Fox's '24' takes
a dip on night two
Returning spooker averages a 3.4 in adults 18-49
By Toni Fitzgerald
Jan 19, 2010
Jack Bauer clocked in with a smaller audience last night than for "24's" Sunday debut, though the show seemed to take a bite out of the competition on NBC.
"24" averaged a 3.4 adults 18-49 rating from 8 to 10 p.m. last night, according to Nielsen overnights, down 11 percent from Sunday's 3.8.
The dip wasn't unexpected, as most shows fall from their debuts, though Fox did have a chance to promote the very-next-day episode extensively on Sunday's show.
Still, "24" seemed to hurt NBC's "Heroes," which aired at 9 p.m. The show slid to a series-low 1.8 rating, down 14 percent from last week.
The CW's "Life Unexpected" debuted last night as well, building on "One Tree Hill's" lead-in among the network's target women 18-34 demo. "Life" averaged a 2.4 rating in that demo, up 14 percent over "Hill" at 8 p.m.
"Life" also had the CW's biggest audience among total viewers this season on a Monday night, drawing 2.74 million.
Meanwhile, CBS was first for the night among 18-49s with a 4.2 average overnight rating and a 10 share. ABC was second at 3.5/9, Fox third at 3.4/8, NBC fourth at 1.9/5, Univision fifth at 1.5/4 and CW sixth at 1.1/3.
As a reminder, all ratings are based on live-plus-same-day DVR playback. Seven-day DVR data won’t be available for several weeks. Thirty-four percent of Nielsen households have DVRs.
At 8 p.m. CBS was first with a 3.7 for “How I Met Your Mother” (4.0) and “Accidentally on Purpose” (3.5), followed closely by ABC with a 3.6 for “The Bachelor.” Fox was third with a 3.3 for the first half of “24,” NBC fourth with a 2.5 for “Chuck,” down 4 percent from last week's timeslot debut. Univision was fifth with a 1.6 for “Hasta que el Dinero Nos Separe” and CW was sixth with a 1.1 for “One Tree Hill.”
CBS led again at 9 p.m. with a 5.3 for “Two and a Half Men” (5.3) and “The Big Bang Theory” (5.2), the first time this season that "Men" has outdrawn "Bang," while ABC remained second with a 4.1 for more “Bachelor.” Fox was third with a 3.6 for another hour of “24,” NBC fourth with a 1.8 for “Heroes,” Univision fifth with a 1.7 for “Sortilegio” and CW sixth with a 1.2 for “Life Unexpected.”
At 10 p.m. CBS was first with a 3.6 for “CSI: Miami,” with ABC second with a 2.8 for “Castle.” NBC was third with a 1.3 for “The Jay Leno Show” and Univision fourth with a 1.1 for “Cristina.”
CBS led the night among households as well, finishing with a 7.7 average overnight rating and a 12 share. ABC was second at 6.5/10, Fox third at 6.4/9, NBC fourth at 3.1/5, Univision fifth at 1.9/3 and CW sixth at 1.6/2.
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