medialifemagazine.com
Fox slips out ahead in summer ratings
By Toni Fitzgerald
Jun 11, 2008 - 1:20:48 AM
ABC and NBC have been getting the buzz with the NBA and NHL finals. But Fox seems likely to have the staying power this summer.
The network is off to another strong start, topping basketball-fueled ABC last week for No. 1 on broadcast. Fox averaged a 2.5 adults 18-49 rating and 8 share for the week ended June 8, solidly ahead of No. 2 ABC’s 2.2/7.
While ABC had the week’s top two shows with NBA finals games averaging a 5.4 and 5.5, respectively, Fox had the more consistent schedule. It put four shows in the top 10 and seven of the top 16. ABC had just two.
Once the NBA finals end next week, Fox stands to move even further ahead in the summer ratings based on the strength of its regular programming. Its top-rated shows are all reality series or reruns, while one-fifth of the other top 30 programs were sports events or specials.
Fox’s top show, “Hell’s Kitchen,” is performing particularly well after launching during the regular season for the first time. The fourth-year reality show scored the coveted post-“American Idol” spot on Tuesdays, but even after “Idol” went off the air, “Hell’s” has kept much of its audience.
The Gordon Ramsay show was the top-rated non-sporting event last week with a 4.4 average rating, 19 percent ahead of the No. 2 non-sports show, “So You Think You Can Dance.”
“Hell’s” is also well ahead of the same week last year, when it averaged a 3.7. In fact, aside from its three previous season finales, last week’s rating tied the show’s best-ever summer numbers.
That also helped boost Fox slightly ahead of the same week last year, when the network averaged a 2.4/8.
The other big difference-maker for the network this year has been the strong performance of its reruns compared with last year, when the reality show “On the Lot” was pulling dismal numbers.
Repeats of “House,” “Family Guy” and “American Dad” all ranked in the top 16 last week on broadcast, and if their ratings stay at the same level in the weeks to come, Fox will be on its way to another summer win.
***
Meanwhile, in broadcast ratings for the week ended June 8:
Among adults 18-49, Fox was first with a 2.5 rating and an 8 share, followed by ABC at 2.2/7, NBC at 1.9/6, CBS at 1.7/5, Univision at 1.3/4, CW at 0.7/2, Telemundo and MyNetworkTV at 0.4/1, TeleFutura at 0.3/1, Ion at 0.1/0 and Azteca at 0.0/0.
Among adults 18-34, Fox was first with a 2.5 average rating and a 9 share, followed by ABC at 1.9/7, NBC at 1.6/6, Univision at 1.5/5, CBS at 1.0/4, CW at 0.7/2, Telemundo at 0.5/2, MyNetworkTV at 0.4/1, Telefutura at 0.3/1 and Azteca and Ion at 0.1/o.
Among adults 25-54, Fox was first with a 2.6 average rating and an 8 share, followed by ABC at 2.5/7, NBC at 2.3/7, CBS at 2.3/6, Univision at 1.2/4, CW at 0.7/2, MyNetworkTV and Telemundo at 0.4/1, Telefutura at 0.3/1 and Ion and Azteca at 0.1/0.
Top five English-language Big Five shows (18-49s): 1. ABC’s “NBA Finals – Game 2” 5.5; 2. ABC’s “NBA Finals – Game 1” 5.4; 3. Fox’s “Hell’s Kitchen” 4.4; 4. Fox’s “So You Think You Can Dance – Wednesday” 3.7; 5. Fox’s “So You Think You Can Dance – Tuesday” 3.3.
Top five English-language Big Five shows (total viewers): 1. ABC’s “NBA Finals – Game 2” 13.50 million; 2. ABC’s “NBA Finals – Game 1” 13.38 million; Tie-3. CBS’s “60 Minutes” and “Two and a Half Men” 9.81 million; 5. CBS’s “Million Dollar Password” 9.62 million.
Top five Live+7 English-language Big Five shows (households, week ended May 25): Fox’s “American Idol – Wednesday” 18.1; 2. Fox’s “American Idol - Tuesday” 15.6; 3. ABC’s “Dancing with the Stars Results” 13.2; 4. ABC’s “Grey’s Anatomy” 13.1; 5. ABC’s “Dancing with the Stars” 12.7.
Top five Live+7 English-language Big Five shows (18-49s, week ended May 25): 1. Fox’s “American Idol - Wednesday” 11.8; 2. Fox’s “American Idol - Tuesday” 10.6; 3. ABC’s “Grey’s Anatomy” 8.1; 4. Fox’s “House” 7.0; 5. Fox’s “Hell’s Kitchen” 5.6.
