Bit of a bounce
for ABC's 'Bachelorette'
Averages a 2.7 in adults 18-49, up 17 percent
By Toni Fitzgerald
Jun 30, 2009
Airing against no original competition on the other Big Four networks, ABC’s “The Bachelorette” was the night’s top-rated show on broadcast last night.
“Bachelorette” averaged a 2.7 adults 18-49 rating from 8 to 10 p.m., according to Nielsen overnights, up 17 percent from last week.
The show no doubt benefited from the absence of NBC’s “I’m a Celebrity … Get Me Out of Here,” which ended its run last week. The two had been airing in the same timeslot, where “Celebrity” averaged a 1.5 last week.
Last night NBC aired “Law & Order” and “Law & Order: Criminal Intent” repeats in the slot, which averaged a 1.2.
“Bachelorette” peaked with a 2.9 in its final hour, and it won all of its half-hour timeslots.
Meanwhile, Michael Jackson specials continued to pepper the networks’ lineups, though the two that aired last night were both repeats.
Fox’s rerun of a two-hour “American Idol” featuring the Jackson songbook averaged a 1.4 rating from 8 to 10 p.m. A repeat of “Dateline: Living With Michael Jackson” fared better at 10 p.m. for NBC, averaging a 2.1 rating.
As a reminder, all ratings are based on live-plus-same-day DVR playback. Seven-day DVR data won’t be available for several weeks. Thirty-two percent of Nielsen households have DVRs.
ABC, the only network with all-original programming last night, won the evening with a 2.4 rating and 7 share. CBS was second at 2.1/5, followed by NBC at 1.5/5, Univision and Fox at 1.4/4 apiece, and the CW at 0.4/1.
ABC won the 8 p.m. hour with a 2.5 for “Bachelorette,” followed by CBS with a 1.8 for “How I Met Your Mother” and “Rules of Engagement” reruns, Fox with a 1.5 for “Idol,” Univision with a 1.4 for “Cuidado con El Angel,” NBC with a 1.1 for a “L&O” repeat, and the CW with a 0.4 for a “Gossip Girl” repeat.
At 9 p.m., “Bachelorette” kept the lead with a 2.9, followed by CBS’s repeats of “Two and a Half Men” and “The Big Bang Theory” at 2.7, Univision’s “Manana es para Siempre” at 1.7, Fox’s “Idol” at 1.4, NBC’s “CI” at 1.3 and CW’s “One Tree Hill” repeat at 0.3.
At 10 p.m., “Dateline” took the lead with a 2.1, followed by a 2.0 for CBS’s “CSI: Miami” rerun, a 1.8 for ABC’s “Meet the Newlyweds” and a 1.1 for Univision’s “Cristina.”
Among households, CBS won the night with a 4.8/8, followed by ABC at 4.7/8, NBC at 4.0/7, Fox at 2.7/5, Univision at 1.9/3, and the CW at 0.6/1.
|
|
|
