|
|
| Overnights | |
|
|
|
| Overnights | |
ABC's CMA awards Country music special averages a 5.2 in 18-49s Nov 12, 2009 Crossover sensation Taylor Swift's big night helped boost ABC to big ratings last night for the "43rd Annual CMA Awards." The three-hour program averaged a 5.2 adults 18-49 rating from 8 to 11 p.m., according to Nielsen overnights, up 4 percent from last year. It also averaged a 5.7 among women 18-34, the "CMAs'" best rating since 2003 in that demo. The awards were also the night's top show among total viewers, averaging 16.8 million, their best average since 2005. The show undoubtedly got a boost from Swift, who won four awards, including entertainer of the year. She's been in the news a lot lately, following that awkward moment at the MTV "Video Music Awards" in September when Kanye West interrupted her acceptance speech. Despite the strong competition, Fox's "So You Think You Can Dance" and CBS's "Criminal Minds" were the only Big Four shows down from their most recent telecast. CBS's 8 p.m. comedies, which did not have to face ABC's usual sitcom lineup, were both up double-digit percentages, and NBC's "Law & Order: Special Victims Unit" tied a season high. It has been a run of abnormal Wednesdays, with the World Series airing the previous two weeks. *** ABC was, quite obviously, first for the night among 18-49s with a 5.2 average overnight rating and a 14 share. CBS was second at 3.1/8, Fox third at 2.7/7, NBC fourth at 2.0/5, Univision fifth at 1.3/3 and CW sixth at 1.0/3. As a reminder, all ratings are based on live-plus-same-day DVR playback. Seven-day DVR data won’t be available for several weeks. Thirty-three percent of Nielsen households have DVRs. Also, ratings for ABC’s “CMAs” coverage are approximate as fast nationals measure timeslot and not actual program data. The “CMAs” led each hour, beginning with a 5.0 at 8 p.m., followed by CBS with a 2.3 for “The New Adventures of Old Christine” (2.2) and “Gary Unmarried” (2.5). Fox was third with a 2.1 for “So You Think You Can Dance,” NBC fourth with a 1.8 for “Mercy,” CW fifth with a 1.5 for “America’s Next Top Model” and Univision sixth with a 1.4 for “El Nombre del Amor.” At 9 p.m. ABC was first again with a 5.5 for the “CMAs,” while CBS and Fox tied for second at 3.3, CBS for “Criminal Minds” and Fox for “Glee.” NBC was fourth with a 2.8 for “SVU,” Univision fifth with a 1.5 for “Sortilegio” and CW sixth with a 0.5 for a repeat of “Vampire Diaries.” ABC was first at 10 p.m. with a 5.0 for more “CMAs,” with CBS second with a 3.7 for “CSI: NY.” NBC was third with a 1.4 for “The Jay Leno Show” and Univision fourth with a 1.0 for “Don Francisco Presenta.” ABC also led the night among households with a 10.1 average overnight rating and a 16 share. CBS was second at 7.1/11, NBC third at 4.5/7, Fox fourth at 3.9/6, Univision fifth at 1.9/3 and CW sixth at 1.5/2.
|
|||||||||||||||||||||||||||||||
© 2010 Media Life Privacy Statement |
