medialifemagazine.com
This month's new media traffic data
By the Media Life staff
Jan 17, 2012 - 12:00:53 AM
In online ratings for December, according to comScore, Google Sites was the No. 1 web property, followed by Microsoft Sites, Yahoo! Sites, Facebook and Amazon Sites.
In comScore's AdFocus rankings, Google Ad Network was No. 1, followed bu Yahoo Network Plus, AOL Advertising, AT&T AdWorks and ValueClick Networks.
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Top
25 Online Properties
December 2011 (U.S., Total)
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Rank
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Property
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Unique
Visitors (000)
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1
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Google Sites
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187,138
|
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2
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Microsoft Sites
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177,296
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3
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Yahoo! Sites
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176,485
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4
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Facebook.com
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162,486
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5
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Amazon Sites
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114,732
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6
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AOL, Inc.
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107,076
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7
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Ask Network
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89,168
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8
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Glam Media
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86,616
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9
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Turner Digital
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84,215
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10
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Wikimedia Foundation Sites
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83,010
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11
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Apple Inc.
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83,006
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12
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Viacom Digital
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80,368
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13
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CBS Interactive
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78,588
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14
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New York Times Digital
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76,493
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15
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eBay
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74,500
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16
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Federated Media Publishing
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72,172
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17
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VEVO
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62,473
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18
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Demand Media
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57,107
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19
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Wal-Mart
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55,786
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20
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Weather Channel, The
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54,365
|
|
21
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Comcast Corporation
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50,429
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22
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craigslist, inc.
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49,802
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23
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Gannett Sites
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44,070
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|
24
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ESPN
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43,325
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|
25
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Answers.com Sites
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39,667
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Source: comScore
Media Metrix
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Ad
Focus Ranking
December 2011 (U.S., Total)
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|
Rank
|
Property
|
Unique
Visitors (000)
|
%
Reach
|
|
1
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Google Ad Network**
|
204,773
|
92.9
|
|
2
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Yahoo! Network Plus**
|
187,052
|
84.9
|
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3
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AOL Advertising**
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185,373
|
84.1
|
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4
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AT&T AdWorks**
|
182,745
|
82.9
|
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5
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ValueClick Networks**
|
180,978
|
82.1
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6
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Specific Media**
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180,613
|
81.9
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7
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ShareThis
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180,034
|
81.7
|
|
8
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Google
|
179,420
|
81.4
|
|
9
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24/7 Real Media Global Web Alliance**
|
176,536
|
80.1
|
|
10
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Yahoo! Sites
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176,485
|
80.1
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|
11
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Microsoft Media Network US**
|
174,467
|
79.1
|
|
12
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Tribal Fusion**
|
167,658
|
76.1
|
|
13
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Facebook.com
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162,486
|
73.7
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|
14
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Collective Display**
|
161,888
|
73.4
|
|
15
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Casale Media - MediaNet**
|
161,030
|
73.0
|
|
16
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AdBrite**
|
160,976
|
73.0
|
|
17
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interclick**
|
149,716
|
67.9
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|
18
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Cox Digital Solutions - Network**
|
147,044
|
66.7
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|
19
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PulsePoint**
|
147,030
|
66.7
|
|
20
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AudienceScience**
|
146,168
|
66.3
|
|
21
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Vibrant Media**
|
143,232
|
65.0
|
|
22
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Adconion Media Group**
|
135,992
|
61.7
|
|
23
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Burst Media**
|
135,733
|
61.6
|
|
24
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Traffic Marketplace**
|
130,599
|
59.2
|
|
25
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YouTube.com*
|
127,074
|
57.6
|
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Source: comScore
Media Metrix
Reach %
denotes the percentage of the total Internet population that viewed a
particular entity at least once in December. For instance, Yahoo! Sites was
seen by 80.1 percent of the 220 million Internet users in December.
* Entity
has assigned some portion of traffic to other syndicated entities.
** Denotes
an advertising network.
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© 2012 Media Life
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