CBS wins a down night for broadcast
'Criminal Minds' is one of few programs seeing gains, up 3 percent
December 13, 2012
On a night when a number of shows saw steep week-to-week or, in the case of NBC’s new game show “Take It All,” night-to-night declines, CBS pulled out a narrow victory over Fox.
CBS averaged a 2.7 adults 18-49 rating and 7 share for the night, with Fox right behind at 2.6/7. ABC wasn’t too far back with a 2.4/7 to take third place.
CBS’s top show, “Criminal Minds,” was one of the night’s few programs seeing gains, up 3 percent week to week to a 3.1. Earlier in the night the last “Survivor” before Sunday night’s finale drew a 2.8, off 3 percent from the previous week.
ABC had the night’s top show, “Modern Family,” with a 4.2, but that was down 11 percent from its most recent original two weeks ago.
Earlier in the night, ABC’s “The Middle” and “The Neighbors” fell to season lows of 2.1 and 1.6, respectively.
The 9:30 p.m. special “Barbara Walters Presents: 10 Most Fascinating People of 2012” also slid, down 9 percent from last year to a 2.1. For the second time in three years, Walters named Gen. David Petraeus most fascinating.
On NBC, the new game show “Take” saw its average drop sharply following two nights of decent ratings behind the network’s top program, “The Voice.”
“Take” managed just a 1.1, half of what it drew Tuesday, but that was no surprise. Last night “Take’s” lead-in was a repeat of “Guys with Kids,” which average a mere 1.0 rating. Tuesday night “Take’s” lead-in was “Voice,” which averaged a 3.6.
Earlier in the night NBC’s “Whitney” grew 8 percent from last week to tie a season high at 1.4.
On Fox, “The X Factor” slid 7 percent to a 2.6.
With CBS, Fox and ABC out ahead, Univision finished in fourth in primetime at 1.5/4, NBC fifth at 1.2/3, CW sixth at 0.8/2 and Telemundo seventh at 0.6/2.
As a reminder, all ratings are based on live-plus-same-day DVR playback, which includes shows replayed before 3 a.m. the night before. Seven-day DVR data won’t be available for several weeks. Forty-six percent of Nielsen households have DVRs.
At 8 p.m. CBS was first with a 2.8 for “Survivor,” followed by Fox with a 2.6 for “Factor.” ABC was third with a 1.9 for “Middle” (2.2) and “Neighbors” (1.6), Univision fourth with a 1.5 for “Por Ella Soy Eva,” NBC fifth with a 1.2 for “Whitney” (1.4) and a repeat of “Guys” (1.0), CW sixth with a 1.0 for “Arrow” and Telemundo seventh with a 0.5 for “Rosa Diamante.”
ABC moved to first at 9 p.m. with a 3.2 for “Family” (4.2) and the start of its Barbara Walters special (2.3), followed closely by CBS with a 3.1 for “Minds.” Fox was third with a 2.7 for more “Factor,” Univision fourth with a 1.7 for “Amores Verdaderos,” NBC fifth with a 1.1 for “Take,” CW sixth with a 0.7 for a repeat of the “Victoria’s Secret Fashion Show” and Telemundo seventh with a 0.6 for “Corazon Valiente.”
CBS regained the lead at 10 p.m. with a 2.2 for “CSI,” with ABC second with a 2.1 for the conclusion of its Barbara Walters special. NBC was third with a 1.4 for “Chicago Fire,” Univision fourth with a 1.3 for “Amor Bravio” and Telemundo fifth with a 0.7 for “Pablo Escobar: El Patron del Mal” (0.8) and “El Rostro de la Venganza” (0.5).
Among households, CBS was first for the night with a 6.6 average overnight rating and a 10 share. ABC was second at 5.0/8, Fox third at 4.6/7, NBC fourth at 2.5/4, Univision fifth at 1.9/3, CW sixth at 1.5/2 and Telemundo seventh at 0.8/1.
Yet another woman lobs accusations at Ailes
Alas, the VCR is dead. It hung on for so long.
On the final night of the DNC, Clinton falls behind
‘Big Brother’ boosts CBS to first in 18-49s
Programming blog: What’s canceled and renewed
The coming slowdown in auto sales and advertising
How viewers plan to view the Olympics: On TV
The next wave: America’s Hispanics and the New America
Rachel, I think it may be my time to leave media
Tell us, what do you expect from the Rio Games?
Weekend TV: Skydiving without a parachute
MLB sprints past other sports leagues in OOH beacons
Big stink over missing Hillary in newspapers
- Morgan Carroll rises to managing director at DigitasLBi Chicago
- Hwa-Shih Lee rises to SVP of digital at Palisades MediaGroup
- Katrien De Bauw becomes managing director at TBWA\Media Arts Lab
- Tori Socha rises to VP of original series at Spike TV
- Melissa Bell rises to publisher at Vox Media
- Michael Holderle becomes VP of integrated marketing at Entravision
- Lin-Manuel Miranda hosting 'PBS Arts Fall Festival'
- Idina Menzel starring in Lifetime's 'Beaches' remake
This week’s broadcast ratings
This week’s cable ratings
This month’s digital traffic data: June 2016
This week’s top-rated movies, songs and books
This week’s daypart ratings
This month’s new media traffic data
Needed: Print media buyer in Chicago
Digital media buyer wanted in El Segundo
Media buyer wanted in Austin
Digital media planner wanted in Salt Lake City
Direct mail media planner job in Minneapolis