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| Overnights | |
Lot,' it's off the map Averages a 1.3 in 18-49 viewers for its third outing May 29, 2007 “On the Lot” failed to put up strong numbers despite airing after both “American Idol” and “So You Think You Can Dance” last week in its debut. Left on its own last night, the show performed even more poorly. A two-hour “Lot” averaged a 1.3 adults 18-49 rating, according to Nielsen overnights, placing fifth in its first airing in its regular timeslot behind even Univision from 8 to 10 p.m. The show fell from a 2.1 rating Thursday night, when it aired at 9:25 p.m. following the season premiere of “Dance,” last summer’s top-rated show on broadcast among 18-49s. And it was down even more from a 3.9 for its premiere following “Idol” at 9 p.m. last Tuesday, though that came from a huge lead-in. Fox had premiered “Lot” in the post-“Idol” position hoping to give the high-profile show some momentum. It’s executive produced by Steven Spielberg and Mark Burnett, and it gives amateur filmmakers a shot at their big break. Of course, other original summer fare didn’t do so well last night on the other networks, either, and some of the blame can go to traditionally low Memorial Day viewing. But it’s not a good start to the summer for any of the networks, with ABC’s “Ex-Wives Club” and NBC’s now-canceled “Wedding Crashers” also averaging a 2.0 or worse. In fact, last night reruns ruled. CBS finished first for the night among 18-49s with a 2.7 average rating and an 8 share, with ABC and NBC tied for second at 2.1/6, Univision fourth at 1.6/4, Fox fifth at 1.3/4 and CW sixth at 0.7/2.
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