As a reminder, all ratings are based on live-plus-same-day DVR playback, which includes shows replayed before 3 a.m. the night before. Seven-day DVR data won’t be available for several weeks. Forty-eight percent of Nielsen households have DVRs.
At 8 p.m. Fox was first with a 2.9 for “Idol,” followed by ABC with a 1.5 for “The Middle” (1.9) and “Family Tools” (1.2). Univision and NBC tied for third at 1.3, Univision for “Porque el Amor Manda” and NBC for “Dateline,” CBS was fifth with a 1.0 for reruns of “2 Broke Girls,” CW sixth with a 0.9 for “Arrow” and Telemundo seventh with a 0.4 for “Pasion Prohibida.”
ABC moved to first at 9 p.m. with a 2.8 for “Modern Family” (3.5) and the canceled “How To Live With Your Parents (For the Rest of Your Life)” (2.0), while CBS jumped to second with a 2.5 for “Criminal Minds.” Fox was third with a 2.3 for “So You Think You Can Dance,” up 21 percent from Tuesday’s premiere. Univision was fourth with a 1.7 for “Amores Verdaderos,” NBC fifth with a 1.5 for “Law & Order: Special Victims Unit,” CW sixth with a 0.9 for “Supernatural” and Telemundo seventh with a 0.7 for “La Patrona.”
CBS led at 10 p.m. with a 2.0 for “CSI,” with NBC second with a 1.9 for “Fire.” ABC was third with a 1.8 for “Nashville,” Univision fourth with a 1.2 for “Que Bonito Amor” and Telemundo fifth with a 0.9 for “El Señor de los Cielos.”
Among households, Fox finished first for the night with a 5.9 average overnight rating and a 10 share. CBS was second at 5.2/9, NBC third at 4.3/7, ABC fourth at 4.1/7, Univision fifth at 1.7/3, CW sixth at 1.5/3 and Telemundo seventh at 0.9/1.
Ben Bradlee, in other people’s words
How the MRC investigates snafus
New York City: TV is suddenly tight
‘Celebrity Name Game,’ bubblegum
Tell us, what’s your take on Martha Stewart?
For ‘Newsreaders,’ a dash of the absurd
World Series posts new low for opener
KC agency to Royals: We’ve got your back
Cable overnights: ‘Sons’ stays even to last week
NBC comedy block declines on Tuesday
Univision’s ‘Corazon’ tops Hispanic broadcast
Huge Twitter crowd for BET Hip Hop Awards
This month’s new media traffic data
- Brad Cohn becomes executive creative director at MRY West
- John Pucci rises to CMO and CCO at Hawthorne Direct
- Dave Hadden becomes UX designer at Digital Pulp
- Maura Fritz becomes editorial recruiter at Hearst Magazines
- Joe Weisenthal becomes markets managing editor at Bloomberg.com
- Jennifer Hitzges and Petra Kobayashi join Redbook
- Larry Fitzmaurice, Zara Golden and Khalila Douze join The FADER
- Jessica Hopper becomes editor in chief at The Pitchfork Review
- Mimi Gigoux becomes EVP of human resources at Criteo
- Samantha Glynne becomes VP of branded entertainment at FremantleMedia
This month’s new media traffic data
This week’s cable ratings
This week’s broadcast ratings
This week’s top movies, songs and books
This week’s daypart ratings
This week’s younger viewer ratings
Media buyer job in Syracuse
Assistant media planner/buyer wanted in Austin
Digital media buyer/planner job in Norcross, Georgia
Associate media planner wanted in Chicago
Media buyer job in Medford, Oregon