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With interest low, newspapers are skipping coverage

Jun 4, 2007
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Ratings have dipped this season for everything from the Indianapolis 500 to the NBA playoffs, continuing a trend that’s hurt many sports over the past few years as more big games migrate to cable and TV viewership in general becomes more fragmented.

But the National Hockey League is fighting an even bigger problem than low ratings for its Stanley Cup finals: Irrelevance in the eyes of some of the nation’s biggest papers.

Tonight’s Game 4 of the Cup finals between the Anaheim Ducks and Ottawa Senators, which begins at 8, will draw a small television audience. More alarming, it will draw limited coverage in the many newspapers that decided not to send a reporter to hockey’s biggest event.

Papers such as The New York Times, New York Post and even a few in Canada, where hockey is more popular than in the U.S., are not covering the series, relying instead on wire reports, according to a story in Toronto's Globe & Mail.

That prompted the NHL last week to offer increased conference calling and other ways to ensure that Stanley Cup features still made it into national newspapers.

Yet those papers may be correctly gauging their readers’ interest. The first two games of the finals averaged a 0.7 household rating on Versus, down 22 percent from the 0.9 for Games 1 and 2 between the Carolina Hurricanes and Edmonton Oilers last year.

The remaining games will be played on NBC, which last year averaged a 1.8 household rating for Games 3 and 4.

 

A look at this week’s top TV draws

MONDAY, JUNE 4

Time

Network

Program

Description

7 p.m.

ESPN

"Major League Baseball" (S)

The struggling Yankees take on the White Sox in Chicago.

8 p.m.

CBS

"Creature Comforts" (C)

Series premiere. Claymation animals talk about trips to the vet and animal magnetism.

8 p.m.

NBC

"NHL Hockey" (S)

Game four of the Stanley Cup Finals between the Senators and Ducks.

8 p.m.

Court TV

"Party Police" (N)

A look at what the police have to go through to maintain peace in New Orleans during Mardi Gras.

9 p.m.

Fox

"Hell's Kitchen" (R)

Season premiere. Chef Gordon Ramsay leads 12 wannabes in a competition for a head chef job in Vegas.

9 p.m.

Lifetime

"Write & Wrong" (M)

Kirstie Alley plays a screenwriter who uses her hunky nephew to help sell scripts.

10 p.m.

FX

"The Riches" (D)

Season finale. The family faces difficult decisions as visitors show up and the neighbors get nosy.

TUESDAY, JUNE 5

Time

Network

Program

Description

8 p.m.

NBC

"Deal or No Deal" (G)

An expectant mother becomes a contestant in her own backyard.

8:30 p.m.

Fox

"The Loop" (C)

Season premiere. Sam tries to get in good both with an Icelandic airline and a new receptionist in the long-shelved second-year series.

9 p.m.

ABC

"2007 ALMA Awards" (A)

Eva Longoria hosts the 12th annual event, which was taped on June 1.

9 p.m.

NBC

"America's Got Talent" (R)

Season premiere. Hasselhoff's back, and Jerry Springer and Sharon Osbourne join this season.

9 p.m.

MTV

"Punk'd" (R)

Series finale. Ashton gives awards for the best stunts the show has seen, and past victims guest.

10 p.m.

BET

"College Hill" (R)

Season finale. The crew reflects on the season, then celebrate after Willie and JT's comedy show.

10 p.m.

Bravo

"Kathy Griffin: My Life on the D-List" (R)

Season premiere. Griffin opens up about her divorce and, among other things, hires an assistant for her assistant.

WEDNESDAY, JUNE 6

Time

Network

Program

Description

8 p.m.

ABC

"Next Big Thing: Who is the Greatest Celebrity Impersonator?" (R, G)

More auditions, this time from New York City.

8 p.m.

BBC America

"Footballers Wive$" (D)

Season premiere. The team's just-released-from-prison new player and his model wife shake things up.

9 p.m.

Fox

"So You Think You Can Dance" (R)

Four pro dancers help the contestants during callbacks, then they compete for a place in the next round.

9 p.m.

ABC

"American Inventor" (R)

Season premiere. Tonight it's casting calls in Los Angeles and San Francisco, with new judges George Foreman, Pat Croce and Sara Blakely.

9 p.m.

TBS

"Tyler Perry's House of Payne" (C)

Series premiere. The “Diary of a Mad Black Woman” creator's new sitcom, in which he plays multiple roles.

