‘Bachelor’-fueled ABC wins another Monday
Veteran reality show averages a 2.9 in 18-49s
February 26, 2013
ABC continued its midseason Monday night surge, finishing No. 1 for the second straight week with a lineup fueled by “The Bachelor.”
The network averaged a 2.7 adults 18-49 rating and 7 share in primetime, according to Nielsen overnights, just ahead of Fox at 2.5/7 and CBS at 2.5/6.
Last week ABC and CBS tied for first for the night, but last night CBS aired a rerun at 10 p.m., which pulled down its nightly average.
The two-hour “Bachelor” was down 3 percent from last week’s season-high 3.0 to a 2.9. It drew a 3.0 in its final hour and finished first in the competitive 9 p.m. timeslot.
Lead-out “Castle” tied last week’s season-high 2.3 at 10 p.m. and finished first in the timeslot.
CBS still had the night’s highest-rated show, “How I Met Your Mother,” which averaged a 3.4 at 8 p.m.
Its 9 p.m. comedy “2 Broke Girls” was the night’s No. 2 show, though it tied a series low with a 3.2.
Fox’s “The Following” was off 4 percent from last week to a 2.7 at 9 p.m., finishing as the evening’s No. 1 drama (against scant competition with CBS’s “Hawaii Five-0” a repeat).
With ABC in first, Fox second and CBS third in primetime, NBC placed fourth at 1.8/5, Univision fifth at 1.6/4, Telemundo sixth at 0.6/2 and CW seventh at 0.4/1.
As a reminder, all ratings are based on live-plus-same-day DVR playback, which includes shows replayed before 3 a.m. the night before. Seven-day DVR data won’t be available for several weeks. Forty-seven percent of Nielsen households have DVRs.
At 8 p.m. CBS led with a 3.0 for “Mother” (3.4) and “Rules of Engagement” (2.6), followed by ABC with a 2.8 for “Bachelor.” Fox was third with a 2.3 for “Bones,” NBC fourth with a 2.1 for “The Biggest Loser,” Univision fifth with a 1.7 for “Por Ella Soy Eva,” and CW and Telemundo tied for sixth at 0.5, CW for “The Carrie Diaries” and Telemundo for “Pasion Prohibida.”
ABC took the lead at 9 p.m. with a 3.0 for more “Bachelor,” while CBS slipped to second with a 2.9 for “Girls” (3.2) and “Mike & Molly” (2.7). Fox was third with a 2.7 for “Following,” NBC fourth with a 2.2 for more “Loser,” Univision fifth with a 1.8 for “Amores Verdaderos,” Telemundo sixth with a 0.9 for “La Patrona” and CW seventh with a 0.3 for “90210.”
At 10 p.m. ABC led with a 2.3 for “Castle,” with CBS second with a 1.4 for the “Hawaii” rerun. NBC and Univision tied for third at 1.2, NBC for “Deception” and Univision for “Amor Bravio,” and Telemundo was fifth with a 0.5 for “El Rostro de la Venganza.”
ABC was also first for the night among households with a 6.3 average overnight rating and a 10 share. CBS was second at 5.3/8, Fox third at 5.2/8, NBC fourth at 3.1/5, Univision fifth at 2.0/3, Telemundo sixth at 0.8/1 and CW seventh at 0.6/1.
‘Survivor’ paces CBS to a Wednesday win
Where people watch online video: PCs
Fact: Folks are addicted to their phones
Kids’ holiday specials are a bit less jolly
‘Mozart in the Jungle,’ lust in the pits
What will be the big media stories of 2015?
For the final time, ‘The Colbert Report’
Cable overnights: ‘Home Alone’ tops the night
And now, the latest premium video site
Hackers win: Sony yanks ‘The Interview’
Univision scores with Liga MX final
‘The Voice’ exits on a two-month high
Coke’s ‘American Idol’ sponsorship fizzes out
- Alison Clark and Joel Stacy join mono
- Amanda Clelland becomes creative director at Barton F. Graf
- Bradley Siegel becomes president at TV One
- Scott Barton, Amy Kline and Eric Neal rise at Starz
- Chris Regina rises to SVP of program strategy at Syfy
- Tom Patricia becomes SVP at Sonar Entertainment
- Jordan Ryder rises to VP of programming at NATPE
- Ilja Goossens becomes director of market development at Tune
- Terry Crews hosting Fox's 'World's Funniest Fails'
- Wells Rich Green co-founder Dick Rich dies at age 84
This week’s cable ratings
This week’s broadcast ratings
This week’s top movies, songs and books
This week’s daypart ratings
This week’s younger viewer ratings
This month’s new media traffic data
Media buyer opening in Memphis
Media planner/buyer wanted in Boston
Needed: Digital media coordinator in Roswell, Ga.
Media buyer/digital strategist job in Cedar Falls, Iowa
Broadcast media buyer wanted in Denver