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Hallelujah, the
hot January diet crazes


Turn to Genesis 1:29 for the secret to good health

Jan 7, 2008

The old cliché has it that two things in life are inevitable, death and taxes, but there is a third, perhaps one that rouses even deeper concern among Americans, the January diet.

Dieting, being at least as trendy as Parisian fashion, each year brings new wrinkles, so to speak, and this January has brought us two.

Raw is big, and way out front is the Hallelujah diet, promoted by the Rev. George Malkmus, as a biblically inspired weight-loss system that emphasizes the curative powers of raw foods. Malkmus, a graduate of the Elohin Bible Institute in New York, claims he himself licked colon cancer by following what he says was the original diet God handed down to man (Genesis 1:29). The Hallelujah diet was the most-searched term in the last week of 2007, presumably much of that from evangelicals, whom Malkmus targets with his pitch for the diet and various health supplements he sells.

Also big are diets that promise to flush toxins from the body, such as one followed by Victoria Beckham, which includes eating soy edamame beans, strawberries and lettuce and drinking algae and seaweed shakes.

The ultimate end of detoxing is cleansing the body of that most horrific toxin of all, fat.

Detox diets typically call for restrictive regimes, supplements and special drinks and can run from three days to a month. There also might be a bit of colonic irrigation. The promise is that energy levels will be boosted, cellulite will be busted, liver function will be enhanced, and the immune system will be ramped up.

And of course the weight will shed off.

But some health officials are quick to call it all nonsense. Whatever the benefit of the diets themselves, they contend the claims are simply outrageous.

“There’s a lot of nonsense talked about ‘detoxing,’ and most people seem to forget that we are born with a built-in detox mechanism. It’s called the liver,” writes Andrew Wadge, the chief scientist for the British government’s Food Standards Agency, in his blog.

As one might expect, some in the weight-loss industrial complex were irked by such criticism, but then other scientists kicked in their support.

“There is no evidence these regimes, often five days, work," professor Alan Boobis, a toxicologist in the division of medicine at the respected Imperial College in London, tells Media Life. “There is a whole thing on supplements, vitamins and minerals. Most people would regard them as at best unproven and more likely proven not to work.”

Boobis has been quoted on the topic for Sense about Science, a British non-profit that challenges scientific mistruths that find their way into public discourse. Just recently the group went after Gwyneth Paltrow for stating that by one can avoid getting cancer by eating only biological foods, presumably organic foods. The actress had vowed to challenge evil genes by natural means.

Boobis says detox diets are popular for several reasons, and leading the list is that they're seen as a quick fix. “People want to come off of a period of indulgence and rapidly get back to equilibrium. The best way they can think of doing that is by some treatment.”

What’s more, people may feel like these treatments are effective because at the end of the three days or the several weeks called for they do in fact feel better.

But there's a deception at work, the dieter fooling her or himself. “They say they feel better, but they would have anyway if they had just taken care of themselves over that period,” he says. “We are more than adequately able to cope with what we put into our bodies.”

There are ways to feel better without the rigors of detox diets and all the hocus pocus that comes with them.

Boobis offers this advice: Take things easy, get fresh air and switch back to vegetables and fresh fruit. Make sure not to overdo it on rich foods, carbohydrates or alcohol, which tend to make people feel less vigorous.

Wadge offers this: “First, drink a glass or two of water (tap is fine, cheaper and more sustainable than bottle); second, get a little exercise – maybe a walk in the park – and third, enjoy some nice home-cooked food."

Then there's the quandary of what to do with all the cash left in your pocket from not signing up for a detoxing.

Writes Wadge: “My advice would be to buy yourself something nice with the money you’ve saved. Personally, I would recommend the new Neil Young and Steve Earle albums.”

Meanwhile, elsewhere in popcult, the sequel “National Treasure: Book of Secrets” topped the box office for the second straight weekend, pulling in another $20.2 million. The Will Smith movie “I Am Legend” moved back up to No. 2 with $16.3 million in ticket sales.
 
In DVD rentals for the week ended Dec. 30, according to IMDb.com, “Rush Hour 3” jumped from No. 9 to No. 1, with “The Kingdom” coming in at No. 2.
 
On iTunes this morning, Flo Rida’s “Low” was No. 1 for an eighth straight week, while Sara Bareilles’ “Love Song” was No. 2.
 