10 p.m.

Bravo

"Top Chef: 4 Star All-Stars" (A)

Cooks from the first to season reunite for a cook-off, for which season three's contestants are judges.

10 p.m.

HBO

"Barbaro" (N)

A look at last year's Kentucky Derby winner and his untimely death.

THURSDAY, JUNE 7

Time

Network

Program

Description

8 p.m.

ABC

"Fast Cars & Superstars: The Young Guns Celebrity Race" (R)

Series premiere. NASCAR drivers teach celebrities the rules of the road, then they take what they learn to compete against one another.

8 p.m.

Court TV

"Speeders" (R)

Series premiere. Video footage of traffic stops gone awry.

9 p.m.

Fox

"So You Think You Can Dance" (R)

After another round of callbacks, the top 20 dancers are selected.

9 p.m.

ABC

"NBA Basketball" (S)

A finals game between the San Antonio Spurs and the Cleveland Cavaliers.

9 p.m.

Sundance

"John Safran vs. God" (N)

Safran meets the KKK Grand Dragon to see if a Jew can join the Klan.

10 p.m.

NBC

"Studio 60 on the Sunset Strip" (D)

Jordan needs emergency surgery and Tom's family issues worsen.

10 p.m.

MTV

"Nick Cannon Presents: Wild 'N Out" (C)

Season premiere. Cannon and the crew are back for a fourth season.

FRIDAY, JUNE 8

Time

Network

Program

Description

7 a.m.

ABC

"Good Morning America" (N)

Singer Robin Thicke performs.

8 p.m.

CMT

"Born Country" (R)

Fans of country line dancing try to convince friends that it's a cool thing to do.

8 p.m.

Nickelodeon

"Ned's Declassified School Survival Guide to Permission Slips, Field Trips, Love and Weasels" (K)

Art thieves get in the way of Ned's field trip to a botanical garden.

9 p.m.

Fox

"Standoff" (D)

A U.S. customs agent takes three hostages in Los Angeles.

9 p.m.

Univision

"Soccer" (S)

The Mexican national team takes on Cuba in Gold Cup pool play.

10 p.m.

Discovery

"Deadliest Catch" (R)

Newcomers on the Wizard struggle, while rookies on the Northwestern and Cornelia Marie do slightly better.

SATURDAY, JUNE 9

Time

Network

Program

Description

9 a.m.

NBC

"Tennis" (S)

The women's final at the French Open.

3 p.m.

CBS

"PGA Golf" (S)

Third round of the St. Jude Championship, live from Memphis.

3:30 p.m.

Fox

"Major League Baseball" (S)

More interleague this weekend: it's Astros-White Sox, A's-Giants or Mets-Tigers.

5:30 p.m.

ABC

"Horse Racing" (S)

The third jewel in the triple crown, The Belmont Stakes. Too bad there's no horse actually in the running for the crown.

8 p.m.

Soap

"Young and the Restless" (DD)

Miss this week's episodes? They're all lined up for you tonight, marathon style.

9 p.m.

National Geographic

"Shark Battleground: The Red Triangle" (N)

A look at a strip of water near California that claims the most Great White attacks in the world.

SUNDAY, JUNE 10

Time

Network

Program

Description

9 .m.

NBC

"Tennis" (S)

The men's French Open final.

1 p.m.

Fox

"Formula One Racing" (S)

A rare appearance for F-1 on broadcast TV with the Canadian Grand Prix in Montreal.

3 p.m.

CBS

"PGA Golf" (S)

Final round of the St. Jude Championship, won last year by Jeff Maggert, ending a personal seven-year winless streak.

8 p.m.

ABC

"Fast Cars & Superstars: The Young Guns Celebrity Race" (R)

Jimmie Johnson teaches Krista Allen how to drive a stick.

8 p.m.

CBS

"Tony Awards" (A)

The 61st annual event, live from Radio City Music Hall.

9 p.m.

HBO

"The Sopranos" (D)

Series finale. Will Tony bite it? Will this be a setup for a “Sopranos” movie? Only David Chase knows.

9 p.m.

ABC

"NBA Basketball" (S)

Another NBA Finals game.

A = awards show or special, C = comedy, D = drama, DD = daytime drama, G = game show, K = kids, M = movie, N = news/documentary, R = reality, S = sports, T = talk/variety show.

 

***
 
 
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Diego Vasquez is a staff writer for Media Life.




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