Show on the rise: “NHL Hockey: Red Wings/Penguins Game 6,” NBC, Wednesday 8 p.m. Detroit’s Stanley Cup-clinching victory in game six of the finals averaged 6.78 million total viewers, making it the most-watched hockey game in the U.S. since 1995.
Show on the decline: “The Moment of Truth,” Fox, Tuesday 8 p.m. The novelty and shock value of “Truth” (without the “Idol” lead-in) may be starting to wear off as last week’s episode posted a 2.7 rating among viewers 18-49, off 10 percent from a 3.0 the previous week.
|
WEEKLY PRIMETIME AVERAGES BY NETWORK
Ranked on Households
Week Ending June 8 |
|
Network
|
Households
|
People 2+
|
Adults 18-49
|
|
Rtg%
|
(000)
|
Shr
|
Rtg%
|
(000)
|
Shr
|
Rtg%
|
(000)
|
Shr
|
|
CBS
|
4.9
|
5520
|
9
|
2.5
|
7240
|
7
|
1.7
|
2250
|
5
|
|
FOX
|
4.1
|
4590
|
7
|
2.3
|
6510
|
7
|
2.5
|
3240
|
8
|
|
ABC
|
4.0
|
4540
|
7
|
2.1
|
6130
|
6
|
2.2
|
2870
|
7
|
|
NBC
|
3.7
|
4150
|
7
|
2.0
|
5730
|
6
|
1.9
|
2560
|
6
|
|
UNI
|
1.7
|
1900
|
3
|
1.1
|
3190
|
3
|
1.3
|
1710
|
4
|
|
CW
|
1.2
|
1340
|
2
|
0.6
|
1820
|
2
|
0.7
|
870
|
2
|
|
MNT
|
0.7
|
770
|
1
|
0.4
|
1010
|
1
|
0.4
|
480
|
1
|
|
TEL
|
0.6
|
650
|
1
|
0.4
|
1010
|
1
|
0.4
|
590
|
1
|
|
TF
|
0.3
|
380
|
1
|
0.2
|
640
|
1
|
0.3
|
400
|
1
|
|
ION
|
0.3
|
360
|
1
|
0.2
|
470
|
0
|
0.1
|
120
|
0
|
|
AZA
|
0.1
|
70
|
0
|
0.0
|
110
|
0
|
0.0
|
60
|
0
|
|
*
Each rating point is equivalent to
1. 114
million homes
Source: Nielsen Media Research
|
|
SEASON-TO-DATE PRIMETIME AVERAGES BY NETWORK
Ranked on Households
Week Ending June 8 |
|
Network
|
Households
|
People 2+
|
Adults 18-49
|
|
Rtg%
|
(000)
|
Shr
|
Rtg%
|
(000)
|
Shr
|
Rtg%
|
(000)
|
Shr
|
|
CBS
|
6.6
|
7420
|
11
|
3.6
|
10300
|
9
|
2.9
|
3820
|
8
|
|
FOX
|
6.5
|
7290
|
10
|
3.8
|
10930
|
10
|
4.1
|
5420
|
11
|
|
ABC
|
5.9
|
6610
|
10
|
3.2
|
9060
|
8
|
3.0
|
3890
|
8
|
|
NBC
|
5.1
|
5710
|
8
|
2.8
|
7920
|
7
|
2.7
|
3590
|
7
|
|
UNI
|
1.8
|
2040
|
3
|
1.2
|
3530
|
3
|
1.5
|
1980
|
4
|
|
CW
|
1.7
|
1870
|
3
|
0.9
|
2560
|
2
|
1.0
|
1360
|
3
|
|
MNT
|
0.8
|
860
|
1
|
0.4
|
1120
|
1
|
0.4
|
550
|
1
|
|
TEL
|
0.6
|
650
|
1
|
0.4
|
1040
|
1
|
0.4
|
570
|
1
|
|
ION
|
0.4
|
400
|
1
|
0.2
|
520
|
0
|
0.1
|
150
|
0
|
|
TF
|
0.4
|
400
|
1
|
0.2
|
660
|
1
|
0.3
|
420
|
1
|
|
AZA
|
0.1
|
100
|
0
|
0.1
|
160
|
0
|
0.1
|
110
|
0
|
|
*
Each rating point is equivalent to
1. 114
million homes
Source: Nielsen Media Research
|
|
TOP 25 PROGRAMS – BROADCAST
