Football boosts Fox’s animated lineup
All shows grow over last week, with 'The Simpsons' on top
November 26, 2012
Fox’s animated lineup got a nice kick from the NFL last night.
All four of its shows were up compared with the previous week thanks to a big lead-in from football overrun and “The OT” postgame show.
The two combined for a 6.0 adults 18-49 rating at 7 p.m., according to Nielsen overnights. That boosted the rest of the night.
“The Simpsons” was the night’s highest-rated scripted program with a 3.3 at 8 p.m., up 38 percent over last week. Lead-out “Bob’s Burgers” drew a 2.0, 11 percent better than last week, while “Family Guy” grew 8 percent, to a 2.8, at 9 p.m.
“The Cleveland Show” improved 19 percent at 9:30 to a 1.9, though that was compared to an episode that aired at 7:30 last week.
Football bumped Fox to second on the night behind NBC, which continued its Sunday win streak with “Sunday Night Football.” It hasn’t dropped a Sunday yet this season.
NBC averaged a 5.5 average overnight rating and a 13 share on the night. Fox was second at 3.7/9, CBS third at 2.1/5, ABC fourth at 2.0/5, Univision fifth at 0.7/2 and Telemundo sixth at 0.5/1.
As a reminder, all ratings are based on live-plus-same-day DVR playback, which includes shows replayed before 3 a.m. the night before. Seven-day DVR data won't be available for several weeks. Forty-six percent of Nielsen households have DVRs.
Also, ratings for NBC's NFL coverage are approximate as fast nationals measure timeslot and not actual program data.
At 7 p.m. Fox was first with a 6.0 for football overrun and "The OT" postgame show, followed by NBC with a 2.3 for "Football Night in America." CBS was third with a 2.2 for "60 Minutes," ABC fourth with a 1.6 for "America's Funniest Home Videos," Univision fifth with a 0.8 for "Aqui y Ahora" and Telemundo sixth with a 0.5 for the movie "Beverly Hills Chihuahua."
NBC took the lead at 8 p.m. with a 6.1 for NFL pregame and the start of "Football Night in America," while ABC took second with a 3.0 for "Once Upon a Time," up 11 percent from its most recent episode two weeks ago. Fox was third with a 2.7 for "Simpsons" (3.3) and "Burgers" (2.0), CBS fourth with a 2.5 for "The Amazing Race," Univision fifth with a 0.8 for "Festival Acapulco: Joan Sebastian" and Telemundo sixth with a 0.7 for its movie.
At 9 p.m. NBC was first with a 7.1 for football, with Fox second with a 2.4 for "Guy" (2.8) and "Cleveland" (1.9). ABC was third with a 2.2 for "Revenge," CBS fourth with a 1.7 for "The Good Wife," Univision fifth with a 0.8 for the end of "Festival Acapulco" and start of "Fuerza Comando" and Telemundo sixth with a 0.4 for "Yo Me Llamo."
NBC finished first again at 10 p.m. with a 6.3 for football, followed by CBS with a 1.8 for "The Mentalist." ABC was third with a series-low 1.2 for the now-canceled "666 Park Avenue," Univision fourth with a 0.5 for "Fuerza Comando" and Telemundo fifth with a 0.4 for "Llamo."
Among households, NBC was first for the night with a 9.3 average overnight rating and a 14 share. CBS was second at 6.7/10, Fox third at 5.5/8, ABC fourth at 4.0/6, Univision fifth at 1.1/2 and Telemundo sixth at 0.6/1.
Yet another sweeps victory for NBC
OOH measurement: Where it’s headed
On cable news, wall-to-wall Ferguson
‘Santa Hunters,’ hunt for something else
What will be the big media stories of 2015?
Best tube bets this holiday weekend
Cable overnights: ‘MNF’ takes a hit
Study: Hispanics ahead of the curve for digital
What are your predictions for 2015?
ABC’s ‘Scandal’ wows ‘em on Twitter
Part one of ‘Stars’ finale matches season high
Happy Thanksgiving: What readers are thankful for
This week’s cable ratings
- Timothy Mutrie becomes chief strategy officer at Jacob Tyler
- Mark Koelfgen rises to CCO at McGarryBowen
- Paul Shearer becomes Middle East CCO at Ogilvy & Mather
- Matthew Abate becomes ECD at Atmosphere Proximity
- Amy Goldberg and Dan Myers join Starz
- Patti Dennis rises to VP of talent development at Gannett
- Lori Loughlin and Bailee Madison join Hallmark's 'Northpole 2'
- Lenora Crichlow and Spencer Grammer join NBC's 'Mr. Robinson'
- Actor George Eads leaving CBS's 'CSI'
This week’s cable ratings
This week’s broadcast ratings
This week’s top movies, songs and books
This week’s daypart ratings
This month’s new media traffic data
This week’s younger viewer ratings
Savvy media buyer needed in Chattanooga
Media planning coordinator wanted in Miami
Digital media planner job in Salt Lake City
Media planner/buyer job in Madison, WI
Needed: Media buyer in Baton Rouge