New media
   
Homepage


   
  Online retail spending dips once more
Second quarter off 1 percent from last year, says comScore, marking just the second decline in web history, following 4Q 2008

  Media buyers: Twitter is for, well, twits
See promise for advertisers in social networking sites generally, though not in the short term. See most promise in search.

  Leveraging the might of social media
On the search for a revenue model that will work for these unique sites. Talking with Havas Digital's Micah Nyatsambo and Rob Griffin.

  In these hard times, we turn to the web
Americans are looking for jobs but also speaking out about the recession's impact on their lives. Talking with Pew's Aaron Smith.

  Ultimate digital promise: The custom ad
Its singular ability to micro-target messages will be the key driver of its growth. Talking with Experian's Ashley Johnston.

  How the web's cutting into family time
As time online has risen, fewer hours are spent together, and some complain of being ignored. Speaking with USC's Michael Gilbert.

  The next wall about to fall: Direct mail
A top forecaster has marketers shifting away in droves in favor of email. Talking with Gordon Borrell of Borrell Associates.

  Conde Nast: Portfolio.com will live on
Bizjournals.com parent ACBJ will take over the web site for the defunct business magazine, which shut down earlier this year

  It's here, as promised: A bigger Kindle
What's far less clear is just what the promise is for Amazon's new, larger reading device. Will someone else do it better?

  Nod to NBC's Jimmy Fallon, web guy
Late-nighter wins person of the year Webby for online launch of his show, giving NBC six wins in all (click for list of winners)




© 2009 Media Life Privacy Statement