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Readers: Emmys
will shun real talents


Even with Academy's new nominating rules

Jun 27, 2006

The Academy of Television Arts and Sciences revamped the Emmy nomination process this year, with the aim of giving more shows and more actors the opportunity to be nominated and win.

The Academy asked voters to hand in a list of 10 best shows instead of five, as in past years. It will then have a special committee rank the shows to determine the five nominees. It also opened up voting for the acting awards.

After years of being beat up for nominating the same shows year after year, the academy’s logic seemed to be that this would lead to a wider variety of programs being nominated.

Media people don’t buy it. They’re as cynical as ever over the upcoming nominations, which will be announced July 6, and fear that many deserving shows will once again be overlooked. In fact, they’re still angry about some of last year’s award winners and losers.

That’s according to a Media Life poll of media buyers and planners last week. Media Life asked respondents to predict whether the Academy would continue to snub deserving shows and actors, and many think it will, despite the changes to the nomination process.

The question: “Which show most deserving of a best drama or comedy nomination will be shut out?”

The votes were almost evenly split between two critical favorites that have received just a handful of major nominations between them in six years, the WB’s “Gilmore Girls” and NBC’s “Scrubs,” both at 24 percent.

Another 22 percent chose “other,” with most respondents writing in the Fox program “House.” UPN’s “Veronica Mars” received about a quarter of the “other” votes.

Almost 14 percent predicted that the WB’s “Everwood” will be shut out of nominations, and another 11.4 percent predicted that FX’s “Nip/Tuck” will be overlooked.

As for which talented actor will continue his or her Emmy losing streak, many agreed on “Gilmore Girls’” Lauren Graham.

Media Life asked: “Which actor or actress who has never won an Emmy for their current show most deserves it?”

More than a fourth, 26.6 percent, chose Graham. Nearly 20 percent chose “other,” with “House” lead Hugh Laurie receiving nearly all of the write-in votes.

Another acerbic doctor, “Scrubs’” John C. McGinley, came in third with 17.9 percent, followed by “Malcolm in the Middle’s” oft-nominated Jane Kaczmarek on Fox at 16.3 percent.

Jennifer Garner, from ABC’s “Alias,” and the cast of CBS’s “CSI” tied for fifth at 9.6 percent each.

Media Life wondered how readers still felt about Academy’s decisions last year. They were and are displeased.

Media Life asked: “What was last year’s most egregious Emmy error?” and 42.1 percent agreed that Patricia Arquette should not have won best actress for NBC’s “Medium.” The dullness of the show itself came in second at 36.8 percent.

Third came “other,” at 13.5 percent, with most respondents once again writing in Laurie. They were angry that although he was nominated for best actor in a drama, he did not win.

“Hugh Laurie not winning best actor in a drama. How???” asked one respondent

Media people do think the Academy will tone down its adoration for “Desperate Housewives.” The ABC show last year received 15 nominations but endured a rocky second season creatively.

Media Life asked: “Will ‘Desperate Housewives’ get as much Emmy love as last year after all the critical backlash for season two?” Nearly three-quarters, 74 percent, answered no.

As for whether the Academy will finally reward “The Sopranos” with a best drama award, it’s unclear.

Media Life asked what the HBO drama’s chances of winning were. Most, 61.6 percent, chose this response: “Even money – About as good as Tony staying faithful to Carmela for much longer.”

One-quarter said it had no chance at winning, and 13.7 percent chose this answer: “A sure thing – The Academy rewards mediocrity, and that describes this season perfectly.”

But though media people may not agree with the Academy’s decisions, they wouldn’t think of skipping the Emmys. More than three-fourths said they plan to watch the Aug. 27 telecast.



Toni Fitzgerald is a staff writer for Media Life.




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