Ranked on Households
Week Ending June 8 |
|
# |
PROGRAMS |
Net |
HOUSEHOLDS |
PERSONS 2+ |
|
Rtg% |
Shr |
(000) |
# |
Rtg% |
(000) |
|
1
|
NBA FINALS ON ABC-GM 1(S)
|
ABC
|
8.7
|
16
|
9813
|
1
|
4.7
|
13384
|
|
2
|
NBA FINALS ON ABC-GM 2(S)
|
ABC
|
8.5
|
15
|
9543
|
1
|
4.7
|
13499
|
|
3
|
60 MINUTES
|
CBS
|
6.5
|
13
|
7337
|
3
|
3.4
|
9809
|
|
3
|
CSI
|
CBS
|
6.5
|
11
|
7332
|
3
|
3.4
|
9613
|
|
5
|
TWO AND A HALF MEN
|
CBS
|
6.4
|
10
|
7268
|
3
|
3.4
|
9811
|
|
6
|
MILLION DOLLAR PASSWORD
|
CBS
|
6.3
|
11
|
7050
|
3
|
3.4
|
9624
|
|
7
|
CSI: NY
|
CBS
|
6.2
|
11
|
7019
|
10
|
3.2
|
9114
|
|
8
|
CSI:
MIAMI
|
CBS
|
6.1
|
10
|
6838
|
12
|
3.1
|
8911
|
|
9
|
HOUSE-MON 9P
|
FOX
|
6.0
|
9
|
6785
|
7
|
3.3
|
9442
|
|
9
|
NCIS
|
CBS
|
6.0
|
10
|
6818
|
12
|
3.1
|
8927
|
|
9
|
SO YOU THINK CN DANCE-WED
|
FOX
|
6.0
|
10
|
6765
|
7
|
3.3
|
9564
|
|
12
|
SWINGTOWN
|
CBS
|
5.9
|
10
|
6705
|
14
|
3.0
|
8568
|
|
13
|
HELL'S KITCHEN
|
FOX
|
5.6
|
9
|
6368
|
7
|
3.3
|
9363
|
|
13
|
SO YOU THINK CN DANCE-THU
|
FOX
|
5.6
|
10
|
6332
|
10
|
3.2
|
9250
|
|
15
|
COLD CASE
|
CBS
|
5.5
|
9
|
6181
|
17
|
2.8
|
8078
|
|
15
|
CRIMINAL MINDS
|
CBS
|
5.5
|
9
|
6253
|
15
|
2.9
|
8271
|
|
15
|
CSI - THU 8P SPECIAL(S)
|
CBS
|
5.5
|
10
|
6240
|
15
|
2.9
|
8211
|
|
15
|
DATELINE SUN 9PM
|
NBC
|
5.5
|
9
|
6177
|
17
|
2.8
|
7992
|
|
19
|
48 HOURS MYSTERY TUESDAY
|
CBS
|
5.4
|
9
|
6071
|
20
|
2.7
|
7777
|
|
20
|
RULES OF ENGAGEMENT
|
CBS
|
5.3
|
8
|
5922
|
17
|
2.8
|
8118
|
|
21
|
WITHOUT A TRACE
|
CBS
|
5.2
|
9
|
5900
|
21
|
2.6
|
7560
|
|
22
|
BACHELORETTE, THE
|
ABC
|
4.6
|
8
|
5205
|
27
|
2.3
|
6462
|
|
22
|
DATELINE FRI
|
NBC
|
4.6
|
9
|
5153
|
27
|
2.3
|
6568
|
|
24
|
BONES-MON 8P
|
FOX
|
4.5
|
8
|
5103
|
22
|
2.4
|
6909
|
|
24
|
NUMB3RS
|
CBS
|
4.5
|
8
|
5054
|
22
|
2.4
|
6744
|
|
24
|
PRICE IS RIGHT PRIMETIME
|
CBS
|
4.5
|
8
|
5091
|
22
|
2.4
|
7001
|
|
Source: Nielsen Media Research |
|
TOP 25 PROGRAMS – BROADCAST
Adults 18-49
Week Ending June 8 |
|
Rank |
Program |
Net |
Rtg% |
(000) |
|
1
|
NBA FINALS ON ABC-GM 2(S)
|
ABC
|
5.5
|
7260
|
|
2
|
NBA FINALS ON ABC-GM 1(S)
|
ABC
|
5.4
|
7087
|
|
3
|
HELL'S KITCHEN
|
FOX
|
4.4
|
5822
|
|
4
|
SO YOU THINK CN DANCE-WED
|
FOX
|
3.7
|
4792
|
|
5
|
SO YOU THINK CN DANCE-THU
|
FOX
|
3.3
|
4363
|
|
6
|
TWO AND A HALF MEN
|
CBS
|
3.1
|
4076
|
|
7
|
HOUSE-MON 9P
|
FOX
|
3.0
|
3969
|
|
8
|
NBC NHL
STANLEY CUP FNL#6(S)
|
NBC
|
2.9
|
3852
|
|
9
|
NBC NHL
STANLEY CUP FNL#5(S)
