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Overnights

Humbugger of
a night for ABC sitcoms


Sagging 'Big Day' and 'Help Me' sink to new lows

Dec 13, 2006

The cancellation clock may well be ticking on ABC’s Tuesday comedies, “Big Day” and “Help Me Help You.”

The two shows dipped to series lows last night, combining for just a 1.6 adults 18-49 rating in the 9 p.m. timeslot, according to Nielsen overnights. That was down 20 percent from last week, when they averaged a 2.0. And it was down 30 percent from a 2.3 the week before, when “Day” premiered.

“Day” averaged a 1.8, down a full point from its premiere. Meanwhile, “Help,” which got a boost in its first weeks airing as the lead-out to megahit “Dancing with the Stars,” has really suffered since “Stars” left the air.

The well-reviewed Ted Danson comedy averaged a 1.4 last night, half of its season-to-date 2.8 average in 18-49s.

The two shows combined to average just 4.2 million total viewers in the timeslot, losing more than half their lead-in of 11 million from “Dr. Seuss’ The Grinch Who Stole Christmas.”

That tiny lead-in pulled down ABC’s 10 p.m. lead-out “Barbara Walters Presents: The 10 Most Fascinating People of 2006,” which was down 24 percent from last year to a 3.1.

The network surely won’t want to keep the sinking sitcoms on too much longer, not when it’s eyeing first place for the season among adults 18-49. Though it has a big lead on Fox, the latter is expected to catch up when “American Idol” returns next month.

“House”-led Fox was first for the night among viewers 18-49 with a 4.2 average rating and an 11 share. CBS was second at 3.7/10, ABC third at 2.9/8, NBC fourth at 2.4/7, Univision fifth at 1.6/4 and CW sixth at 0.7/2.
 
CBS led off the night on top, posting a season-best 4.3 rating at 8 p.m. for “NCIS.” ABC was second with a 3.9 for the animated “How the Grinch Stole Christmas,” NBC third with a 2.3 for “Friday Night Lights” and Univision fourth with a 2.2 for “La Fea Mas Bella.” Fox was fifth that hour with a 1.9 for “Standoff” and CW sixth with a 0.9 for a repeat of “Gilmore Girls.”
 
Fox jumped into the lead at 9 p.m. with a 6.5 for “House,” followed by CBS with a 3.7 for “The Unit.” That put NBC third with a 2.1 for a repeat of “Law & Order: Criminal Intent,” ABC fourth with a 1.6 average for “Day” (1.8) and “Help” (1.4), Univision fifth with a 1.5 for “Mundo de Fieras” and CW sixth with a 0.6 for the “Family Friendly Awards.”
 
At 10 p.m. ABC was on top with a 3.1 for “Fascinating.” CBS was second with a 3.0 for a repeat of “Criminal Minds,” NBC third with a “Law & Order: Special Victims Unit” rerun and Univision fourth with a 1.2 for “Ver Para Creer.”
 
CBS finished first for the night among households with an 8.7 average rating and a 14 share. Fox was second at 6.5/10, NBC and ABC tied for third at 5.1/8, Univision fifth at 2.1/3 and CW sixth at 1.5/2.



Toni Fitzgerald is a staff writer for Media Life.




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