And in books, Elizabeth Gilbert’s “Eat, Pray, Love” was No. 1 on The New York Times’ paperback nonfiction bestsellers list for the week ended Dec. 29, its fourth straight week on top, and was again No. 1 on USA Today’s chart for the week ended Dec. 30.

TOP MOVIES
Weekend Box Office Estimates
Weekend of Jan. 4-6, 2008

Rank

MOVIE

Engagements

Box office (millions)

1

National Treasure: Book of Secrets ( Buena Vista)

3,762

$20.23

2

I Am Legend (Warner Bros.)

3,648

$16.30

3

Juno (Fox Searchlight)

1,925

$16.23

4

Alvin and the Chipmunks (Fox)

3,462

$16.00

5

One Missed Call (Warner Bros.)

2,240

$13.23

6

Charlie Wilson’s War (Universal)

2,594

$8.18

7

P.S. I Love You (Warner Bros.)

2,471

$8.01

8

The Water Horse: Legend of the Deep (Sony)

2,777

$6.30

9

Sweeney Todd: The Demon Barber of Fleet Street (DreamWorks)

1,249

$5.40

10

Atonement (Focus Features)

583

$5.12

Source: Yahoo Movies

 

IMDb TOP DVD RENTALS
Week ending December 30, 2007

Rank

TITLE

Last week

1

Rush Hour 3

9

2

The Kingdom

10

3

The Simpsons Movie

1

4

The Bourne Ultimatum

2

5

The Heartbreak Kid

12

6

Harry Potter and the Order of the Phoenix

3

7

Stardust

5

8

Superbad

4

9

Balls of Fury

6

10

Halloween

7

Source: IMDB

 

ITUNES TOP 8 SONG DOWNLOADS
for week ended Wednesday, January 7, 2008

Rank

TITLE

1

Low, Flo Rida feat. T-Pain

2

Love Song, Sara Bareilles

3

Apologize, Timbaland

4

Paralyzer, Finger Eleven

5

Clumsy, Fergie

6

Kiss Kiss, Chris Brown feat. T-Pain

7

Crank That, Soulja Boy

8

Bubbly, Colbie Caillat

Source: iTunes

 

NEW YORK TIMES BESTSELLING BOOKS
Week ending December 29, 2007

Fiction (hardback)

Rank

TITLE

Last week

Weeks on chart

1

A Thousand Splendid Suns by Khaled Hosseini

2

32

2

Double Cross by James Patterson

1

7

3

T is for Trespass by Sue Grafton

3

4

4

World Without End by Ken Follett

6

12

5

The Darkest Evening of the Year by Dean Koontz

4

5

Nonfiction (hardback)

1

I Am America (And So Can You) by Stephen Colbert

1

12

2

An Inconvenient Book by Glenn Beck and Kevin Balfe

2

6

3

Born Standing Up by Steve Martin

4

6

4

Boom! by Tom Brokaw

3

8

5

Clapton by Eric Clapton

6

12

Fiction (paperback)

1

Blood Brothers by Nora Roberts

1

6

2

I Am Legend by Richard Matheson

2

9

3

Next by Michael Crichton

3

7

4

Shadow Dance by Julie Garwood

-

1

5

Wizard’s Daughter by Catherine Coulter

-

1

Nonfiction (paperback)

1

Eat, Pray, Love by Elizabeth Gilbert

1

49

2

The Innocent Man by John Grisham

2

6

3

Three Cups of Tea by Greg Mortenson and David Oliver Relin

3

48

4

Into the Wild by Jon Krakauer

4

136

5

Charlie Wilson’s War by George Crile

-

3

Source: New York Times

 

 

 

 

 

 

USA TODAY BESTSELLING BOOKS
Week ending December 30, 2007

Rank

TITLE

Last week

1

Eat, Pray, Love by Elizabeth Gilbert

1

2

I Am America (And So Can You) by Stephen Colbert

3

3

Atonement by Ian McEwan

8

4

The Pillars of Earth by Ken Follett

4

5

The Kite Runner by Khaled Hosseini

11

6

Double Cross by James Patterson

5

7

The Innocent Man by John Grisham

-

8

A Thousand Splendid Suns by Khaled Hosseini

9

9

You: Staying Young by Michael F. Roizen, Mehmet C. Oz

10

10

Become a Better You by Joel Osteen

13

Source: USA Today

 



Heidi Dawley is a staff writer for Media Life.




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