‘Bachelor’-fueled ABC wins another Monday
Veteran reality show averages a 2.9 in 18-49s
February 26, 2013
ABC continued its midseason Monday night surge, finishing No. 1 for the second straight week with a lineup fueled by “The Bachelor.”
The network averaged a 2.7 adults 18-49 rating and 7 share in primetime, according to Nielsen overnights, just ahead of Fox at 2.5/7 and CBS at 2.5/6.
Last week ABC and CBS tied for first for the night, but last night CBS aired a rerun at 10 p.m., which pulled down its nightly average.
The two-hour “Bachelor” was down 3 percent from last week’s season-high 3.0 to a 2.9. It drew a 3.0 in its final hour and finished first in the competitive 9 p.m. timeslot.
Lead-out “Castle” tied last week’s season-high 2.3 at 10 p.m. and finished first in the timeslot.
CBS still had the night’s highest-rated show, “How I Met Your Mother,” which averaged a 3.4 at 8 p.m.
Its 9 p.m. comedy “2 Broke Girls” was the night’s No. 2 show, though it tied a series low with a 3.2.
Fox’s “The Following” was off 4 percent from last week to a 2.7 at 9 p.m., finishing as the evening’s No. 1 drama (against scant competition with CBS’s “Hawaii Five-0” a repeat).
With ABC in first, Fox second and CBS third in primetime, NBC placed fourth at 1.8/5, Univision fifth at 1.6/4, Telemundo sixth at 0.6/2 and CW seventh at 0.4/1.
As a reminder, all ratings are based on live-plus-same-day DVR playback, which includes shows replayed before 3 a.m. the night before. Seven-day DVR data won’t be available for several weeks. Forty-seven percent of Nielsen households have DVRs.
At 8 p.m. CBS led with a 3.0 for “Mother” (3.4) and “Rules of Engagement” (2.6), followed by ABC with a 2.8 for “Bachelor.” Fox was third with a 2.3 for “Bones,” NBC fourth with a 2.1 for “The Biggest Loser,” Univision fifth with a 1.7 for “Por Ella Soy Eva,” and CW and Telemundo tied for sixth at 0.5, CW for “The Carrie Diaries” and Telemundo for “Pasion Prohibida.”
ABC took the lead at 9 p.m. with a 3.0 for more “Bachelor,” while CBS slipped to second with a 2.9 for “Girls” (3.2) and “Mike & Molly” (2.7). Fox was third with a 2.7 for “Following,” NBC fourth with a 2.2 for more “Loser,” Univision fifth with a 1.8 for “Amores Verdaderos,” Telemundo sixth with a 0.9 for “La Patrona” and CW seventh with a 0.3 for “90210.”
At 10 p.m. ABC led with a 2.3 for “Castle,” with CBS second with a 1.4 for the “Hawaii” rerun. NBC and Univision tied for third at 1.2, NBC for “Deception” and Univision for “Amor Bravio,” and Telemundo was fifth with a 0.5 for “El Rostro de la Venganza.”
ABC was also first for the night among households with a 6.3 average overnight rating and a 10 share. CBS was second at 5.3/8, Fox third at 5.2/8, NBC fourth at 3.1/5, Univision fifth at 2.0/3, Telemundo sixth at 0.8/1 and CW seventh at 0.6/1.
Cable overnights: Comedy reruns top Tuesday
Hearst tries a Millennial magazine in NYC
NBC cancels ‘Working the Engels’
A media buyer’s guide to the Emmys
Two chances to see ‘Madam Secretary’
FX renews ‘Strain’ for season two
‘America’s Got Talent’ boosts NBC to No. 1
Readers: New faces will win Emmys
Cable remembers Robin Williams
Summer’s least appreciated shows
‘Epic Ink,’ yes, it’s really about tattoos
For ‘Suits,’ finding its quirky voice
Cable overnights: ‘MNF’ returns strong
- Belle Lenz becomes regional communications director at Dentsu Aegis
- Jeremy Langer becomes VP of programming at Tennis Channel
- Juan Vallejo rises to SVP of ad sales at Fox Hispanic Media
- Mabel Martinez becomes beauty editor at Siempre Mujer
- Robin Green becomes VP of sales at PostUp
- Celia Wu and Tim Faircliff join The 614 Group
- Megan Alexander becomes special correspondent at CBS Newspath
- Boris Izaguirre joins Telemundo's 'Yo Soy el Artista'
- Bear Grylls starring in new Discovery Channel series
This week’s cable ratings
This week’s broadcast ratings
This month’s new media traffic data
This week’s top movies, songs and books
This week’s daypart ratings
This week’s younger viewer ratings
Media planner/buyer opening in Detroit
Senior media planner/buyer job in Phoenix
Opening for an associate media director in SF
Media buyer opening in Milwaukee
Manager of media planning job in Dallas