Drama-wise, last night's Academy Awards didn't offer much. There were few upsets, and there weren't any blockbusters to sweep the evening with a fistful of awards. Indeed, a number of actors chose to skip the ceremony entirely.

But there was Jon Stewart, Comedy Central's great political wit, and it was the one performance people were talking about today. He did not bomb, as some feared after his rather stilted and off-key performance two years ago.

He was clever, fast and warmer. He was indeed ready for broadcast primetime, writes The Kansas City Star's Aaron Barnhart: "The 'Daily Show' host isn’t the thinking person’s talk-show host for nothing. Stewart seemed aware that he’d been too cable for network TV’s biggest entertainment production of the year, and Sunday night he avoided repeating any of his 2006 missteps."

And that's what media buyers predicted in a Media Life poll last week on the Academy Awards, which aired on ABC.

The question: Will Jon Stewart be an embarrassment or a revelation as Oscars host?

Three fourths, 74 percent, agreed with the statement: "A revelation. He’s the smartest comedian on television, and he will learn from last time's mistakes. I expect there will be a huge amount of buzz over his performance."

Just a quarter of respondents agreed with this statement: "An embarrassment. Did you see his last outing? Discussing Hollywood instead of Washington, he seemed timid and out of sorts. Plus, because of the strike, he's had limited time to prepare."

Buyers were also pretty close in choosing last night's winners.

Half, 52 percent, picked “No Country for Old Men” as the winning picture, correctly as it turned out.

More than three fourths, 79 percent, picked eventual winner Daniel Day-Lewis for best actor for his role in “There Will Be Blood.”

Best actress was a tougher call, and 42 percent got it wrong with Julie Christie, who was favored to win for “Away From Her.” Just 14 percent picked Marion Cotillard, the upset winner for “La Vie en Rose.” A third, 32 percent, picked Ellen Page for “Juno."

As in years past, most buyers figured the ceremony would go on way too long, with 79 percent agreeing with the statement: "I usually fall asleep before the final award is given out." The ceremony ended just past 11:45 p.m.

Still, 81 percent said they would watch, and two thirds said they would watch shows built around the event, with half saying they planned to tune into E!’s red carpet show. Almost a third, 29 percent, said they would watch Barbara Walters' pre-show interviews.

Yet most media buyers don't see Oscar night as comparable to Super Bowl for advertisers, despite all the comparisons. Two thirds, 66 percent, agreed with the statement: "Though a few advertisers have put more emphasis on it, the Oscars are not what they used to be. The audience has shrunk significantly over the years, and despite its reputation as the Super Bowl for women, more women watch the actual Super Bowl."

Readers were fairly optimistic about the audience the show would draw.

Asked how well the show would do, 47 percent agreed with this statement: "Pretty well. I think the writers' strike ending and the cancellation of the Golden Globes will have people eager to watch Hollywood dress up. Also, the anticipated tribute to Heath Ledger will draw people in."

Asked to guess the tune-in, the largest share, 39 percent, chose 35.1 million to 39 million, slightly below last year's 40.2 million, and 20 percent figured it would pull 39.1 million to 42 million, perhaps bettering last year.

Finally, Media Life asked readers whether they would recommend buying a 30-second spot on the Oscars, rumored to be costing around $1.8 million, to certain clients and why. Many responded that they would not endorse the buy.

“I honestly wouldn't,” writes one. “It simply doesn't draw the audience to justify that kind of money. That 30 second Oscar spots are selling for just 33% less than Super Bowl spots with an audience that'll be at best 60% smaller is ridiculous. Less clutter or not, I don't see it truly being worthwhile for anybody.”

” It's overblown and doesn't provide the value it used to,” complains another.

Others said they would recommend such a buy to only to advertisers hoping to reach a largely female audience or those looking for a very engaged audience, since the Oscars are fresh programming amidst the lull imposed by the now-ended strike.

“I would recommend this buy to anyone with the budget who wanted to launch something right now,” writes another.