|
NBC
|
2.8
|
3627
|
|
9
|
SWINGTOWN
|
CBS
|
2.8
|
3629
|
|
11
|
MOMENT OF TRUTH
|
FOX
|
2.7
|
3549
|
|
11
|
RULES OF ENGAGEMENT
|
CBS
|
2.7
|
3592
|
|
13
|
CSI:
MIAMI
|
CBS
|
2.6
|
3355
|
|
14
|
FAMILY GUY
|
FOX
|
2.5
|
3291
|
|
15
|
CSI
|
CBS
|
2.4
|
3080
|
|
16
|
AMERICAN DAD
|
FOX
|
2.3
|
3053
|
|
17
|
BACHELORETTE, THE
|
ABC
|
2.2
|
2831
|
|
17
|
GMC NBA COUNTDOWN-GM 1(S)
|
ABC
|
2.2
|
2897
|
|
17
|
HOW I MET YOUR MOTHER
|
CBS
|
2.2
|
2943
|
|
20
|
CSI: NY
|
CBS
|
2.1
|
2805
|
|
20
|
DATELINE SUN 9PM
|
NBC
|
2.1
|
2689
|
|
20
|
LAST COMIC STANDING 6
|
NBC
|
2.1
|
2788
|
|
20
|
MILLION DOLLAR PASSWORD
|
CBS
|
2.1
|
2755
|
|
20
|
SUPERNANNY
|
ABC
|
2.1
|
2788
|
|
25
|
AL
DIABLO CON GUAPOS MON
|
UNI
|
2.0
|
2602
|
|
25
|
AL
DIABLO CON GUAPOS WED
|
UNI
|
2.0
|
2660
|
|
25
|
FEAR ITSELF
|
NBC
|
2.0
|
2638
|
|
25
|
FUEGO EN LA SANGRE MON
|
UNI
|
2.0
|
2569
|
|
Source: Nielsen Media Research |
|
SPANISH-LANGUAGE TELEVISION (WEEKLY COLLAPSED)
Ranked on Households
Week Ending June 8 |
|
# |
PROGRAMS |
Net |
NHTI |
P2+ (000) |
|
1
|
AL
DIABLO CON GUAPOS M-F
|
UNI
|
20.3
|
4401
|
|
2
|
FUEGO EN LA SANGRE M-F
|
UNI
|
19.8
|
4193
|
|
3
|
DON FRANCISCO PRESENTA WE
|
UNI
|
17.0
|
3274
|
|
4
|
CRISTINA MON
|
UNI
|
15.2
|
2742
|
|
5
|
YO AMO JUAN QUERENDON M-F
|
UNI
|
13.7
|
2655
|
|
6
|
AMAS CASA DESESPERADS THU
|
UNI
|
12.7
|
2527
|
|
7
|
FABRICA DE RISAS FRI
|
UNI
|
12.0
|
2488
|
|
8
|
AQUI Y AHORA TUE
|
UNI
|
11.8
|
2299
|
|
9
|
SABADO GIGANTE SAT
|
UNI
|
11.0
|
2073
|
|
10
|
PANTERA SUN
|
UNI
|
8.3
|
1700
|
|
11
|
RUMBO AL MUNDIAL 6/8(S)-06/08/2008
|
TEL
|
7.9
|
1740
|
|
11
|
HORA PICO SUN
|
UNI
|
7.9
|
1375
|
|
13
|
FAMILIA P. LUCHE SUN
|
UNI
|
7.7
|
1500
|
|
13
|
NOCHE DE ESTRELLAS SUN
|
UNI
|
7.7
|
1472
|
|
15
|
CASOS FAMILIA ED ESP SAT
|
UNI
|
7.2
|
1322
|
|
16
|
VICTORIA M-F
|
TEL
|
6.3
|
1140
|
|
16
|
PECADOS AJENOS M-F
|
TEL
|
6.3
|
1158
|
|
18
|
RUMBO PREGAME 6/4(S)-06/04/2008
|
TEL
|
5.2
|
1065
|
|
19
|
CINE DE LAS ESTREL SUN 2
|
TF
|
5.1
|
1104
|
|
20
|
JUNTO AL TRI 6/4(S)-06/04/2008
|
TEL
|
4.9
|
897
|
|
21
|
CINE MILLONARIO
|
TEL
|
4.2
|
829
|
|
22
|
TRAICION M-F
|
TEL
|
3.7
|
632
|
|
22
|
12 CORAZONES M-F
|
TEL
|
3.7
|
723
|
|
24
|
RUMBO PREGAME 6/8(S)-06/08/2008
|
TEL
|
3.4
|
681
|
|
25
|
CINE DE IMPACTO
|
TEL
|
3.0
|
636
|
|
25
|
CINE DE LAS ESTREL SUN
|
TF
|
3.0
|
630
|
|
* Nielsen Hispanic Television Index; ratings based on 11.63 million Hispanic TV homes.
