Fox trots to another win with ‘Idol’
Night's top show draws a 5.1 in 18-49s, off 9 percent
January 25, 2013
“American Idol” slid again last night, but it still powered Fox to an easy victory on a night littered with reruns.
“Idol” averaged a 5.1 adults 18-49 rating at 8 p.m., according to Nielsen overnights, down 9 percent from a 5.6 last week.
Last night’s episode was only one hour, though, and last week’s was two hours, building to its top rating in the 9 p.m. hour. Compared to the 8 p.m. hour last week, “Idol” was down by 6 percent.
Compared to the same night last year, “Idol” was off 7 percent, from a 5.5.
“Idol” gave lead-out “Glee” a nice boost compared to its last original episode six weeks ago, which drew just a 2.0. Last night “Glee” improved 35 percent to a 2.7, finishing second in the timeslot behind ABC’s “Grey’s Anatomy” (3.0).
The series finale of ABC’s “Last Resort,” a first-year drama that didn’t receive a full-season pickup, managed a 1.2 at 8 p.m., up 20 percent from last week.
The penultimate episode of “30 Rock,” which ends its run next week, drew a 1.4, up 8 percent from the previous week. It also aired at 8 p.m.
Fox led the night among 18-49s with a 3.9 average overnight rating and a 10 share. ABC and CBS tied for second at 2.0/5, Univision was fourth at 1.6/4, NBC fifth at 1.3/4, CW sixth at 1.0/3 and Telemundo seventh at 0.6/2.
As a reminder, all ratings are based on live-plus-same-day DVR playback, which includes shows replayed before 3 a.m. the night before. Seven-day DVR data won’t be available for several weeks. Forty-six percent of Nielsen households have DVRs.
Fox started the night in the lead with a 5.1 at 8 p.m. for “Idol,” followed by CBS with a 2.7 for repeats of “The Big Bang Theory” and “Two and a Half Men.” Univision was third with a 1.7 for “Por Ella Soy Eva,” NBC fourth with a 1.5 for “Rock” (1.4) and “Parks and Recreation” (1.7), CW fifth with a 1.3 for “The Vampire Diaries,” ABC sixth with a 1.2 for “Resort” and Telemundo seventh with a 0.6 for “Pasion Prohibida.”
ABC took the lead at 9 p.m. with a 3.0 for “Grey’s,” while Fox slid to second with a 2.7 for “Glee.” CBS was third with a 1.9 for a “Person of Interest” rerun, Univision fourth with a 1.8 for “Amores Verdaderos,” NBC fifth with a 1.6 for “The Office” (2.0) and “1600 Penn” (1.3), and CW and Telemundo tied for sixth at 0.7, CW for “Beauty and the Beast” and Telemundo for “La Patrona.”
At 10 p.m. ABC was first with a 1.8 for a repeat of “Scandal,” with CBS second with a 1.5 for an “Elementary” rerun. Univision was third with a 1.4 for “Amor Bravio,” and NBC and Telemundo tied for fourth at 0.8, NBC for “Rock Center with Brian Williams” and Telemundo for the penultimate episode of “Pablo Escobar: El Patron del Mal” (0.9) and “El Rostro de la Venganza” (0.6).
Fox also finished first for the night among households with a 6.4 average overnight rating and a 10 share. CBS was second at 5.9/9, ABC third at 4.4/7, NBC fourth at 2.4/4, Univision fifth at 2.1/3, CW sixth at 1.4/2 and Telemundo seventh at 0.8/1.
Tags: abc, american idol, american idol ratings, amores verdaderos, Brian Williams, cbs, cw, dvr, fox, glee, glee ratings, Grey, last resort, nbc, overnight ratings, overnights, thursday overnights, univision
Fox wins a Wednesday littered with reruns
Philly: Auto driving big TV dollars
Defining the big issues in digital video
A stunt that goes over the rainbow
‘Salem,’ this witches’ brew boils over
Tell us, what’s your forecast for the upfront?
Best tube bets this weekend
Tuesday cable overnights: Solid start for ‘Fargo’
NBCU: We’re ramping up digital content
‘Divorce Court’ up 24 percent this season
Pivot upfront: Four new shows on the way
ABC’s ‘S.H.I.E.L.D.’ grows in later timeslot
New from Kantar, a programmatic buying tool
- Sarah Amatuzio becomes VP and creative director at Alcone
- Tim Nolan becomes group creative director at Huge
- Jonathan Kim rises to digital engineering director at Media Kitchen
- Anand Kini rises to EVP of strategy at NBCUniversal
- Meaghan B. Murphy becomes executive editor at Good Housekeeping
- Mary Jeanne Cavanagh becomes EVP of ad sales at BabyFirst
- Steve McEvoy becomes VP of advertising sales at PageScience
- Howard Schneider becomes Federal Reserve reporter at Reuters
- Former 'The View' co-hosts returning to honor Barbara Walters
- Brad Paisley guesting on CBS's 'Two and a Half Men'
- MSNBC personality Lawrence O'Donnell injured in car accident
This week’s cable ratings
This week’s broadcast ratings
This week’s top movies, songs and books
This week’s daypart ratings
This week’s younger viewer ratings
This month’s new media traffic data
Media planner/buyer opening in Des Moines
Media planner/buyer opening in Austin
Online media buyer position in Provo, Utah
Digital media planner/buyer job in Minneapolis
Senior media planner job in Dallas/Fort Worth