CBS logs another Thursday night victory
'Big Bang Theory' finishes as night's top show with a 5.4
December 14, 2012
CBS has seized the momentum on Thursday nights over the past month, earning another easy victory last night with all four of its shows growing week to week.
Also last night ABC’s surging “Scandal” set a series high for the third straight week.
CBS drew a 3.4 adults 18-49 rating and 10 share during primetime, according to Nielsen overnights, 48 percent ahead of No. 2 ABC.
“The Big Bang Theory” was once again the night’s top show with a 5.4 at 8 p.m., up 4 percent from last week and well ahead of the night’s No. 2 show, lead-out “Two and a Half Men” (4.2).
“Person of Interest” (3.0) and “Elementary” (2.3) also grew week to week, 3 percent and 10 percent, respectively.
Meanwhile, ABC’s “Scandal” hit an all-time best of 2.7 at 10 p.m., winning its timeslot for the third straight week. ABC’s numbers may have been boosted by a football preemption in Philadelphia, one of the country’s largest TV markets, but the record will stand even if that rating falls a couple tenths.
On NBC, the new game show “Take It All” grew 9 percent over Wednesday’s dismal outing, to a still-low 1.2.
Both of Fox’s shows (“The X Factor” and “Glee”) were down 4 percent and 9 percent, respectively, from last week.
The CW’s “The Vampire Diaries” and “Beauty and the Beast” grew 13 percent and 14 percent, respectively, week to week among total viewers, to 2.74 million and 1.6 million.
For the night, ABC finished second to CBS with a 2.3/6, just ahead of No. 3 Fox with a 2.2/6. Univision was fourth with a 1.8/4, NBC fifth with a 1.0/3, the CW sixth with a 0.9/3, and Telemundo seventh with a 0.7/2.
At 8 p.m. CBS was well out ahead with a 4.8 for “Bang” (5.4) and “Men” (4.2). Fox’s “Factor” was second with a 2.4, followed by Univision’s “Por Ella Soy Eva” in third with a 1.7. ABC’s “Last Resort” and the CW’s “Vampire” tied for fourth with a 1.2 apiece. NBC’s back-to-back episodes of “Up All Night” took sixth with a 1.0, and Telemundo’s “Rosa Diamonte” was seventh with a 0.5.
At 9 p.m. ABC took the lead with a 3.1 for “Grey’s,” followed by CBS with a 3.0 for “Interest.” Univision was third with a 2.1 “Amores Verdaderos,” Fox fourth with a 2.0 for “Glee,” NBC fifth with a 1.2 for “Take,” and CW and Telemundo tied for sixth at 0.6, CW for “Beast” and Telemundo for “Corazon Valiente.”
ABC was first again at 10 p.m. with a 2.7 for “Scandal,” with CBS second with a 2.3 for “Elementary.” Univision was third with a 1.6 for “Amor Bravio,” NBC fourth with a 0.9 for “Rock Center with Brian Williams” and Telemundo fifth with a 0.6 for “Pablo Escobar: El Patron del Mal” (0.7) and “El Rostro de la Venganza” (0.5).
CBS was also first for the night among households with an 8.3 average overnight rating and a 13 share. ABC was second at 4.8/8, Fox third at 3.9/6, NBC fourth at 2.2/4, Univision fifth at 2.1/3, CW sixth at 1.4/2 and Telemundo seventh at 0.7/1.
Tags: abc, big bang theory, Brian Williams, cbs, Corazon Valiente, cw, El Rostro, last resort, nbc, overnight ratings, overnights, Pablo Escobar El Patron, Rosa Diamonte, scandal, series high, thursday overnights, univision
CBS dominates Thursday with more NCAA playoffs
Podcasting comes of age: What’s behind a recent boom
CBS renews a slew of shows, with a few missing
Best of the week: Advertisers revolt against Google
Putting a pricetag on ad fraud: $16.4 billion
Surprise: There’s one area where TV viewing is soaring
Media Life’s Digital Media Transparency Initiative
Weekend TV: Can anyone beat the UConn women?
‘Empire’ rises slightly in its return to lift Fox to first
TV programming blog: All the cancellations and renewals
Well now: Mobile usage is even bigger than you think
CBS, the daytime leader, leads Daytime Emmy nominations
Whoa: Almost a third of Millennials cut the cord
- Arun Kumar becomes chief data and marketing tech officer at IPG
- Jenny Campbell rises to managing director at 72andSunny
- Adam Crandall becomes director of strategy at mono
- Mark Wildman rises to EVP of partnerships at Westwood One
- Kevin Craig rises to SVP of newspaper relations at AMG/Parade
- Bill Corvalan becomes VP of West Coast partnerships at AllOver Media
- Richard Just becomes editor at The Washington Post Magazine
- Gemma Lawson rises to VP and design director at Nickelodeon
- Ashley Judd joins Epix' 'Berlin Station'
- Former NBC ad sales executive Robert Blackmore dies at age 90
This week’s broadcast ratings
This week’s cable ratings
This week’s top-rated movies, songs and books
This week’s daypart ratings
This month’s digital traffic data: December 2016
Ad sales rep for a digital-only magazine
Freelance media planner/buyer available for all markets
Wanted: Media buyer in Philadelphia
Paid social media planner wanted in Detroit
Opening for a media planner at a top OOH agency