Source: Nielsen Media Research |
|
HISPANIC ENGLISH-LANGUAGE VIEWING
Ranked on Households
Week Ending June 8 |
|
# |
PROGRAMS |
Net |
NHTI |
P2+(000) |
|
1
|
NBA FINALS ON ABC-GM 1(S)-06/05/2008
|
ABC
|
7.9
|
1439
|
|
2
|
NBA FINALS ON ABC-GM 2(S)-06/08/2008
|
ABC
|
7.8
|
1478
|
|
3
|
FRIDAY NIGHT SMACKDOWN
|
CW
|
3.8
|
783
|
|
4
|
SO YOU THINK CN DANCE-THU
|
FOX
|
3.5
|
606
|
|
4
|
CSI:
MIAMI
|
CBS
|
3.5
|
561
|
|
4
|
SO YOU THINK CN DANCE-WED
|
FOX
|
3.5
|
694
|
|
4
|
GMC NBA COUNTDOWN-GM 1(S)-06/05/2008
|
ABC
|
3.5
|
566
|
|
8
|
HELL'S KITCHEN
|
FOX
|
3.3
|
537
|
|
9
|
DATELINE SUN 9PM
|
NBC
|
3.1
|
522
|
|
9
|
AMERICAN DAD
|
FOX
|
3.1
|
497
|
|
9
|
MOMENT OF TRUTH
|
FOX
|
3.1
|
528
|
|
* Nielsen Hispanic Television Index; ratings based on 11.63 million Hispanic TV homes.
Source: Nielsen Media Research |
|
AFRICAN AMERICAN AUDIENCE ESTIMATES
Ranked on Households
Week Ending June 1 |
|
# |
PROGRAMS |
Net |
Rtg |
P2+(000) |
|
1
|
SO YOU THINK CN DANCE-THU
|
FOX
|
8.7
|
1741
|
|
2
|
HELL'S KITCHEN
|
FOX
|
7.5
|
1467
|
|
3
|
CSI: NY
|
CBS
|
7.4
|
1336
|
|
4
|
SO YOU THINK CN DANCE-WED
|
FOX
|
7.1
|
1391
|
|
5
|
LAW AND ORDER:SVU
|
NBC
|
6.9
|
1149
|
|
6
|
CRIMINAL MINDS
|
CBS
|
6.6
|
1155
|
|
7
|
MOMENT OF TRUTH
|
FOX
|
6.4
|
1164
|
|
8
|
60 MINUTES
|
CBS
|
6.1
|
983
|
|
9
|
CSI: MIAMI-SPC
|
CBS
|
6.0
|
953
|
|
10
|
PRICE IS RIGHT PRIMETIME
|
CBS
|
5.8
|
956
|
|
* Ratings based on 13.45 million African American TV homes.
Source: Nielsen Media Research |
|
TOP 20 NETWORK SPORTS PROGRAMS
Ranked on Households
Week Ending June 1
|
|
# |
PROGRAMS |
Net |
Episode |
Households |
Persons 2+ |
|
US
Rtg% |
Shr |
(000) |
(000) |
|
1 |
FOX NASCAR SPRINT CUP
|
FOX
|
LIVE FROM
DOVER
|
4.5
|
11
|
5068
|
7109
|
|
2 |
CBS ELITEXC SAT NT FIGHTS(S)-05/31/2008
|
CBS
|
|
3.0
|
6
|
3415
|
4851
|
|
3 |
FOX NASCAR SPRINT PRE
|
FOX
|
|
2.7
|
8
|
3091
|
4327
|
|
4 |
NBC NHL
STANLEY CUP FNL#3(S)-05/28/2008
|
NBC
|
DETROIT
AT
PITTSBURGH
|
2.4
|
4
|
