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at No. 3 this season The fall will be strong with 'Sunday Night Football' Aug 22, 2008 NBC has been mired in fourth place for so long, with so many failed attempts to get out, that it's hard to imagine the network climbing back. But this may be the season it begins. Indeed, NBC still has lots of problems. Its schedule is heavy with weak returning shows like “Life,” “Lipstick Jungle” and, in midseason, “Apprentice,” and its few hits like “Heroes” slumped last season. The one thing it has going for it in midseason is the Super Bowl, which airs Feb. 1. Next to Sunday, its strongest night is Thursday. It held its own against ABC and CBS last season, and it’s expected to remain competitive this season, fending off Fox, which has been getting stronger on the night, with “My Name is Earl,” the Australian remake “Kath & Kim,” the “Office,” “30 Rock” and the final season of “ER.” “Apprentice” fills in for “ER” in midseason. On Mondays, NBC has the weak “Chuck” kicking off the night and the new drama “My Own Worst Enemy” at 10 beginning in October. In between is “Heroes,” a top 25 show last season despite losing 15 percent of its audience from the prior season. NBC will trail ABC, which has “Dancing with the Stars,” and CBS, which has sitcoms and “CSI: Miami.” NBC will have a tough time on Tuesdays with two hours of reality show “Biggest Loser” facing stiff competition in Fox’s “House.” NBC will be competitive at 10, however, with “Law & Order: Special Victims Unit” going against CBS’s “Without a Trace” and ABC’s weak “Eli Stone.” Wednesday is a weak spot, as it is for each of the Big Four, although “Law & Order” returns in midseason. NBC’s schedule is a jumble that night. “Knight Rider,” a remake of the 1980s show about a talking car, is facing light competition at 8 but the fading game show “Deal or No Deal” will have a tough time against ABC’s “Private Practice.” “Lipstick,” which was weak last season, will struggle against CBS’s “CSI: NY.” Fridays are a throwaway night for NBC. It kicks off the season with new reality show “America’s Toughest Jobs,” which will be replaced in October by the drama “Crusoe.” “Toughest” leads into “Deal” and “Life,” a show that probably wouldn’t have been renewed had the strike not disrupted production on potential replacements. Saturdays are mostly repeats. And Sunday after football has the middling “Dateline” and “Medium” along with new fantasy drama “Merlin” and “Kings,” about a modern-day monarchy.
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